Founding Product Marketing Manager

Posted 9 Days Ago
New York City, NY, USA
In-Office
80K-280K Annually
Mid level
Software
The Role
Own DualEntry’s product messaging, competitive positioning, customer insights, sales collateral, product launches, and multi-channel go-to-market campaigns. Lead content, copy, and design contributors while writing marketing copy hands-on. Build analytics and dashboards to measure performance and manage campaigns across events, webinars, email, digital channels, and thought leadership. The role requires 4+ years of high-growth B2B SaaS marketing experience, with fintech, ERP, or accounting product marketing preferred.
Summary Generated by Built In
About DualEntry

DualEntry is building the OS for finance.

Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.

In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.

We hire outliers - people who have achieved difficult things, in their careers or beyond. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community.

Why This Role Matters Now

Where you'll create impact
  • You’ll own and continuously refine DualEntry’s messaging and competitive positioning to CFOs, Controllers, and finance teams

  • You’ll translate customer and prospect feedback into high-impact GTM campaigns

  • You’ll build the content and collateral that empowers Sales across the buyer journey (pitch decks, one-pagers, case studies, demos)

  • You’ll drive new product launches end-to-end

  • You’ll lead content, copy, and design teams while writing hands-on marketing copy yourself

  • You’ll build analytics and dashboards to identify what’s working

  • You’ll run GTM campaigns across webinars, conferences, events, content, email, and digital channels

What sets you up for success
  • Hardcore work ethic and high agency

  • 4+ years in high-growth B2B SaaS marketing

  • Fintech / ERP / accounting product marketing experience preferred

  • Strong copywriting and storytelling ability

  • Experience running multi-channel campaigns (content, events, paid, community, thought leadership)

  • Analytical mindset with high proficiency in Excel and BI tools

  • Entrepreneurial drive - we move fast, work hard, and operate with ownership

  • Desire to grow as a leader and manager (you’ll manage from day one)

Why you’ll thrive here
  • Significant equity ownership in one of the top AI companies in the world

  • You’re joining early and will grow with DualEntry

  • Your feedback shapes the product directly

  • High-speed, high-trust environment with high expectations

Meet the Marketing Team
  • Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!

  • George grew organic search from 0! He’s also an ex-professional poker player so is using stochastic analysis to ensure we outperform!

  • Bruno built 20+ AI automations to ensure everything across GTM and Marketing runs smoothly and we surface insights immediately

Compensation & Benefits
  • Equity: $80K+ USD

  • Base salary: $175K–$280K USD

  • Medical, dental & vision insurance

  • One Medical membership

  • Mental health support (Talkspace)

  • Fertility & family-building support (Kindbody)

  • Virtual healthcare (Teladoc Health)

  • 401(k) benefits

  • Commuter benefits

  • Learning & development budget for courses, certifications & language learning

  • Unlimited AI tokens

  • AI skills development & enablement

  • Flexible PTO (27 days, including public holidays)

  • Collaborative, in-office culture with no bureaucracy

  • Snacks, drinks, team events & more

Skills Required

  • 4+ years of experience in high-growth B2B SaaS marketing
  • Fintech, ERP, or accounting product marketing experience
  • Strong copywriting and storytelling ability
  • Experience running multi-channel campaigns across content, events, paid, community, and thought leadership
  • High proficiency in Excel and business intelligence tools
  • Ability and desire to grow as a leader and manager
  • Entrepreneurial drive, high agency, ownership, and strong work ethic
Am I A Good Fit?
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The Company
HQ: New York, NY

What We Do

DualEntry is the first ERP built AI-native from the ground up. You can close the books faster by automating 90% of manual tasks with DualEntry AI, freeing up time to focus on strategy and helping your business scale without adding to headcount. A one-person finance team? It's possible with DualEntry. Mid-market enterprises that have outgrown starter cloud and on-premise finance systems choose DualEntry to scale to IPO. You can handle multiple entities, multiple currencies, real-time reporting, and high transaction volumes on one customizable platform. Our customers range from enterprises with $5M in annual revenue to NYSE-listed businesses. DualEntry is based in New York City and was founded by two experienced entrepreneurs who previously built a $100M-revenue business. In October 2025 we announced a $90M Series A from Lightspeed Venture Partners, Khosla Ventures, and GV (Google Ventures).

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