Freelance Asana Consultant - Product Development Workflow (Fashion/DTC)

Reposted 7 Days Ago
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Hiring Remotely in Philadelphia, PA, USA
In-Office or Remote
Mid level
Fashion • Retail
The Role
The role involves optimizing Asana for product development workflows in the fashion industry, streamlining processes, enhancing visibility, and training the team.
Summary Generated by Built In

Printfresh is a fast-growing, design-driven sleepwear and apparel brand looking for a highly experienced Asana consultant to restructure and optimize our product development and production workflows.

We currently use Asana to manage Design, Product Development, and Production timelines, but the system has become overly task-heavy, calendar-driven, and difficult to use as a true operational tool. We’re looking for an expert to rebuild this into a clear, scalable system that improves visibility, accountability, and execution.

Scope of Work
  • Audit our current Asana setup (Design + PD + Production workflows)
  • Restructure into a clean, stage-based pipeline (Concept → Design → Development → Sampling → Finalization)
  • Separate and streamline workflows for Sleep vs Apparel
  • Establish clear ownership and accountability within projects
  • Simplify task structures (reduce clutter, improve usability)
  • Build dashboard views for leadership visibility (status, blockers, timelines)
  • Create templates for repeatable seasonal product cycles
  • Train team on how to use the system effectively (light documentation + walkthrough)
Ideal Candidate
  • Deep experience with Asana (not beginner/intermediate — must be advanced)
  • Strong understanding of product development workflows (fashion, retail, or consumer goods highly preferred)
  • Experience building systems for cross-functional teams (design, PD, production, merchandising)
  • Ability to simplify complex workflows into intuitive systems
  • Comfortable pushing back and recommending better ways of working (not just executing instructions)
  • Bonus: Experience with DTC brands or seasonal product cycles
Project Details
  • Freelance / short-term project (estimated 2–4 weeks)
  • Remote, with a few working sessions required- but in-person would be great too
  • Goal: Deliver a fully restructured Asana system + team adoption
  • Budget for this project is flexible based on experience (may be hourly or project-based)

RequirementsApplications Must Include
  • Examples of Asana systems you’ve built or restructured in the product/fashion space
  • Brief description of your approach to workflow design
  • Relevant experience with product-based businesses (if applicable)

We are looking for someone who can bring clarity, structure, and strong operational thinking — not just reorganize tasks.

Skills Required

  • Deep experience with Asana
  • Strong understanding of product development workflows
  • Experience building systems for cross-functional teams
  • Ability to simplify complex workflows
  • Comfortable with recommending better working methods
  • Experience with DTC brands or seasonal product cycles
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The Company
HQ: Philadelphia, Pennsylvania
39 Employees
Year Founded: 2016

What We Do

A longtime lover of patterns and textiles, Amy Voloshin founded Printfresh with her husband Leo in 2016 as a way to combine a few of her greatest passions—quality fabrics, bold prints, and sustainable practices. What started as a tiny operation of Amy packing and shipping orders out of her house has since grown into a nationally recognized (and loved) sleepwear and lifestyle brand. Inspired by plants, animals, and home décor, our prints often start as gouache paintings that are translated into digital illustrations and then hand screen printed or embroidered onto 100% organic cotton. With sizes ranging from XS petite to 6X, along with offering women’s, men’s and all-gender silhouettes, we hope anyone can find their perfect fit.

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