Founding Product Manager, 0–1 Products

Posted Yesterday
Be an Early Applicant
5 Locations
In-Office or Remote
150K-200K Annually
Senior level
Fintech • Marketing Tech • Financial Services
OptimaFI helps community financial institutions drive sustainable profitability growth.
The Role
Lead creation of new fintech products from zero to market. Validate problems with customers, prototype and pilot responsibly, use AI as a force multiplier, ship usable product, and measure commercial impact on adoption, retention, and revenue.
Summary Generated by Built In

The Opportunity

OptimaFI already has 30% market share across our nine existing product & service offerings selling into CMOs, CFOs, and CCO’s @ community financial institutions. This role is about creating new and complementary products to expand share of wallet. This means building new products from nothing and own the calls that come with it. Not run a roadmap. Not take tickets. Prove what’s worth building and bring it to market. Household Insights is our first bet. This is a founding seat for the next wave of products at OptimaFI.

This is a hands-on builder role. You, a designer, a couple of engineers, and whatever AI you can put to work. You're not inheriting a deep backlog. If you define Product as writing stacks of PRDs, defining processes, and coordinating work thru development, this role is not for you. You build-to-learn so we can build-to-earn.

You report to the CPO. You'll work shoulder to shoulder with engineering, design, and the people who know our customers and this market cold: sales, success, and our banking SMEs with decades of experience. They bring the customer knowledge. You turn it into product bets that move adoption, retention, and revenue.

Key Responsibilities

  • Find the real problem. Talk to bankers & credit union operators until a pattern is obvious. Separate the loud one-off request from the repeatable market problem.
  • Make the call. Decide what's worth building and what isn't, and own that decision out loud. Nobody's going to hand you the answer.
  • Build to learn before you build to earn. Prototype & test, kill what doesn't work. In our world you test responsibly: pilots and prototypes, not science experiments on paying banks.
  • Use AI to help you think, not do your thinking. Yes it's magical, yes it is a force multiplier, and yes it is the expectation.
  • Ship. Work the trade-offs with engineering and get real product out the door used by customers. Decks about product don't count.
  • Keep score. Define what success means before you build, then prove whether you hit it. Speak CFO, not just PM.

Required Qualifications

  • You've built a product or product line where none existed before. Not inherited, not maintained. Stood it up. You can walk us through one, start to finish.
  • You're AI-native. Not "I've used ChatGPT a few times." AI is already woven into how you work and you can show us.
  • You think and write clearly. Don’t use seven words when three will do.
  • You've made a real bet with real consequences (budget, headcount, a build-vs-buy call) and can explain the reasoning, including what you got wrong.
  • You've operated without structure and made good decisions anyway.
  • You'll hold a well-reasoned line in a room full of people who disagree, and you'll change your mind the moment the evidence says to. You run on evidence, not opinion.
  • Commercial experience tying product decisions to adoption, retention, revenue, or share of wallet.

Preferred Qualifications 

  • Fintech, community banking, credit union, or another regulated B2B environment. It helps, and you'll ramp faster. But we'd rather have a sharp 0-1 builder who learns the domain than a domain expert who doesn't have 0-1.

 

You'll Thrive in This Role If You:

  • Say the hard thing early, directly, and kindly.
  • Take full ownership and communicate with clarity and transparency.
  • Move with urgency while respecting the security, privacy, and trust obligations of regulated customers. Trust is the whole game. "Move fast and break things" doesn't fly when the thing you'd break is a bank's confidence or its data
  • Are comfortable deciding before every variable is known, and hold a point of view without being attached to being right.
  • Value autonomy with accountability on a small, collaborative team 

Why OptimaFI

We offer:

  • Base salary $150,000 to $200,000 plus bonus, depending on experience, skills, and location.
  • Medical, dental, and vision coverage; Flexible PTO; a 401(k) match; and a work-from-home stipend.
  • A MacBook Pro, modern product-development tools
  • Meaningful ownership of new product bets, with no inherited backlog or legacy product bureaucracy.
  • A leadership team that values straight talk, rapid learning, and responsible experimentation.
  • Direct access to 2500 customers, banking experts, and cross-functional partners who know the market deeply.
  • A remote environment that trusts adults to do excellent work without unnecessary oversight.

We are committed to equitable and transparent compensation practices. Our ranges are informed by market data and reflect the dynamic nature of today’s labor market. Final compensation will be determined based on factors such as experience, skills and location.

*Eligible Remote Locations: AL, AR, AZ, CA, CT, FL, GA, IL, KY, MA, MI, MN, MO, MS, NC, OH, OR, PA, TN, TX, VA, and WI

Skills Required

  • Built a product or product line from scratch (start-to-finish)
  • AI-native: routinely integrates AI tools into workflow
  • Clear, concise written and verbal communication
  • Experience making high-stakes product decisions (budget, headcount, build-vs-buy) and able to explain outcomes
  • Ability to operate without formal structure and still make good decisions
  • Evidence-driven decision making and ability to hold a well-reasoned position
  • Commercial experience tying product decisions to adoption, retention, revenue, or share of wallet
  • Experience in fintech, community banking, credit unions, or regulated B2B environments
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The Company
HQ: Memphis, TN
90 Employees
Year Founded: 2008

What We Do

OptimaFI delivers data-driven software tools and expertise that help community banks and credit unions turn complexity into confident decisions across growth, risk, and investment. Built by the teams behind Infusion, QwickRate, and IntelliCredit, OptimaFI unifies trusted solutions into one organization. We help community financial institutions optimize how they grow, manage risk, and improve financial performance by combining peer benchmarking, purpose-built software, and expert services. Our approach connects strategy with execution—so leaders can make informed, defensible decisions without unnecessary complexity. OptimaFI solutions are organized across three core pillars: OptimaFI Growth Data-informed Acquire, Onboard, and Cross-Sell programs designed to drive measurable growth, with clear tracking and pay-for-results options. OptimaFI Credit Risk Third-Party Loan Review, Portfolio Analysis, stress testing, and CECLSolver—delivering practical outputs institutions can rely on for regulatory and risk management needs. OptimaFI Balance Sheet Funding and investing solutions, including CD Marketplace (formerly QwickRate), Call Report Insights, and Household Insights to support liquidity, pricing, and performance conversations. Today, OptimaFI serves more than 2,500 community banks and credit unions across the United States. Clients keep the teams, relationships, and workflows they trust—now supported by expanded capabilities under the OptimaFI brand.

Why Work With Us

Our core values are not just a list of words, they're purposeful and guide how we comport ourselves in every interaction. Curiosity: continuous learning over static expertise. Transparency: no hidden agendas, no surprises. Partnership: autonomy with accountability. Lagniappe: a small, meaningful extra for customers and colleagues.

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