G/FORE Copywriter

Reposted 7 Days Ago
Be an Early Applicant
Raleigh, NC
In-Office
Mid level
Fashion • Wearables
The Role
The G/FORE Copywriter will create marketing product copy, collaborate across teams, maintain brand voice, and support strategic projects with superior writing skills.
Summary Generated by Built In

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

This position will be tasked with writing creative, engaging, and informative marketing product copy. This role works in a collaborative team environment and must be highly detailed, possess exemplary writing skills, and have an eye for consistency. This position will assist with maintaining the G/FORE brand voice through every task. This is a fast-paced position with both calendared needs as well as spontaneous; a sense of urgency is important.

ESSENTIAL FUNCTIONS:

  • Create and write informative copy for web product descriptions, landing pages, internal knowledge documents, press releases, etc. as well as creative branding copy for launches, paid and organic social, emails, etc.
  • Collaborate effectively with E-Commerce, Marketing, Production, and Design teams for accurate and on-brand language.
  • Interpret and execute branded content as described by senior team members.
  • Support department managers with ongoing strategic projects and campaigns.
  • Maintain and organize a brand copy standard guide for the team to reference for consistency.
  • Assist in copywriting and editing for all catalogs, linesheets, etc. including naming all products with the apparel and footwear design teams.

COMPETENCIES:

  • Strong writing, editing, and proofreading skills.
  • The ability to mold your voice to that of the brand.
  • Proficiency in MS Office including Teams, Word, PowerPoint, and Excel; basic copyediting in Photoshop, Illustrator and InDesign is a plus.
  • Strong organization and time management skills.
  • Knowledge of SEO and best practices.
  • Fashion/apparel and/or golf experience a huge plus.

DESIRED EDUCATION AND EXPERIENCE:

  • A Bachelor’s degree in Journalism, Advertising, Communications, Marketing or a related field preferred.
  • 4+ years of copywriting experience; equivalent combination of education and experience will also be considered.
  • Portfolio of work that shows experience and abilities in copywriting for brands with an emphasis on product descriptions and advertisements.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! 

Top Skills

Illustrator
Indesign
MS Office
Photoshop
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The Company
Raleigh, , North Carolina
618 Employees
Year Founded: 2001

What We Do

Founded in 2001, the Peter Millar line of fine clothing and accessories has quickly become the standard bearer for discerning and demanding individuals—on the golf course, in the office and on the town. From the original signature cashmere sweaters to a wide range of casual and formal wear, the Peter Millar line embraces a classic, old-world style resplendent in sharp detail, superb craftsmanship, and only the highest quality materials available. With a studio and design center in Raleigh, NC as well as a business operations center in Durham, NC, we are one of today’s fastest growing and most sought after brands in the lifestyle apparel market

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