Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.
About us
We are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.
We have just celebrated our $500M Series E funding round, led by General Atlantic. Before this, we’ve unlocked unicorn status following our Series D round. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca-Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, Avon, CNN, and the list goes on.
Having unlocked unicorn status, Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M in CARR (Committed Annual Recurring Revenue). Insider was named a leader in The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and e-commerce Personalization.
When our team founded Insider, they not only sought to create a product company but also to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100Projects SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers.
Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.
First things first: What is this role about?
We are expanding our Marketing nation across 5 continents and we are currently looking for a Field Marketing Specialist to join our team. If you are a self-starter who has a passion for B2B Marketing and if you interested in building up the market presence of a unicorn SaaS company in the biggest market in the world, if you are up for the challenge of your lifetime, this is probably the role for you. Come and join our dynamic Marketing team to create your own playground and take our field marketing strategy to the next level. Read on if you want to discover how it feels to become one of us.
You’re probably expecting an eye-catching, mesmerizing job description that will sweep you off your feet, flavored with the coolest startup jargons. After all, we’re a Sequoia and Riverwood-backed company, with an awarded woman CEO and a team across the globe that takes the word “diversity” very seriously. But that’s exactly why we think that nothing says more than the real experience. We’re underdogs who believe in the power of actions more than anything else. So we asked our VPs of Marketing, Regional Marketing Managers, Country Managers, and Sales Teams to tell us what they would expect from our Field Marketing Specialist and this is what they told us.
Day in and day out a Field Marketing Specialist at Insider:
Reporting to our regional senior marketing manager you will:
• Drive demand generation through a multi-touch 3rd party and hosted event program
• Source “outside the box” venue locations and negotiate vendor contracts, creating kick-ass events
• Cordinate with internal stakeholders to drive interest and attendance for Insider events
• Create nuanced and engaging post-event campaigns to drive pipeline and revenue
• Provide post-event evaluation, reporting and analysis.
• Build strong communication with vendors, employees and superiors associated with event planning and execution
• Coordinate with internal and external business partners in event planning and executing
• Audit market research to find best practices, resources and opportunities to organize events
• For events that will be organized by the company, coordinating all the processes regarding venue, print, promotion materials; speakers; handling contracts and payments and most crucially team management.
We want you to join us while we are taking a step into the future if you have;
- A Bachelor’s Degree in Business, Marketing or a related field,
- A previous work experience in B2B marketing, ideally for a SaaS business,
- Experience with email marketing tools (e.g. Hubspot, Marketo) is a plus.
- Experience with webinar tools is a plus.
- Strong project management and organizational skills.
- Strong creative problem solving skills.
- Extraordinary attention to detail.
- Excellent event planning and execution skills.
- A positive attitude, an inquisitive mind and a thirst for excitement.
Hold on! Life’s a two-way road! Here’s what you’ll enjoy while spending time with us (perks, anyone?)
- Mens sana in corpore sano! You’ll enjoy delicious and healthy lunches, dinners, and afternoon snacks. Plus coffee and tea handy!
- We offer many hard and soft skills training to help you improve and challenge yourself thanks to our Learning & Development team.
- You’ll have access to Udemy’s business plan, where you can choose over 10,000 courses to satisfy your hunger for knowledge.
- You’ll have space to share your skills and even deliver training and workshops if you wish. Sharing is caring!
- We’ll provide you with a paid Spotify account subscription, so you can cozy up in your headset cocoon whenever you want.
- You’ll have a chance to work in an international, diverse, and inclusive environment
- You’ll be part of an industry that’s shaping the future of customer experiences. Still not sure? Just ask Google.
- You’ll be part of one of the most caring communities out there.
Is this position made for you?
So let’s talk! We’re curious bugs and can’t wait to get to know you.
We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.
Please follow Insider on LinkedIn, Instagram, Youtube, and Medium!
What We Do
Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS).
Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US.
Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.