Financial Planning Consultant

Posted Yesterday
Be an Early Applicant
San Diego, CA, USA
Hybrid
125K-160K Annually
Senior level
Financial Services
The Role
Provides advanced financial planning education, consultation, and decision support to financial advisors. Advises on retirement, tax, estate, insurance, investment, business-owner, and wealth-transfer planning; translates complex concepts and regulatory changes into practical guidance; coaches advisors on planning adoption and business growth; develops educational resources; and coordinates with specialized planning, legal, tax, trust, and compliance teams.
Summary Generated by Built In

As a Financial Planning Center Consultant, you will serve as a strategic thought partner and advisor-facing technical planning resource. You will help financial advisors understand, evaluate, and apply planning concepts across common and complex client scenarios, then translate those concepts into clear guidance and actionable business outcomes.

This is a high-impact role focused on consultation, education, and decision support. It does not primarily involve creating financial plans, performing operational execution, or serving as a software help desk.

 

What You Will Do

Advanced Technical Planning Education, Consultation & Advisor Enablement
  • Serve as a firm-wide technical financial planning resource across retirement income, Social Security, IRAs and qualified plans, tax-aware planning, estate and wealth transfer planning, charitable strategies, business-owner planning, risk management, insurance, annuities, and other complex planning disciplines.

  • Research, interpret, and communicate complex planning concepts, regulatory developments, tax law changes, and industry trends in clear, practical, advisor-ready language.

  • Help advisors evaluate alternatives, understand tradeoffs, identify planning opportunities, and strengthen client relationships through more confident planning conversations.

  • Create educational content, technical guidance, and advisor resources that can be applied in client conversations and planning engagements.

Practice Growth, Planning Adoption & Business Outcomes
  • Help advisors build and scale planning-centric businesses by integrating financial planning into the client experience, service model, and value proposition.

  • Coach advisors on communicating planning value, identifying opportunities, and incorporating planning strategies into client engagement processes.

  • Build advisor confidence in delivering and monetizing planning services, including fee-for-service models and ongoing planning relationships.

  • Connect technical planning expertise to measurable business outcomes by aligning strategies, client opportunities, and firm resources to drive adoption and growth.

Planning Solutions & Advisor Outcomes
  • Leverage technical expertise, internal partnerships, and specialized resources to help advisors move from planning concepts to implementation strategies and measurable client impact.

  • Partner with Foundational Planning, Financial Plan Design, Advanced Planning, Trust, Tax, Retirement Income, Insurance, and other specialized groups to provide timely support.

  • Escalate complex or specialized cases to the appropriate subject-matter experts while helping advisors understand available solutions and next steps.

  • Capture recurring advisor questions, emerging trends, and common technical themes to inform future education, training, knowledge management, and scalable support.

What You Need to Have
  • 8+ years of experience in financial planning, wealth management, or advisor-facing consulting roles.

  • CFP® or CPWA® designation required.

  • Demonstrated technical knowledge across multiple planning disciplines, including retirement income, Social Security, IRAs and qualified plans, tax-aware planning, estate and wealth transfer, charitable planning, businessowner and succession planning, stock options, insurance, and annuities.

  • Ability to research, interpret, and explain planning concepts, rules, and strategy tradeoffs in a clear, practical, advisor-ready manner.

  • Strong judgment in distinguishing general planning education from client-specific advice, tax or legal advice, plan construction, tool support, and product recommendations.

  • Excellent verbal and written communication skills, including the ability to create simplified advisor explanations and technical internal reference materials.

  • Ability to manage multiple concurrent advisor engagements and collaborate across regional teams, planning, compliance, legal, tax, trust, insurance, and other subject-matter groups.

What is nice to have
  • ChFC®, CLU®, RICP®, CPA/PFS, JD, LL.M., CEPA, or a similar advanced planning-related credential.

  • Experience supporting financial advisors in a home-office, planning center, RIA, broker-dealer, family office, trust, tax, estate, or advisor education environment.

  • Experience creating advisor education, technical briefs, FAQs, webinars, job aids, or planning guidance materials.

  • Comfort with planning research tools, financial planning software concepts, tax-planning tools, estate-planning platforms, and knowledge-management systems.

 

The base annual salary range for this role is $125,000-160,000, plus a competitive performance-based bonus. Base annual salary depends on a wide array of factors, including but not limited to skill set, years and depth of experience, certifications, and location. Base annual salary may also differ significantly due to geography and cost of labor considerations.

#LI-Hybrid 
 

Skills Required

  • 8+ years of experience in financial planning, wealth management, or advisor-facing consulting roles
  • CFP® or CPWA® designation
  • Technical knowledge across retirement income, Social Security, IRAs and qualified plans, tax-aware planning, estate and wealth transfer, charitable planning, business-owner and succession planning, stock options, insurance, and annuities
  • Ability to research, interpret, and explain planning concepts, rules, and strategy tradeoffs clearly
  • Ability to distinguish general planning education from client-specific, tax, legal, plan construction, tool support, and product recommendations
  • Excellent verbal and written communication skills
  • Ability to create simplified advisor explanations and technical internal reference materials
  • Ability to manage multiple concurrent advisor engagements and collaborate across teams
  • ChFC®, CLU®, RICP®, CPA/PFS, JD, LL.M., CEPA, or similar advanced planning-related credential
  • Experience supporting financial advisors in a home-office, planning center, RIA, broker-dealer, family office, trust, tax, estate, or advisor education environment
  • Experience creating advisor education, technical briefs, FAQs, webinars, job aids, or planning guidance materials
  • Comfort with planning research tools, financial planning software concepts, tax-planning tools, estate-planning platforms, and knowledge-management systems

Cetera Financial Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cetera Financial Group and has not been reviewed or approved by Cetera Financial Group.

  • Healthcare Strength Health coverage is described as comprehensive, including medical, dental, vision, mental‑health support, and optional pet insurance. Feedback suggests the breadth of coverage is a relative strength.
  • Leave & Time Off Breadth Time off includes a sizable PTO allotment with paid holidays, a dedicated wellness day, and a paid volunteer day. Feedback suggests the time‑off package exceeds basic employer offerings.
  • Retirement Support Retirement support includes a 401(k) with company match and access to one‑on‑one financial planning. Feedback suggests the retirement program can be competitive, though specifics may depend on role or plan.

Cetera Financial Group Insights

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The Company
HQ: San Diego, CA
1,129 Employees
Year Founded: 1981

What We Do

Cetera Financial Group empowers the delivery of professional financial advice to individuals, families and company retirement plans across the country. We support independent and institutions-based advisors, tax professionals, and bank and credit union investment programs, ensuring they have the objective research, regulatory guidance, technology, tools and resources they need to help them and their clients pursue their dreams for the future. While our multiple distinct firms allow us to customize how we serve the needs of each advisor and investment program, all are united through our exclusive Advice-Centric Experience™, which makes the delivery of financial insight and advice more efficient, more transparent, and more human. Cetera Financial Group” refers to the network of independent retail firms encompassing, among others, Cetera Advisors LLC, Cetera Advisor Networks LLC, Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors), Cetera Financial Specialists LLC, and First Allied Securities, Inc. All firms are members FINRA / SIPC. Individuals affiliated with Cetera firms are either Registered Representatives who offer only brokerage services and receive transaction-based compensation (commissions), Investment Adviser Representatives who offer only investment advisory services and receive fees based on assets, or both Registered Representatives and Investment Adviser Representatives, who can offer both types of services

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