Front End Developer

Posted 2 Days Ago
Ramakka Block, Jaya Mahal, Bangalore, Karnataka, IND
In-Office
Mid level
AdTech • Marketing Tech
The Role
Support and enhance SFCC/SFRA eCommerce storefronts in a managed services environment. Build and customize ISML/JS/SCSS components, ensure responsiveness, accessibility (WCAG/ADA), optimize performance, troubleshoot production issues, handle incidents and releases, collaborate with UX/backend/QA teams, maintain documentation, and mentor junior developers.
Summary Generated by Built In

Job Description:

Job Description: Managed Services Front-End Engineer

Position Overview

We are looking for an experienced, detail-oriented, and service-driven Managed Services Front-End Engineer with strong expertise in Salesforce Commerce Cloud (SFCC) and hands-on experience with Storefront Reference Architecture (SFRA).

In this role, you will be responsible for supporting, enhancing, and optimising high-performance, scalable, and visually engaging eCommerce storefronts for enterprise clients. You will work within a managed services environment, handling front-end development, production support, issue resolution, minor enhancements, performance improvements, and ongoing platform maintenance.

The ideal candidate should have strong technical skills in SFCC front-end development, a customer-first mindset, excellent troubleshooting capabilities, and the ability to work in a dynamic environment with defined SLAs and shifting priorities.

Key Responsibilities

SFRA-Based Front-End Development

  • Build, customize, and maintain modular, reusable front-end components using the SFRA framework.
  • Customize and extend SFCC templates using ISML, JavaScript, jQuery, SCSS, Page Designer, and other front-end assets.
  • Translate UI/UX designs into responsive, interactive, pixel-accurate, and visually consistent web interfaces.
  • Use the Bootstrap framework to deliver mobile-first and responsive eCommerce experiences.
  • Integrate UI components from established design systems while ensuring scalability and maintainability.
  • Maintain visual consistency, usability, and reusability across all customer-facing pages.
  • Ensure cross-browser compatibility across major browsers and devices.
  • Follow accessibility standards including WCAG and ADA guidelines.

Managed Services, Support, and Maintenance

  • Provide front-end support for SFCC-based eCommerce platforms in a managed services model.
  • Investigate, troubleshoot, and resolve production issues related to UI, templates, styling, scripts, responsiveness, and page rendering.
  • Work on incident tickets, service requests, change requests, and minor enhancements within agreed SLAs.
  • Perform root cause analysis for recurring front-end issues and recommend long-term fixes.
  • Support regular deployments, hotfixes, releases, and post-deployment validations.
  • Monitor and improve front-end performance, usability, and customer experience.
  • Collaborate with client teams and internal stakeholders to clarify issues, provide updates, and ensure timely resolution.
  • Maintain clear documentation for fixes, enhancements, known issues, and technical changes.

Collaboration, Standards, and Quality Control

  • Work closely with UX/UI designers, back-end developers, QA engineers, business analysts, and client stakeholders.
  • Participate in requirement discussions, impact analysis, and technical solutioning for front-end changes.
  • Support code reviews and ensure adherence to SFRA and front-end development best practices.
  • Mentor junior developers and help improve overall code quality within the team.
  • Follow coding standards, version control practices, release processes, and change management guidelines.
  • Ensure all front-end deliverables are tested for responsiveness, accessibility, browser compatibility, and performance.

Technical Responsibilities

  • 4–7 years of experience in front-end development.
  • Minimum 2–3 years of hands-on experience with Salesforce Commerce Cloud, preferably using Storefront Reference Architecture.
  • Strong command of HTML5, CSS3, SCSS, JavaScript ES6+, jQuery, and component-based development.
  • Proficiency in ISML templates, SFRA architecture, Page Designer, and JavaScript controllers.
  • Experience in building responsive and mobile-first interfaces using Bootstrap.
  • Knowledge of JavaScript frameworks such as React is preferred.
  • Strong understanding of SFCC cartridges, templates, scripts, content slots, assets, and storefront customization.
  • Experience with front-end performance optimization techniques such as:
    • Lazy loading
    • Code splitting
    • Image optimization
    • Critical CSS management
    • Minification and bundling
  • Proficiency in Git for version control and collaborative development.
  • Experience with Webpack, NPM, and front-end build tools.
  • Ability to troubleshoot complex front-end issues across devices, browsers, and environments.
  • Experience working with third-party integrations, analytics tags, payment widgets, marketing tools, and personalisation components is a plus.
  • Understanding of Agile delivery, ticketing tools, and support workflows such as Jira, ServiceNow, Azure DevOps, or similar platforms.

Core Competencies

  • Strong analytical and problem-solving skills with the ability to debug complex issues quickly.
  • Excellent communication and interpersonal skills.
  • Ability to work effectively with cross-functional and distributed teams.
  • Strong ownership, accountability, and commitment to quality.
  • Ability to manage multiple tickets, priorities, and deadlines in a fast-paced managed services environment.
  • Customer-focused mindset with a commitment to service excellence.
  • Proactive approach to identifying risks, performance issues, and improvement opportunities.
  • Ability to mentor peers, share knowledge, and contribute to team capability building.
  • Detail-oriented with a strong focus on maintainable and scalable code.

Preferred Qualifications

  • Salesforce Commerce Cloud experience in a managed services or production support environment.
  • Salesforce JavaScript Developer Certification is a plus.
  • Experience with Headless Commerce architectures or Progressive Web App frameworks.
  • Familiarity with SFCC Business Manager configuration.
  • Experience supporting international eCommerce websites across multiple locales and currencies.
  • Knowledge of SEO best practices for eCommerce storefronts.
  • Experience with accessibility testing tools and performance audit tools such as Lighthouse.
  • Immediate joiners or candidates with short notice periods will be preferred.

Qualifications

  • BE / B.Tech / MCA or equivalent technical qualification.
  • Proven experience working with Salesforce Commerce Cloud.
  • Strong front-end development background with hands-on experience in SFRA.
  • Proficient in troubleshooting issues related to Salesforce configuration, customizations, integrations, and storefront behavior.
  • Ability to adapt to a dynamic and fast-paced environment with shifting priorities.
  • Experience working with Indian and global clients in an Agile or managed services delivery model will be an advantage.

Good to Have

  • Exposure to eCommerce domains such as retail, fashion, luxury, FMCG, consumer goods, or B2C commerce.
  • Understanding of CI/CD pipelines and deployment workflows.
  • Experience with monitoring tools, logging tools, and defect management processes.
  • Basic understanding of back-end SFCC development concepts.
  • Ability to contribute to continuous improvement initiatives, reusable component libraries, and support automation.

Location:

DGS India - Bengaluru - Manyata N1 Block

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • 4-7 years of front-end development experience
  • Minimum 2-3 years hands-on Salesforce Commerce Cloud (SFCC) experience, preferably SFRA
  • Proficient in HTML5, CSS3, SCSS, JavaScript (ES6+), and jQuery
  • Experience with ISML templates, SFRA architecture, Page Designer, and JavaScript controllers
  • Experience building responsive, mobile-first interfaces using Bootstrap
  • Strong understanding of SFCC cartridges, templates, scripts, content slots, assets, and storefront customization
  • Frontend performance optimization (lazy loading, code splitting, image optimization, critical CSS, minification/bundling)
  • Proficiency with Git for version control
  • Experience with Webpack, NPM, and frontend build tools
  • Familiarity with cross-browser compatibility, accessibility standards (WCAG/ADA), and responsive testing
  • BE / B.Tech / MCA or equivalent technical qualification
  • Experience working with ticketing/support workflows and SLAs (Jira, ServiceNow, Azure DevOps or similar)
  • Experience in managed services or production support environment
  • Knowledge of React
  • Salesforce JavaScript Developer Certification
  • Experience with Headless Commerce or Progressive Web App frameworks
  • Familiarity with SFCC Business Manager configuration
  • Experience with international eCommerce (multiple locales/currencies), SEO best practices, and tools like Lighthouse
  • Experience with third-party integrations, analytics tags, payment widgets, personalization components
  • Immediate joiners or short notice periods

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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