Global Business Development Associate (South Africa)

Reposted One Month Ago
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Cape Town, Western Cape, ZAF
In-Office
Mid level
Digital Media • Events • Information Technology • Consulting
The Role
Identify and map high-potential accounts and stakeholders in the South African market; generate and qualify leads; set meetings with decision-makers; own end-to-end sales cycles for events, media, and demand-generation products; manage key accounts and drive upsell/renewals; craft tailored proposals; collaborate with marketing and delivery teams; maintain pipeline, forecasts, and CRM-based reporting to meet quarterly and annual revenue targets.
Summary Generated by Built In

1. Market Intelligence & Industry Mapping

•                     Map the regional ecosystem across industries, identifying high-potential sectors, accounts, and decision-makers.

•                     Continuously track market trends, competitor activity, and emerging opportunities.

•                     Build and maintain a dynamic database of target accounts and stakeholders.

 

2. Lead Generation & Pipeline Development

•                     Drive multi-channel lead generation strategies (cold outreach, referrals, LinkedIn, partnerships, events).

•                     Build and maintain a strong, healthy, and predictable sales pipeline.

•                     Ensure consistent funnel velocity from prospecting to closure.

 

3. Appointment Setting & Lead Qualification

•                     Secure high-quality meetings with key decision-makers across target accounts.

•                     Qualify leads based on business fit, budget, authority, need, and timeline (BANT or similar frameworks).

•                     Prioritize opportunities with the highest revenue potential and strategic value.

 

4. Business Development & Revenue Ownership

•                     Own end-to-end sales cycles—from prospecting to negotiation and closure.

•                     Sell integrated solutions across Global CIO Forum IPs:

•                     End Customer Events (CIO 200, Summits, Symposiums)

•                     Regional Roundtables

•                     Targeted Lead Generation Campaigns

•                     Exclusive Webinars

•                     CIO Reboot / Community Engagement Initiatives

•                     Regional Publications & Media Assets

•                     Consistently achieve and exceed quarterly and annual revenue targets.

 

5. Key Account Management

•                     Build long-term relationships with strategic clients and partners.

•                     Act as a trusted advisor—understanding client goals and aligning solutions accordingly.

•                     Drive account growth through upselling, cross-selling, and renewals.

 

6. Solution Selling & Proposal Development

•                     Craft tailored proposals and value propositions aligned to client objectives.

•                     Position integrated offerings (events + media + community + demand gen) as a unified growth platform.

•                     Collaborate with internal teams to design customized engagement solutions.

 

7. Stakeholder Collaboration

•                     Work closely with marketing, content, and delivery teams to ensure seamless execution of sold projects.

•                     Provide feedback from the market to refine offerings and go-to-market strategies.

 

8. Reporting & Performance Management

•                     Maintain accurate sales forecasts and pipeline reports.

•                     Track KPIs including conversion rates, deal size, sales cycle, and revenue contribution.

•                     Use CRM tools effectively to manage all sales activities.

 



Requirements

Required Skills & Competencies

• Strong B2B sales experience (preferably in events, media, or tech ecosystems)

• Proven track record of meeting or exceeding revenue targets

• Exceptional communication, negotiation, and presentation skills

• Ability to engage and influence C-level executives

• Strategic thinking with strong execution capability

• High ownership mindset—“no excuses, only outcomes”

• CRM proficiency and data-driven approach to sales

 



Skills Required

  • Strong B2B sales experience
  • Proven track record of meeting or exceeding revenue targets
  • Exceptional communication, negotiation, and presentation skills
  • Ability to engage and influence C-level executives
  • Strategic thinking with strong execution capability
  • High ownership mindset
  • CRM proficiency and data-driven approach to sales
  • Experience in events, media, or tech ecosystems
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The Company
HQ: Baton Rouge, LA
38 Employees
Year Founded: 2012

What We Do

GEC Media Group is a leading international media house headquartered in Dubai, specializing in ICT publications, events, and research. Operating across the Middle East, Africa, South East Asia, and the USA, the company develops innovative digital media platforms and provides specialized services in events marketing, lead generation, and strategic communication to help enterprises and executives shape the future of business.

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