FireFly - FDE - AI

Posted One Month Ago
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Noida, Gautam Buddha Nagar, Uttar Pradesh, IND
In-Office
Senior level
Agency • eCommerce • Information Technology • Consulting
The Role
Lead full‑stack development and embed AI into production solutions using Adobe Firefly and Experience Cloud integrations. Build cloud-native applications, implement DevOps pipelines, advise clients on AI strategy, and translate technical concepts for stakeholders while prioritizing customer-centric delivery in a fast-paced environment.
Summary Generated by Built In
Who We Are

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

What You’ll Do
  • Collaborate & Innovate: Partner with Technical Architects, Engagement Managers and Product teams to define customer requirements/use cases, facilitate technical workshops, and co-create specific GenAI solutions. 
  • Prototype Rapidly: Apply an AI-first experimentation mindset—build proof points in days, iterate on feedback, and drive quick wins. UX/UI and rapid prototyping skills are a plus. 
  • Engineer End-to-End: Design, build, and deploy full-stack applications and microservices—integrating Firefly APIs, Common Extensibility Platform, GenStudio for Performance Marketing, headless CMS architectures and UX/UI Designs. 
  • Bridge to Product: Capture field-proven use cases and funnel them back to Product & Engineering—fueling the Firefly roadmap. 
  • Automate & Scale: Develop reusable components, CI/CD pipelines, and governance checks to ensure consistent, repeatable delivery. 
  • Operate at Speed: Thrive in a constantly evolving, start-up-like environment—own delivery sprints, tackle challenges on-site/remotely, and adapt to evolving AI trends. 
  • Share & Elevate: Document your playbooks, prompts, and patterns in our internal knowledge base—helping the whole organization move faster. 

What you bring
  • Full-Stack Expertise: 3+ years as a full-stack developer or technical consultant building and launching production software (React.js/Next.js/Angular; Node.js/Java Spring Boot; REST/GraphQL, HTML, JavaScript, Java, XML). 
  • AI Tinkerer: AI-native tinkerer who embeds AI in your day-to-day workflows and spends your free time inventing and tinkering with the possibilities of AI. You keep ahead of market trends across third-party models, GPUs, and new AI applications. 
  • Adobe Fluency: Deep understanding of Adobe Creative Cloud APIs/SDK/CEP, Firefly Services APIs, and Adobe Experience Cloud integrations (AEM, Workfront Fusion, AJO or equivalent experience). 
  • Cloud & DevOps Savvy: AWS/Azure/GCP, containerization (Docker/Kubernetes), and CI/CD tooling (GitLab, Jenkins, etc.). 
  • Strong communicator: You translate complex AI concepts for both engineers and executives and guide customers through technical decisions aligned to business objectives. 
  • Customer-Centricity: Always prioritizing the customer and their needs and expectations first in everything you do. You are outstanding at contributing to a culture of customer-centricity among your team and your extended ecosystem. 
  • Startup DNA: Thrives in fast‑paced, ambiguous environments—relentlessly seeking better, faster, more innovative ways to solve customer objectives and challenges 

What we can offer you

Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.

Our culture thrives on our core values, designed for impact-driven individuals: Heart, Brains and Courage.

We lead with Heart, fostering empathy and trust where genuine connections and human-centric work flourish.
We empower your Brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges.
And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.


About WPP

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships – all united by our agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

When you click "Submit Application", this will send any information you add below to WPP (VML/WPP Enterprise Solutions). Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Skills Required

  • 3+ years full-stack development experience building production software (React.js/Next.js/Angular; Node.js/Java Spring Boot)
  • Experience with REST and GraphQL APIs
  • Proficiency in HTML, JavaScript, Java, and XML
  • Deep understanding of Adobe Creative Cloud APIs/SDK/CEP and Firefly Services APIs
  • Experience integrating Adobe Experience Cloud products (AEM, Workfront Fusion, AJO or equivalent)
  • Cloud and DevOps experience (AWS/Azure/GCP, Docker, Kubernetes, CI/CD tooling like GitLab or Jenkins)
  • AI-native mindset and hands-on experience experimenting with third-party models and GPUs
  • Strong communication skills to translate complex AI concepts for engineers and executives
  • Problem-solving, critical thinking, and customer-centric approach
  • Role: Consultant or Sr. Consultant with 5-10 years experience; location preferably Bangalore/Noida and shift 2 PM to 11 PM IST
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The Company
10,000 Employees

What We Do

VML Enterprise Solutions is VML's technology and transformation unit that unites the agency's technology and data groups to deliver consulting, engineering, data, automation and platform services. It supports global brands with AI-enabled solutions, commerce and customer experience transformation, and scalable platform delivery through integrated consulting and technology capabilities.

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