ABOUT US:
Talon.One is the most powerful incentives engine that unifies loyalty, promotions and gamification into one holistic platform.
Backed by enterprise-grade security and scalability, Talon.One empowers companies to build personalized, profitable promotions and loyalty programs using any data. Today, over 250 of the world’s most-loved brands including Adidas, Sephora and Carlsberg work with Talon.One to drive deeper engagement and lasting loyalty with their customers.
ABOUT THE ROLE:
The EMEA field marketing team is growing. We are searching for an experienced Field Marketing Manager based in London to lead our UK/I & Nordics activities and collaborate with our regional GTM teams. You'll lead a dedicated territory in curating field marketing initiatives, focusing on driving net-new logo acquisition across enterprise and high-value mid-market segments. Acting as the essential bridge between the GTM team in your regions, and marketing, you'll be the go-to regional expert guiding our market presence and growth strategies and adapting owned event concepts for your region e.g. INCENTIVIZE. As a versatile 360° marketer, you'll deeply understand key verticals and segments, identify the messaging and content themes needed for your regions and orchestrate impactful campaigns and activations that move prospects down the funnel.
You will collaborate daily with Talon.One’s Berlin based marketing team, and report into the Head of Regional Marketing. In addition to that, you’ll collaborate closely and regularly with Talon.One’s GTM team incl. sales and partnerships team.
ONCE YOU ARE HERE YOU WILL:
- Serve as the primary Marketing representative and expert in the region
- Act as the bridge between field operations and marketing initiatives
- Drive cohesive marketing strategy and brand presence across local channels and activities
- Support strategic account programs and align marketing initiatives with sales objectives
- Identify events and content themes for marketing, business, and technical professionals within the loyalty & promotions space
- Collaborate closely with event and partner marketing team on owned and partner events
- End-to-end project management of chosen industry conferences
- Support media buying strategy, thought leadership activities, webinars & podcasts.
- Identify local media and association partners for content syndication, brand awareness campaigns, lead gen and directory inclusion
- Offer local market insights to inform brand awareness activations, content themes and strategic direction for your assigned market
- Collaborate with Partner Marketing and Partner managers to maximize ecosystem opportunities
- Partner with customer marketing on owned events and success story amplification
WHAT WE NEED YOU TO BRING TO THE TABLE:
- 3-5 years in field marketing in B2B SaaS, MarTech preferred
- Experience with UK/I and/or Nordics
- Experience with Google Workspace, Asana, Notion, Hubspot, Salesforce, Splash, Zoom webinars, Riverside.fm
- Proficiency in Hubspot and Salesforce
- Strong budgeting, contract management, and project management experience
- Prior exposure to large-scale in-person events (trade shows, conferences).
- Detailed experience working with Sales Development Representatives and Sales teams, and an ability to operate semi-autonomously on decision-making with these teams
- Experience with lead conversion campaigns
- Self-starter with strong collaboration skills and a proactive approach
- Detail-oriented and solution-focused, with a creative mindset and the ability to stay calm under pressure
- Excellent and professional communicator both in verbal and written form, comfortable working cross-functionally and managing multiple priorities
- Experience/comfort working with remotely and from co-working spaces
- £850 annual learning budget and full LinkedIn Learning access
- 30 days of annual leave, plus extra paid days for your birthday and moving day
- £250 home office setup budget, a £40 monthly home office allowance
- Freedom to work from abroad for up to 90 days worldwide!
- WeWork On-Demand access for flexible workspace solutions
- Group Medical Insurance with BUPA for you and your dependents
- Access to additional health, wellness, and wellbeing platforms through Unum’s Help@Hand, Lifeworks and nilo.health
- We contribute to your Workplace Pension Scheme with NEST (contributions are 4% employer and 4% employee)
WHY YOU SHOULD WORK FOR US:
- The right attitude: modern methods and a diverse, creative workspace with an open and international culture
- Everyone for the product: Together we create a flexible, highly scalable product with state-of-the-art technologies. We can only succeed if everyone works as a team
- Healthy Growth: Growing our company means growing everyone in the team. We love to share knowledge and learn
- A great environment: Flexible and family-friendly environment, bright and easily accessible offices, modern software and hardware
- High flexibility degree: Prefer to work early or late at night? Do you have to pick up your children from kindergarten? Do you prefer working abroad? We believe in results and motivated employees
Do you want this job?
We’d love to hear from you! Apply directly via the form below.
Talon.One is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. We do not make employment decisions on the basis of race, color, religious belief, ethnic origin, nationality, sex, gender identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by company policy. As an employer we strive for a healthy and safe workplace and strictly prohibit harassment of any kind.
Find out more about our Candidate Privacy Policy.
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What We Do
Talon.One is building the world’s most sophisticated, API-based Promotion Engine. That means we provide the entire backend and user interface our clients need to build loyalty programs, generate coupons, track referrals, create bundles, and really any other promotion solution they can imagine — all using our rule-based engine. We believe that rewarding customers and creating incentives are an essential part of building meaningful relationships and we want to make rich, scalable promotion tools available to marketers in companies of all sizes. From our HQ in Berlin, to our offices in Boston, Birmingham and Singapore, Talon.One is made up of over 96 people from over 40 nationalities. Despite our different origins and our spread across the globe, we all have a few things in common — we love creative problem solving, we value independent thought and we want to give developers and marketers the tools they need to create promotions from scratch in a simpler, more intuitive way.
Why Work With Us
Talon.One is the first all-in-one Promotion Engine, and our technology is now the gold standard for promotion micro services. We’re strong advocates of flexibility in our product and the same is true in our working lives. We don’t believe that your job has to be the most important thing in your life. Everyone has unique reasons to feel inspired by
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