Founding GTM @ Embedded AI Efficiency Layer, Berlin

Posted 7 Hours Ago
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Berlin, DEU
In-Office
Entry level
Angel or VC Firm • Food • Healthtech • Agriculture
The Role
Build the go-to-market function for an AI efficiency startup in Berlin. Responsibilities include defining the ideal customer profile, building pipeline across DACH technology companies, owning the full sales cycle, closing licensing deals, expanding accounts, developing CRM and AI-enabled sales processes, shaping customer pilots with engineering, and informing product positioning and strategy.
Summary Generated by Built In

This is an Atlantic portfolio venture.

About the Venture

AI is being integrated into more products every month, and every interaction consumes tokens. As usage scales, costs add up quickly. The first race was adoption. The next is efficiency: inference costs increasingly determine what companies can afford to build and ship.

We’re building the efficiency layer for production AI. Our systems make AI dramatically leaner, cutting token usage and lowering the cost of every interaction without compromising the quality standards that matter. Over time, we push both cost and quality forward, so companies can do more with AI rather than choose between better performance and a healthier bottom line. We work with enterprise software companies, with the ambition to become a core part of the global AI ecosystem.


About the Role

You’ll work directly with our founder and CEO to build go-to-market from scratch. You’ll define the ICP, build- pipeline, close our first deals and turn those early learnings into a repeatable revenue engine. As a critical early hire, you’ll shape the commercial foundations of the business and how the function develops as we grow.

We closed our pre-seed in just three weeks and are now preparing our first customer pilots. The pace is high and the timelines are ambitious. We are aiming for something big, and that requires a lot of input from every member of our early team. 

What You’ll Do

  • Build pipeline hands-on across technology and software companies in DACH.

  • Own the full sales cycle, from outreach and discovery through to negotiation and closing.

  • Land initial licensing deals and grow accounts into larger commercial relationships over time.

  • Understand how customers run their AI workloads, what those workloads cost and the quality standards they need.

  • Work with the founder and engineering team to turn customer needs into measurable pilots.

  • Build the AI-enabled systems, CRM discipline and processes needed to make early sales repeatable.

  • Turn customer insight into sharper positioning and meaningful input for product strategy.

  • Do whatever it takes to get deals over the line, including the unglamorous groundwork nobody else is doing yet.

About You

Our ideal candidate has experience selling complex, AI-native software to B2B software companies, owning the process from first contact to signature. Experience with AI infrastructure, developer tools, cloud products or enterprise software is also highly relevant.

However, we optimise above all for evidence of exceptional execution: tenacity, commercial judgement, learning speed and the ability to build. We care more about what you’ve delivered than where you studied or worked.

  • You’ve personally built a B2B software pipeline and closed deals end to end.

  • You can build a full-cycle GTM system from the ground up and use AI meaningfully throughout it.

  • You understand SaaS and can sell technical products credibly to both commercial and technical buyers.

  • You create structure from ambiguity, learn quickly and take substantial ownership.

  • You solve difficult problems creatively and remain practical about what it takes to get results.

  • Fluent English is required. Fluent German is a strong advantage.

Why Join

You’ll join at the earliest stage and help shape our positioning and commercial strategy. You’ll have meaningful ownership from day one and a clear path to build and lead the GTM organisation as the company grows.

The role is demanding, but the scope and opportunity are significant. It suits someone who wants real responsibility and is motivated by building something meaningful at speed.

This is a full-time role based in our Berlin office five days a week, with a start date as soon as possible.

Skills Required

  • Personally built a B2B software pipeline and closed deals end to end
  • Ability to build a full-cycle go-to-market system from the ground up and use AI meaningfully
  • Understanding of SaaS and ability to sell technical products credibly to commercial and technical buyers
  • Tenacity, commercial judgment, learning speed, and exceptional execution
  • Ability to create structure from ambiguity and take substantial ownership
  • Creative problem-solving and practical, results-oriented approach
  • Fluent English
  • Fluent German
  • Experience selling complex AI-native software to B2B software companies
  • Experience with AI infrastructure, developer tools, cloud products, or enterprise software
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The Company
HQ: West Hollywood, CA

What We Do

Atlantic and FoodLabs is a venture capital investor and venture studio based in Berlin. They focus on supporting early-stage startups in the fields of FoodTech, AgTech, Health, and Sustainability. By providing (pre-)seed venture capital and an optimal environment for innovation, they aim to back mission-driven founders who are solving pressing problems across the food industry value chain and shaping the future of nutrition and planetary health.

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