We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Global Demo Excellence Lead who will own and operationalize a scalable, global demo ecosystem that enables Sales and Partners to deliver high-impact, consistent, and tailored customer demo experiences across segments, regions, and product lines. The projects will vary in scope, complexity, and affected business area. If you love technology, and are keen to join an industry leader — we would love to hear from you!
What you'll do:As a Global Demo Excellence Lead, your key area of responsibility will be defining demo strategy, managing demo environments and data, and enabling seller and partner readiness to ensure demo excellence is consistent, scalable, and aligned with go-to-market priorities. You will need to work closely with Geotab's Sales, Product, Product Marketing, Revenue Delivery, and Enablement teams.
To be successful in this role you will be a strategic thinker with an innovation mindset and strong cross-functional influence, possessing the ability to communicate complex concepts clearly to both technical and non-technical audiences. In addition, the successful candidate will have strong technical expertise in building and managing SaaS demo environments, coupled with a deep understanding of value-based selling and data governance.
How you'll make an impact:Demo Ecosystem Strategy & Ownership: Own and define the global demo excellence strategy to support scalable, high-impact customer engagements across Sales and Partner ecosystems.
Demo Environment Design, Build & Governance: Design, build, and maintain gold-standard demo environments across key segments and regions, ensuring they are fully configured with relevant features and realistic data.
Data Strategy & Scenario Management: Partner with Legal, Product, and Engineering to manage a compliant demo data strategy and develop realistic datasets reflecting customer environments.
Demo Content & Modular Asset Development: Develop and maintain a scalable library of demo modules, scripts, narratives, and talk tracks aligned to value-based selling and product messaging.
AI-Enabled Demo Capability & Innovation: Structure demo environments to support AI-driven demo assembly and identify opportunities to leverage automation for improved efficiency.
Cross-Functional Alignment & Governance: Act as the primary liaison between Sales, Product, Marketing, and Enablement teams to align demo strategy with product roadmaps and go-to-market priorities.
Sales & Partner Readiness and Adoption: Drive consistent demo execution standards through best practices, structured enablement, and certification programs.
Business Impact & Continuous Improvement: Elevate demo quality and consistency to contribute to improved win rates, product adoption, and overall sales effectiveness.
5 - 8 years of experience in sales enablement, demo strategy, product enablement, or related fields.
Bachelors degree in a related field, or an equivalent combination of education and work experience.
Proven experience designing and scaling demo environments, content, and enablement programs within B2B technology or SaaS industries.
Strong technical expertise in SaaS platforms, product ecosystems, and system integrations, including configuration and data setup.
Deep understanding of value-based selling and the ability to translate product capabilities into compelling customer narratives.
Knowledge of data privacy and governance, specifically regarding anonymization and synthetic data approaches for demo environments.
Exceptional stakeholder management skills with the ability to work across Product, Sales, and Marketing teams without direct authority.
Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program
*The above are offered to full-time permanent employees only
#LI-Remote
The annual base salary for this position is the expected annual salary for this role, and may be subject to change. Geotab offers various perks and benefits and other compensation components that an individual may be eligible for. The actual base salary for this position depends on a variety of factors such as but not limited to skills, qualifications, education and overall experience, including the location the applicant lives while performing the job. This also includes equity with other team members and alignment with local market data. All offers of employment are contingent upon proof of eligibility to work and the individual's ability to pass a background check.
Skills Required
- 5 - 8 years of experience in sales enablement, demo strategy, product enablement, or related fields
- Bachelors degree in a related field, or equivalent experience
- Experience designing and scaling demo environments in B2B technology or SaaS
- Strong technical expertise in SaaS platforms and system integrations
- Understanding of value-based selling and customer narratives
- Knowledge of data privacy and governance
- Exceptional stakeholder management skills
GEOTAB Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about GEOTAB and has not been reviewed or approved by GEOTAB.
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Healthcare Strength — Coverage includes medical, dental, vision, life, disability, and an EAP as part of a comprehensive core package. U.S. offerings are presented as competitive and consistently paired with other core protections.
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Retirement Support — Offerings include a 401(k) with company match in the U.S., with RRSP or pension alternatives in other regions. Retirement savings support is treated as a standard component of total rewards.
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Parental & Family Support — A distinct “baby bonus” for birth or adoption stands out among family‑focused perks. Certain postings and summaries also reference parental leave top‑ups and related supports.
GEOTAB Insights
What We Do
Welcome to Geotab, the #1 commercial telematics company in the world. Geotab is a place where passion, creativity and innovation align. We are committed to advancing technology, empowering businesses and making the roads safer for everyone. Geotab is the world’s leading connected vehicle company for fleets, providing open platform fleet management solutions to businesses of all sizes. Geotab’s intuitive, full-featured solutions are used by over 40,000 customers around the world to help them better manage their drivers and vehicles. With Geotab devices found in over 2 million vehicles, the company processes over 30 billion data points each day to provide insight into productivity, safety, fuel efficiency and more. Geotab’s employees are essential to our success! We strive to put our employees first and are constantly seeking ways to improve workplace culture. Maintaining our unique culture is vital - after all, staff that enjoy their work environment are motivated to reach their full potential. Employee growth and development has long been the basis of our philosophy, as staff are encouraged to carve their own path within the expanding organization. Challenging the status quo and seeking creative ideas is what we do best.
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