At BDR Thermea Group, we are at the early stages of our digital transformation in the Commercial Business Area. As a Digital Sales & Marketing Tools Specialist, you will play a central role in co-creating tools and processes that support our B2B customers and commercial teams across Europe, from first interaction to long-term service support.
BDR Thermea Group develops smart heating and cooling solutions for homes and commercial buildings, ranging from hotels and schools to apartment complexes and retail spaces. To accelerate our growth, we have established a new global Sales & Marketing team for the commercial business, combining data insights, marketing content and digital tools to increase our commercial sales growth.
This role is all about collaboration and connection. You will work closely with colleagues across Europe to understand local needs, share best practices and ensure our digital tools support the entire customer journey. You’ll act as a connector, aligning local requirements with global priorities, and working side by side with central IT, R&D and other functions to deliver effective solutions.
This is a hybrid role. We value flexibility and collaboration: you're encouraged to spend at least two days per week in our office in Apeldoorn and one day in our Amsterdam hub, while enjoying the support for your home office set-up and travel costs.
Managing and improving our CRM system (Microsoft Dynamics 365), quotation tools, configurators and portals.
Partnering with local sales & marketing teams across Europe to collect feedback and drive adoption.
Translating the needs of different customer segments, such as specifiers, property developers, contractors and installers, into clear requirements for tool development and enhancement.
Ensuring digital tools align with the customer journey and deliver measurable commercial impact.
Collaborating closely with our central IT department, R&D and business colleagues to execute on the digital roadmap.
Monitoring data quality and generating actionable insights to support sales and marketing.
Approximately five years of experience in a commercial or digital business environment.
Proven knowledge of CRM systems and digital customer tools.
Strong analytical skills and comfort with dashboards (Excel, Power BI, Tableau).
Excellent collaboration and stakeholder management skills: you are able to connect local and global perspectives.
A Bachelor’s or Master’s degree in Digital Business, Marketing, Data Analytics or a related field.
For bonus points: Experience in B2B technical industries such as HVAC, Energy or Building Solutions.
A solid monetary compensation and a strong pension package.
A healthy work-life balance with 36 holiday days per year (30 vacation days plus 6 office closure days), based on a full-time contract.
A hybrid role with two days/week in Apeldoorn, one day/week in Amsterdam, plus flexible home working.
A home-office budget and support of your travel costs.
Discounts on our products and insurances.
An opportunity to join a global company at the heart of the energy transition, helping to shape the digital journey from its early beginnings.
At BDR Thermea Group, we bring the energy transition closer every day. Serving customers in more than 100 countries with a diverse team of 7,000, we are united by a shared mission to create a sustainable future through smart indoor climate solutions. We champion innovation, customer focus, and a cohesive team culture.
BDR Thermea Group is a proud equal opportunity employer, valuing diversity and inclusivity. We encourage candidates of all backgrounds to join us in shaping a more sustainable, innovative future for everyone.
At BDR Thermea Group, we don't just talk about making a difference - we live it every day. As a team member, you'll be part of a company leading the way in the global energy transition, shaping the future of sustainable heating and hot water systems.
Work alongside passionate colleagues who share our core values: One Team, Sustainable Future, and Customer Focus. We support your growth, development, and well-being in a purpose-driven environment that encourages creativity, innovation, and collaboration. Join us on our journey toward a sustainable future.
At BDR Thermea Group, we believe that diversity, equity, and inclusion (DE&I) are critical to our success. We are committed to creating a workplace where every potential future employee feels valued, respected, and empowered to bring their whole selves to work. Please check out our DE&I policy on our website to find out more.
Top Skills
What We Do
We make the energy transition a reality. Our brands – trusted by installers and end-users in more than 100 countries in all European markets, Turkey and China – include Baxi, De Dietrich, Remeha, Brötje, Chappée and Baymak.
We manufacture close to our customers in 14 different locations in nine countries.
Our customers can choose from different technologies that allow them to reduce their carbon footprint while enjoying comfort in their homes.
Our goal is to help bring the energy transition closer. Our connected and integrated technologies enable the global shift towards fully sustainable energy carriers, such as heat pumps, hybrid and hydrogen boilers, and we work to reduce carbon emissions from our operations, suppliers, and products.
