Freelance Senior Consumer Brand Designer

Posted 4 Hours Ago
Be an Early Applicant
5 Locations
In-Office or Remote
Senior level
AdTech • Marketing Tech
The Role
Create premium visual content and social campaigns for a women's wellness and nutrition brand: educational and lifestyle assets, product storytelling, short-form video concepts, and branded templates while maintaining brand consistency and using AI tools to optimize creative production.
Summary Generated by Built In

We are looking for a talented Senior Consumer Brand Designer to support an emerging premium women’s wellness and nutrition brand. This role is ideal for a creative designer who understands how to build meaningful connections with consumers through strong visual storytelling, premium design, and engaging digital content.

The brand has an established identity, packaging, and website. We are looking for someone who can bring the brand personality to life across social and digital channels while creating content that educates, inspires, and builds trust.


Requirements

Responsibilities

  • Develop premium visual content for social media and digital channels.
  • Create educational and lifestyle-focused content assets.
  • Design Instagram/social media campaigns and branded templates.
  • Translate complex health and nutrition topics into engaging consumer-friendly visuals.
  • Create product storytelling assets and campaign materials.
  • Support short-form video concepts and creative adaptations.
  • Maintain consistency across all brand communications.
  • Use AI tools to improve creative exploration and production efficiency.

Requirements

  • At least 5+ years of experience in consumer brand design, graphic design, or visual communication.
  • Strong portfolio in consumer-facing brands such as:
  1. Wellness
  2. Beauty
  3. Skincare
  4. Nutrition
  5. FMCG
  6. Lifestyle brands
  • Strong understanding of branding, typography, layout, and visual storytelling.
  • Experience creating digital campaigns and social media content.
  • Ability to turn ideas and messaging into compelling visual experiences.
  • Comfortable using AI tools in the creative process.
  • Proficiency in Adobe Creative Suite, Figma, Canva, or similar tools.

Skills Required

  • At least 5+ years of experience in consumer brand design, graphic design, or visual communication.
  • Strong portfolio in consumer-facing brands (wellness, beauty, skincare, nutrition, FMCG, lifestyle).
  • Strong understanding of branding, typography, layout, and visual storytelling.
  • Experience creating digital campaigns and social media content.
  • Ability to translate complex health and nutrition topics into consumer-friendly visuals and turn messaging into visual experiences.
  • Comfortable using AI tools in the creative process.
  • Proficiency in Adobe Creative Suite, Figma, Canva, or similar tools.
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The Company
HQ: New York, NY
251 Employees
Year Founded: 2015

What We Do

Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

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