Germany Market Lead (Growth & Strategy)

Reposted 15 Days Ago
Be an Early Applicant
2 Locations
Remote
Mid level
Fintech • Cryptocurrency
The Role
The Germany Market Lead will drive growth strategies for Deblock, focusing on go-to-market execution, influencer partnerships, and strategic integrations in the German fintech market.
Summary Generated by Built In

At Deblock, we are building the first bank onchain: simple, non-custodial, and human. We are looking for our Germany Market Lead - the operational engine and local face of our expansion.

This isn't a role for a distant executive; it’s for a high-bandwidth builder. You will report directly to the Founders and VP of Marketing, acting as the bridge between high-level strategy and boots-on-the-ground execution. You will own the "Trust & Growth" engine for the German market.

👀 What we are looking for
  • The "Elite Operator" Profile: You have c.5 years of experience, likely starting your career in Management Consulting or Investment Banking, followed by a "hands-on" stint in a high-growth B2C startup.
  • Analytical Rigor: You don't just "have ideas" - you build the models, the decks, and the project plans to back them up. You are highly structured and process-driven.
  • B2C Marketing DNA: You understand customer acquisition funnels, CAC/LTV, and how to build a brand that resonates with German consumers.
  • Public Versatility: You are as comfortable presenting on a conference stage or podcast as you are negotiating a commercial contract.
🤩 What will make you stand out
  • B2C Growth Experience: You’ve previously helped scale a consumer app or fintech product in the DACH market.
  • The "Lobbying Light" Touch: You’ve navigated German regulatory nuances or consumer protection hurdles before.
  • Network: You have a growing "Rolodex" of contacts across German fintech, media, and local payment platforms.
🧑‍💻 What you’ll be working on
  • Go-to-Market Execution: Take the global playbook and localize it. From "IBAN discriminator" strategies to local payment integrations, you own the roadmap for Germany.
  • Omni-Channel Creator Strategy: Don't just "hire influencers." Build a scalable engine of YouTube partners and creators across finance, tech, and lifestyle verticals. You’ll manage these relationships as a key acquisition channel, ensuring our message reaches the everyday German consumer.
  • Strategic Partnerships: Identify, pitch, and close commercial integrations that matter to Germans (e.g., local tax tools, banking rails).
  • Trust Architecture: Lead the initiative to acquire local trust signals - registering with consumer programs and obtaining local certifications.
  • Content & PR: Act as the primary spokesperson. You’ll represent Deblock on podcasts, TV panels, and at industry events.
🤑 What you’ll get
  • Competitive salary + stock options
  • Private dental + health insurance
  • The best tech for your job
  • 30 days of paid holidays (excl. bank holidays)
  • Option to work 100% remotely or come to the office - your choice!
  • Ability to work abroad for 4 months a year

Skills Required

  • 5 years of experience in Management Consulting or Investment Banking followed by experience in a high-growth B2C startup
  • Experience with customer acquisition funnels and key B2C marketing metrics such as CAC/LTV
  • Experience in the DACH market with consumer app or fintech product scaling
  • Experience navigating German regulatory nuances
Am I A Good Fit?
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The Company
HQ: Lille
33 Employees
Year Founded: 2022

What We Do

The first current account that also accepts your crypto.

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