Freelance Social Media Manager

Posted 9 Days Ago
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London, Greater London, England, GBR
In-Office
Entry level
Beauty
The Role
Freelance Social Media Manager executes social strategy, creates and edits short-form video and copy, manages daily publishing across channels, coordinates assets and approvals via Asana, supports product/event launches, reports on KPIs, monitors trends, and captures in-store/global content to drive engagement and growth.
Summary Generated by Built In

We’re looking for a Freelance Social Media Manager to join our Marketing team. This role will report into the Head of Social. This is your chance to bring our fearless vision to life across our social channels, sparking joy and discovery for a global audience. You will be instrumental in ensuring our content is vibrant, relevant, and flawlessly executed every single day.
Duration: 3 months
Location: London, UK
Welcome to Trinny London!
Here at Trinny London, we’re changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.

We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

Our Values

We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.

We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.
The Role 

Your day to day responsibilities will look like this:

  • Executes the social media strategy, ensuring all daily content and campaigns align with overarching brand goals and performance targets.
  • Contributes to creative concepting and content creation, identifying fresh visual directions and helping to develop fearless social-first ideas.
  • Gives hands-on video editing and content creation support, including low-fi asset capturing, editing short-form video, and shooting reactive content that sparks joy and discovery.
  • Supports the Senior Social Content Manager with the development of creative asset briefs for all new product launches, events, reactivations, and always-on campaigns.
  • Coordinates creative feedback and sign-offs efficiently via Asana, overseeing the flow of design and video assets from the creative team.
  • Crafts compelling and engaging copy for all social channels, including SEO-informed YouTube copywriting to maximise discoverability.
  • Facilitates collaboration between the social and copy teams, ensuring content aligns with brand messaging and coordinating the copy workload to meet deadlines.
  • Leads daily publishing across all social channels, ensuring prompt and seamless output.
  • Champions our physical retail expansion and global market growth by capturing the vibrancy of in-store events and adapting social content for diverse international audiences.
  • Helps coordinate special brand projects through copywriting, asset planning, research, and project management.
  • Reports on KPI performance, giving asset insights that help the wider team inform and refine the social content strategy.
  • Monitors emerging trends and viral content, identifying opportunities to adapt brand content or create new, reactive assets

Requirements
    • Experience in social media,  content planning, or copy,  ideally for a brand in beauty, lifestyle, or consumer goods.
    • A proven ability to assist in planning and delivering engaging, social-first assets that help drive conversations and extend our reach.
    • A solid understanding of current social media trends, popular platforms, and what makes content resonate.
    • Excellent communication skills. 
    • Comfortable executing tasks in a dynamic, fast-paced environment and eager to learn and grow within the social media landscape. You are task-driven and committed to getting things done.
    • Strong organisational skills with the ability to manage content schedules, track assets, and ensure timely delivery.
    • Capable of helping to track social media performance.
    • A willingness and capability to provide hands-on support.

Skills Required

  • Experience in social media, content planning, or copy
  • Experience working for beauty, lifestyle, or consumer goods brands
  • Ability to plan and deliver engaging, social-first assets
  • Solid understanding of current social media trends and platforms
  • Hands-on video editing and short-form video content creation (low-fi capture and reactive shooting)
  • Excellent communication skills
  • Strong organisational skills to manage content schedules and track assets
  • Ability to track and report on social media performance (KPIs)
  • Experience coordinating creative feedback and sign-offs (familiarity with Asana)
  • Ability to write compelling social copy, including SEO-informed YouTube copy
  • Comfortable working in a fast-paced environment and providing hands-on support
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The Company
HQ: London
230 Employees
Year Founded: 2017

What We Do

Founded by Trinny Woodall from her kitchen table in 2017, Trinny London was founded with one purpose – to give everyone the tools they need to feel their best. Banishing overflowing makeup bags for good, we introduced a streamlined solution called the stack: cream-based, multitasking little pots of joy that click seamlessly together. Then we took on the world of skincare with our game-changing skincare collection. Today, we’re continuously creating innovative products to revolutionise beauty routines across the globe. We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

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