Global Associate Product Marketing Manager

Posted Yesterday
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Chelmsford, MA
Mid level
Healthtech • Software
The Role
The Global Associate Product Marketing Manager at ZOLL supports global marketing efforts for Public Safety Products by analyzing market trends, refining product positioning, and collaborating with cross-functional teams for product launches and marketing strategies. Key responsibilities include conducting competitive analysis, creating marketing materials, and facilitating effective communication with sales teams.
Summary Generated by Built In

Resuscitation, ZOLLMED.com

At ZOLL, we're passionate about improving patient outcomes and helping save lives. We provide innovative technologies that make a meaningful difference in people's lives. Our medical devices, software and related services are used worldwide to diagnose and treat patients suffering from serious cardiopulmonary and respiratory conditions.
The Acute Care Technology division of ZOLL Medical Corporation develops and delivers innovative lifesaving products and software solutions to EMS, hospital, public safety, and military customers globally. Products include AEDs, trauma kits, ventilators, temperature management solutions, and more. Our dedicated employees take pride in their commitment to improving patient outcomes while delivering world-class customer service.
At ZOLL, you won’t just have a job. You'll have a career—and a purpose.
Join our team. It’s a great time to be a part of ZOLL!
Job Type
Hybrid
Job Summary
Reporting to the Global Product Marketing Manager, the Global Associate Product Marketing Manager will play a vital role in supporting global Public Safety Product marketing efforts, ensuring our products are effectively positioned, marketed, and sold across channels. This position offers the opportunity to collaborate cross-functionally, contribute to high-impact initiatives, and grow within our organization. You will work closely with product management, channel marketing, marketing communications, and the regional sales teams in supporting the mission of the growth of ZOLL's Public Safety Product portfolio. In addition, you will have the opportunity to become a product expert across ZOLL's Public Safety Product portfolio, including public access AED's, Stop The Bleed Trauma Kits, and ZOLL's SaaS offerings.
Essential Functions

  • Collaborate with Product Management to define and refine strategies for product updates, modifications, and new offerings based on market insights.
  • Conduct research to understand market trends, customer needs, and competitor positioning using insights to influence product positioning, sales tools, and strategy development.
  • Perform in-depth competitive analysis by evaluating research findings to identify key trends, customer needs, and competitor strategies, leveraging these insights to help refine product positioning, optimize sales tools, and shape strategic direction.
  • Assist in creating positioning and messaging strategies to ensure consistency across global sales and marketing channels.
  • Support product launches, segmentation strategies, and other global initiatives, ensuring timely execution and alignment with business goals.
  • Work closely with channel marketing and sales on the effective creation and delivery of sales tools and marketing assets to empower ZOLL sales teams and distributor teams to communicate product benefits, features, and value to end-user customers.
  • Act as a liaison for category expertise, collaborating with Product Management to provide industry intelligence, identify market trends, and ensure product updates, modifications, and new offerings align with evolving market needs and customer requirements.


Required/Preferred Education and Experience

  • Bachelor's Degree in Marketing, Business, Communications, or a related field
  • 3-5 years of experience in product marketing, marketing communications, or a similar role


Knowledge, Skills and Abilities

  • Proven ability to analyze market research and competitive data, translating insights into actionable strategies and recommendations.
  • Strong written, verbal, and presentation skills, with a talent for creating compelling materials tailored to diverse audiences.
  • Demonstrated experience developing marketing tools and materials in collaboration with cross-functional teams.
  • Proficiency with Microsoft Office Suite (PowerPoint, Excel, Word) and familiarity with other marketing tools.
  • Experience with connected products, B2B technology-based products, or SaaS (Software as a Service) offerings is highly desirable.
  • Excellent organizational and time-management skills, with the ability to manage multiple projects and meet deadlines.
  • Self-motivated and adaptable, with a collaborative mindset and eagerness to contribute to team success.


Travel Requirements

  • Up to 10% annually


Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

  • Standing - Occasionally
  • Walking - Occasionally
  • Sitting - Frequently
  • Lifting - Occasionally (25lbs)
  • Carrying - Occasionally (25lbs)
  • Pushing - Occasionally (25lbs)
  • Pulling - Occasionally (25lbs)
  • Talking - Occasionally
  • Hearing - Occasionally
  • Repetitive Motions - Occasionally


ZOLL is a fast-growing company that operates in more than 140 countries around the world. Our employees are inspired by a commitment to make a difference in patients's lives, and our culture values innovation, self-motivation and an entrepreneurial spirit. Join us in our efforts to improve outcomes for underserved patients suffering from critical cardiopulmonary conditions and help save more lives.

ZOLL Medical Corporation appreciates and values diversity. We are an Equal Opportunity Employer M/F/D/V. 

ADA: The employer will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990

#LI-REMOTE

#LI-RF1

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Top Skills

Microsoft Office Suite
The Company
HQ: Chelmsford, MA
30,000 Employees
On-site Workplace

What We Do

ZOLL Medical Corporation, an Asahi Kasei Group Company, develops and markets medical devices and software solutions that help advance emergency care and save lives, while increasing clinical and operational efficiencies. With products for defibrillation and monitoring, circulation and CPR feedback, data management, therapeutic temperature management, and ventilation, ZOLL provides a comprehensive set of technologies that help clinicians, EMS and fire professionals, and lay rescuers treat victims needing resuscitation and acute critical care.

The Asahi Kasei Group is a diversified group of companies led by holding company Asahi Kasei Corp., with operations in the material, homes, and health care business sectors. Its health care operations include devices and systems for acute critical care, dialysis, therapeutic apheresis, transfusion, and manufacture of biotherapeutics, as well as pharmaceuticals and diagnostic reagents. With more than 30,000 employees around the world, the Asahi Kasei Group serves customers in more than 100 countries.

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