General Sales Manager - Black Hills Harley Davidson

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Rapid City, SD, USA
In-Office
Mid level
Automotive • Retail
Delivering an experience for our guests and our teammates that fulfills dreams, enriches lives and delivers happiness
The Role
Manage new and pre-owned motorcycle sales operations, lead and develop the sales team, establish objectives, forecast performance, motivate staff, optimize sales-floor coverage, and deliver excellent customer service. The role requires powersports dealership sales experience, strong leadership, feature-benefit selling expertise, communication skills, organization, and time management.
Summary Generated by Built In
Company Description

Black Hills Harley-Davidson® is a full-service Harley-Davidson® dealership and is home to the largest selection of Harley-Davidson® motorcycles, parts, accessories, and MotorClothes® apparel in the MIDWEST! Our inviting store is nestled just west of Rapid City - in the heart of the Black Hills of South Dakota. We're known nationwide for being a premier dealership with Certified Harley-Davidson® Technicians, friendly parts staff, helpful motorclothes associates, and a knowledgeable Motorcycle Sales Team that can help you with the purchase of your new Harley-Davidson® or with one of our hundreds of pre-owned motorcycles available. Each year, Black Hills Harley-Davidson® plays host to over 100 of the industry's best brands and companies who showcase their products on our 40-acre layout during the world-famous Sturgis Motorcycle Rally, which we call “The Rally at Exit 55”.

Job Description

  • Steer  and manage the sales operation of new and pre-owned vehicles
  • Guide and develop your sales team by using your leadership skills and sales expertise
  • Use your management skills to forecast and create sales objectives and goals
  • Motivate your team to meet and exceed sales goals using open communication
  • Develop your sales team by using your leadership skills to offer new and different sales techniques
  • Communicate openly and consistently with your sales team and assess their needs
  • Track customer traffic peaks  to provide consistent sales floor coverage for optimal customer service
  • Be a visible leader to customers,  service driven, and confident in your sales team to provide a world-class customer experience

Qualifications

  • 3-5 years of experience within the sales department of a motor vehicle dealership
  • Thorough knowledge of and experience with sales of powersports
  • Proven  track record with the feature/benefit sales approach
  • Excellent leadership and managerial skills
  • Knowledge and desire to develop a sales team
  • Superior face to face communication skills, focused on a high standard of customer service
  • Organized with superior time management skills and attention to detail

Additional Information

Perks & Benefits:

  • Medical, Dental & Vision Insurance
  • 401(k) with Company Match
  • Paid Time Off, Increases with Tenure
  • Closed on Thanksgiving & Christmas
  • Employee Pricing on Vehicles, Parts & Service
  • Free & Discounted Gym Memberships
  • Travel Discounts on Hotels, Flights & Rentals
  • OEM Certification & Paid Manufacturer Training Opportunities
  • Career Growth within a Fortune 500 Company

All your information will be kept confidential according to EEO guidelines.

Skills Required

  • 3–5 years of experience within the sales department of a motor vehicle dealership
  • Thorough knowledge of and experience with powersports sales
  • Proven track record with the feature-benefit sales approach
  • Excellent leadership and managerial skills
  • Knowledge of and desire to develop a sales team
  • Superior face-to-face communication skills focused on customer service
  • Organization, superior time management, and attention to detail

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The Company
HQ: Charlotte, North Carolina
1,700 Employees
Year Founded: 1997

What We Do

Sonic Automotive, Inc., a Fortune 500 company based in Charlotte, North Carolina, is on a quest to become the most valuable diversified automotive retail and service brand in America. Our Company culture thrives on creating, innovating, and providing industry-leading guest experiences, driven by strategic investments in technology, teammates, and ideas that ultimately fulfill ownership dreams, enrich lives, and deliver happiness to our guests and teammates. As one of the largest automotive and powersports retailers in America, we are committed to delivering on this goal while pursuing expansive growth and taking progressive measures to be the leader in these categories. Our new platforms, programs, and people are set to drive the next generation of automotive and powersports guest experiences.

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