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We’re in relentless pursuit of breakthroughs that change patients’ lives.
The Role
Lead oncology marketing portfolio and pipeline to ensure timely patient treatment. Develop and execute brand and omnichannel strategies, manage Commercial SME team, collaborate cross-functionally and with global teams, drive data-driven segmentation, analytics, customer insights, KOL relationships, and ensure compliance with policies and SOPs.
Summary Generated by Built In
This role, reporting to Category Lead, will be responsible for managing the Portfolio & Pipeline to guarantee patient treatment at the right time, at the right place. This task includes own brand strategies; collaboration with Regional, Global, and cross-functional stakeholders to tailor tactics for the market, identifying opportunities to accelerate treatment access to patient. This Lead is responsible to manage Commercial SME team, and also ensures that all activities are conducted and implemented in accordance with the company policies and SOPs, values, and global guidelines, as appropriate.
Key Responsibilities
Relationships
• Partner with internal and external stakeholders to provide materials and programs to support patient needs
• Foster relationships with key influencers, opinion leaders and target customer groups within the disease area
• Build and maintain relationships with key external stakeholders such as KOLs and policy makers
• Create and maintain a local team culture that challenges the status quo, values collaboration and supports innovation
Education and Other Qualifications
Education
Languages
Experience
Other Job Details
EEO (Equal Employment Opportunity) & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, or disability.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
Key Responsibilities
- Partner with finance on operational planning target definition, for revenue and direct marketing expenses, as well as LEs
- Develop and implement marketing plan and strategy.
- Work cross funcionally to implement account management strategies
- Adapt and implement Global/Regional strategic guidance & promotional materials.
- Boost our marketing wow thought OC data driven mindset.
- Guarantee breakthrough experiences implementing GLOCAL campaigns (reuse)
- Drive branded & unbranded CFC strategic capabilities (specialty focus & cross TA)
- Drive voice of customer insights
- Drive segmentation of audiences across markets to optimize messaging and GTM plans.
- Collaborate with CMO organization to deliver breakthrough campaigns and promotional efforts.
- Collaborate with CMAO organization to deliver breakthrough science.
- Leads efforts to develop or adapt innovative and integrated digital omni-channel strategies to build proficiency in Customer Experience.
- Develop tactics to communicate brand messages effectively and efficiently to customers, with interconnected and consistent provider journeys across solutions.
- Uses streamlined content testing and actively identifies gaps to inform new content development.
- Embeds foundational analytics capabilities (e.g., global dashboards, tracking/reporting of metrics and KPIs) via coordination with global analytics teams and rapidly adjusts engagement approach based on new insights.
- Adopts best practices for leveraging go to market solutions in HCP/XF engagement.
- Provides feedback and share voice of customer to internal partners for solution evolution.
- Uses real-time customer behavior to sharpen customer segmentation and execution of marketing mix - delivering content that is more relevant and timelier.
- Drives brand strategy and interactions, leveraging customer insights along the journey.
Relationships
• Partner with internal and external stakeholders to provide materials and programs to support patient needs
• Foster relationships with key influencers, opinion leaders and target customer groups within the disease area
• Build and maintain relationships with key external stakeholders such as KOLs and policy makers
• Create and maintain a local team culture that challenges the status quo, values collaboration and supports innovation
Education and Other Qualifications
Education
- University degree required (business administration or scientific degree preferred)
- MBA in the marketing/business area or related area preferred.
Languages
- Ability to communicate in Portuguese and English required (Advanced/Fluent)
Experience
- Previous experience in Oncology preferred.
- Minimum 05 to 10 years prior experience in the Pharmaceutical Industry or Health Market or Hospital
- Strong personal integrity, and customer focus
- Experience in working with different channels i.e. digital
- Ability to move fast in response to what is happening in the external marketplace.
- Ability to leverage AI to support deliverables
- Ability to rapidly test content and channel mix to respond to real-time customer behavior.
- Experience on the pulse of the customer and leverages omnichannel approach to impact behavior and mindset with speed and agility
- Deep analytics fluency continuously monitors insights, and test-and-learn, iterative mindset.
- Must be customer obsessed and a proactive and active listener.
- Strong leadership skills with ability to cascade Pfizer's culture, attract top talent, empower colleagues, motivate, and inspire team to exceed expectations.
Other Job Details
- Work Location Assignment: On-site 2-3x/week or as needed by the business
- Last day to apply for job: August 27, 2026
EEO (Equal Employment Opportunity) & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, or disability.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
Skills Required
- University degree (business administration or scientific degree)
- MBA in marketing/business or related area
- Advanced/Fluent Portuguese and English
- Previous experience in Oncology
- 5 to 10 years prior experience in Pharmaceutical Industry, Health Market, or Hospital
- Experience working with different channels, including digital
- Ability to leverage AI to support deliverables
- Ability to rapidly test content and channel mix and iterate based on customer behavior
- Deep analytics fluency and experience with dashboards, tracking, and KPI reporting
- Strong leadership skills and ability to build and lead local teams
- Strong personal integrity and customer focus
What the Team is Saying
Daniel
Diagnostics Launch Lead
Anna
R&D Privacy Steward
Esteban
Specialist
Pfizer
Pfizer Compensation & Benefits Highlights
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Healthcare Strength — Health coverage is described as comprehensive, spanning medical, dental, vision, and robust mental‑health benefits, with eligible Pfizer medications available at no cost in U.S. plans. Family‑building support and transgender‑inclusive care are explicitly included, alongside wellbeing resources such as a reimbursement wallet and telehealth options.
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Retirement Support — Retirement programs feature a 401(k) with company matching plus an additional Retirement Savings Contribution, complemented by company‑subsidized life, short‑term disability, and long‑term disability insurance. Materials also reference subsidized retiree medical coverage for eligible groups.
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Leave & Time Off Breadth — Paid vacation, holidays, personal days, and paid parental and caregiver leave are consistently highlighted in current U.S. summaries and job postings. Options like buying extra vacation days and transition‑back support strengthen the time‑off offering.
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The Company
What We Do
Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.
Why Work With Us
We are the inventors, the problem solvers, the big thinkers — those who surmount any hurdle to deliver breakthrough medicines to the people who are counting on them the most.
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Employees engage in a combination of remote and on-site work.
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