Global Brands Insights Manager

Posted 2 Days Ago
Be an Early Applicant
Campinas, São Paulo
Mid level
Food
The Role
The Global Brands Insights Manager at AB InBev will provide consumer insight-driven recommendations, analyze research and commercial data, manage relationships with research agencies, and drive analytics initiatives to support strategic brand decisions.
Summary Generated by Built In

About us

AB InBev is the leading global brewer and one of the world’s top 5 consumer product companies. With over 500 beer brands, we’re number one or two in many of the world’s top beer markets, including North America, Latin America, Europe, Asia, and Africa.

About AB InBev Growth Group

Created in 2022, the Growth Group unifies our business-to-business (B2B), direct-to-consumer (DTC), Sales & Distribution, and Marketing teams. By bringing together global tech and commercial functions, the Growth Group allows us to fully leverage data and drive digital transformation and organic growth for AB InBev around the world.

In addition to supporting well known global beer brands like Corona, Budweiser and Michelob Ultra, the Growth Group is home to a robust suite of digital products including our B2B digital commerce platform BEES, on-demand delivery services Ze Delivery and TaDa Delivery, and table top beer keg PerfectDraft.

We are an exceptional team, focused on understanding and supporting consumer and customer needs, harnessing new technology, and scaling growth opportunities.

What you'll do:

  • Provide consumer insight-driven recommendations for business decisions
  • Develop and execute learning plan priorities for areas of focus
  • Analyze different sets of research and commercial data to identify and distill insights to support business decisions and strategic plans for our brands
  • Manage/supervise the design, execution, analysis, and recommendation of insight and analytics projects/initiatives to drive to business decisions
  • Manage relationships with external research agencies and leverage external insights resources, capabilities, and expertise in order to best serve business requirements

What you'll need:

  • Bachelor’s Degree in Business, Marketing or related fields
  • Relevant experience of experience in consumer insights, market research, business intelligence and analytics or other related fields
  • Experienced in primary (qual & quant) & secondary research design & execution
  • Proven expertise on insights tools & methodologies across performance management, brand tracking, communication, innovation, renovation, positioning development
  • Strong business acumen with analytical and problem solving mindset
  • Excellent communication and collaboration/stakeholder management skills
  • Self-motivated, detail-oriented, with the ability to manage and prioritize between a diverse array of tasks on tight timelines
  • AI & Digital/Technology experience is a plus

What We Offer:

  • Performance based bonus*
  • Attendance Bonus* 
  • Private pension plan
  • Meal Allowance
  • Casual office and dress code
  • Days off*
  • Health, dental, and life insurance
  • Medicines discounts
  • WellHub partnership
  • Childcare subsidies
  • Discounts on Ambev products*
  • Clube Ben partnership
  • Scholarship*
  • School materials assurance
  • Language and training platforms
  • Transport allowance

*Rules applied

Equal Opportunity & Affirmative Action:

AB InBev Growth Group is proud to be an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon of race, color, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other applicable legally protected characteristics.

The following fields are optional, but anticipate the information for your registration*.

Remember: your data will never be used as elimination criteria in selection processes. With them, AB InBev Growth Group is able to analyze diversity and reduce biases in selection processes. We want to contribute to changing this reality by being an inclusive company. 

For more information: www.abinbev.com 


The Company
HQ: Leuven
171,193 Employees
On-site Workplace

What We Do

We are the world’s leading brewer bringing people together for a better world. For centuries, the experience of sharing a beer has brought people and cultures together. Even in our hyper-connected, always-on world, this simple act is as meaningful today as it was generations ago.

We are AB InBev. Committed to driving growth that leads to better living for more people in more places. Through brands and experiences that bring people together. Through our dedication to brewing the best beer with the best ingredients. And through our commitment to helping farmers, retailers, entrepreneurs, and communities grow.

We are building a company to last. Not just for a decade. But for the next 100 years. Through our brands and our investment in communities, we will bring more people together, making our company an integral part of our consumers’ lives for generations to come.

Our diverse portfolio of well over 500 beer brands includes global brands Budweiser, Corona and Stella Artois; multi-country brands Beck’s, Castle, Castle Light, Leffe and Hoegaarden; and local champions such as Aguila, Antarctica, Bud Light, Brahma, Cass, Chernigivske, Cristal, Harbin, Jupiler, Klinskoye, Michelob Ultra, Modelo Especial, Quilmes, Victoria, Sedrin, Sibirskaya Korona, and Skol.

Anheuser-Busch InBev is a publicly traded company (Euronext: ABI) based in Leuven, Belgium, with secondary listings on the Mexico (MEXBOL: ANB) and South Africa (JSE: ANH) stock exchanges and with American Depositary Receipts on the New York Stock Exchange (NYSE: BUD).

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