General Manager - Data Strategy

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Reporting of the role

This role reports to:  Head of Data and Tech strategy, Choreograph

3 best things about the job:
1. You will be working in a fast -paced and a collaborative environment and have exposure to some of the latest tools and techniques around data, tech and AI

2.You will be at the forefront of driving the data, tech and AI agenda for some of the top advertisers of the country and unlock unprecedented value for them

3. You will be charting the roadmap around client strategies and help them with the design and implementation of strategies around data, tech and AI

In this role, your goals will be:
In Three Months:

• Take ownership of workstreams within larger projects and begin to contribute  to solution design and start building direct client relationships
• Actively contribute to the design and architecture discussions for new data and AI solutions, leveraging existing solutions and charting a go-to – market strategy for all products and services
• Focus on deepening expertise in specific cloud services /ai frameworks/ data and ai solutions  relevant to current projects and potential new projects

In Six Months:

• Take project leadership responsibility for of data , tech and AI projects  from scoping to deployment and all ancillary tasks
• Develop strong, direct relationships with key client stakeholders, acting as a primary point of contact for data , tech and AI related discussions.

• Contribution to identifying and articulating revenue potential for new clients and follow-on work for existing clients. 
• Contribution to revenue identification and proposals for new and existing clients and play an active role in deal closures

In Twelve Months

• Independently lead end-to-end projects, drive strategic discussions, and become a trusted advisor to clients and internal teams.
• Actively participate in strategic client discussions, identifying new opportunities for data and AI, and contributing to potential new revenue workstreams
• Direct contribution to winning new client engagements and identification and successful conversion of upsell/cross-sell opportunities within existing accounts.
  What your day job looks like at GroupM:
• Meeting with clients and internal teams to understand their business challenges, goals, and current data landscape.
• Proactively identifying how data ,tech and AI can solve client problems or create new value.
• Contributing to and leading the creation of compelling solutions and proposals for clients
• Contributing to and developing project plans, timelines, resource estimates, task management and tracking of project plan progress with delivery teams
• Continuously learning new tools, frameworks, and methodologies in the space of data , tech and AI
• Contribution to internal or external articles, presentations, or workshops in the data and AI space

What you’ll bring:

• Strategic and critical thinking wherein one connects data ,tech  and AI solutions to broader business objectives and seeing the "big picture."
• Creative problem solver wherein one is able to devise innovative and effective solutions to unique client problems, often with imperfect data or resources.
• Self-starter attitude who takes ownership of tasks and projects with minimal supervision
• Establishing credibility with clients and seen as an expert and trusted advisor in this space
• Strong inter -personal skills to work with diverse internal teams and manage conflict resolution
• Business acumen to recognise how data and AI solutions impact a client's bottom line and overall business success.

Minimum qualifications:

The ideal candidate should be seasoned, strategic, and client-focused Data and AI professional who seamlessly bridges the gap between cutting-edge technology and tangible business value, particularly within the dynamic marketing landscape

• 12+ years of experience in data , tech or AI consulting roles, preferably within an agency/ consulting / mar- tech  environment.
• Demonstrated ability to translate complex business problems into clear, actionable data and AI solutions.
• Excellent communication, presentation, and interpersonal skills, with the ability to engage effectively with clients and internal teams at all levels.
• Deep understanding of marketing principles like customer lifecycle, personalization, and segmentation, combined with a strong grasp of data architecture, data modelling, and identity resolution.
• Experience with at least one major cloud platform (GCP, AWS, or Azure), including services related to data warehousing, data lakes, machine learning etc
• Understanding of statistical modeling, machine learning algorithms (e.g., regression, classification, clustering, deep learning)and their practical applications

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.