Founder’s Associate (Marketing, German-speaking) - Track to CEO

Remote (Lisbon-based team) | Native German | Equity upside

We’re hiring a German-speaking marketing and business all-rounder to scale an established e-commerce brand.

The brand sells premium, award-winning health & wellness products and is already generating 7-figure revenue. Now, the business's top priority is marketing-led scaling.

This is your chance to become an e-commerce founder with fewer founder downsides: the product is loved by over 200k customers, the supply chain is established, and you’ll have a small, high-performing team at your side.

You will receive meaningful equity from day one, and within 6 months, you will be running the brand as CEO.

Experience level: We want someone with real proof they can execute, but you don’t need a long CV. If you’re highly driven, learn fast, and want to grow quickly into leadership, you’ll fit.

• Fast-track to CEO: the role is designed to grow into running the brand end-to-end with marketing at its core
  

• Founder-like upside, very few risks: build and scale with a great product in hand, an established brand reputation, and strong analytics
  

• Internal MBA-style training: join Hyperdrive, our internal learning track built to accelerate business, strategy, and leadership
  

• Mentorship + ecosystem: direct exposure to Phira founders and ambitious peers building companies in the same venture studio; embedded in Lisbon’s entrepreneur network
  

• High-level + in the weeds: shape the direction of the company and be responsible for executing the day-to-day work that drives growth

From day one, you’ll co-own the brand’s growth agenda with the venture studio’s CEO. You’ll run experiments, build campaigns, and optimize the full marketing funnel.

• Paid digital growth (Meta + Google): learn fast, then own strategy, media buying, testing, iteration

• Creative direction and messaging (German): angles, hooks, copy for ads and landing pages, offer framing

• Campaign planning: promo calendar, launches, rapid iteration cycles across channels

• Positioning and strategy: refine narrative and offers using customer insight, conversion data, and retention signals

• Cross-functional execution: close cooperation with CX, Design, Product, and Supply Chain to improve the full customer journey

• Interfacing with finance: work closely with our CFO to improve the financial model, track KPIs, and build dashboards that drive decisions

• Leadership over time: set priorities, ensure highest level of execution in the organization, and take on team leadership

This role combines high-level decision-making and hands-on execution.

We expect you to act, think, and scale the business like a founder. This is why you’ll receive meaningful equity from day one.

• Month 1–3: learn the business fast and own key growth execution from day one
  

• Month 3–6: lead marketing end-to-end across channels and functions
  

• From month 6+: step into CEO-of-the-brand responsibility

• High standards, high output, ownership mindset

• You are in a stage of life where success is your top priority

• Native or near-native German (you can write persuasive, natural copy)

• You love marketing in all its forms and want to become exceptional

• You’re extremely organized: you run clean workflows, stay on top of details, and have a clear bias to action

• Strong team player: humble yet confident, reliable, proactive communicator, great to work with

• You’re excited to learn paid digital properly and take full responsibility for it

• Proof you execute: projects, campaigns, writing samples, brand work, etc.

• Some prior leadership experience (e.g. leading a small team, student orgs, semi-professional sports, etc.)

• Nice to have: relevant D2C e-commerce experience

• Lots of responsibility from day one

• A proven product and well-known brand; your work directly drives growth

• Hyperdrive (internal MBA-style learning) + close mentorship from founders

• A builder environment with ambitious peers and entrepreneur exposure

• Salary + meaningful equity upside

• Career-defining work and growth track

This is a remote-first role. The team is based in Lisbon.

To build trust, move fast, and do deep strategic work together, we expect you to travel to Lisbon regularly for in-person work sessions (typically every few months). Full relocation would be supported.

• Mentorship & access to our internal MBA-style training

• Be part of a small, fast-moving, high-performing, and international team

• 24 paid vacation days per year

• Access to the world-class products and services we build

• Fun team events when you are in Lisbon (sunset sailing, cooking classes, etc.)

• Company-paid accountant & tax support (if you decide to relocate)

Are you ready to do the best work of your life? Apply now!