Snowflake is about empowering enterprises to achieve their full potential — and people too. With a culture that’s all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology — and careers — to the next level.
Snowflake Inc. is looking for a Field Marketing Manager based in New York or Atlanta. You will be responsible for supporting the East Acquisition Sales Team in developing and managing field-based demand generation programs and event campaigns to build awareness, drive and nurture leads, and accelerate opportunities to close. This position will collaborate closely with Snowflake’s sales, sales development and campaign marketing teams to plan and execute activities.
In addition, you must successfully collaborate with a variety of individuals and teams as well as manage numerous projects simultaneously, in a dynamic environment. The ideal candidate is a self-starter with a natural curiosity to learn and to explore.
JOB DESCRIPTION:Support Snowflake’s demand generation and sales goals through regional field events
Research, plan and maintain the Snowflake online calendar of events including Snowflake-driven physical and virtual event series, and regional hospitality field events
End-to-end management of logistics and execution for all planned events; help shape event themes, work with outside vendors, oversee fulfillment/inventory levels, manage events’ sales staffing
Collaborate with the Alliances organization on Snowflake’s strategic sponsorships and go-to-market execution plan at partner events
Maintain direct alignment with sales leaders and sales teams in terms of all pre and post-event communication, marketing-driven campaigns, and event promotion strategy
Evaluate all event campaigns’ impact and ROI to determine the success and forecast for potential future investment
Manage and maintain regional field marketing budget
Report on regional event campaign ROI and performance
Plan and execute events within budget
Interest in develop creative campaigns and approaches to solve regional challenges.
Set goals and define metrics for each event including targeted lead flow
Schedule and execute on consistent sales outreach/bi-weekly meetings
Manage internal field and events communication between sales and marketing
Support strategic industry events through logistics planning
Represent Snowflake to counterparts at partners, vendors, and outside vendors
Maintain email/slack responsivity rate within a 24-hour time period
Ability to develop creative campaigns and approaches to solve regional challenges.
Knowledge of using marketing tools like Marketo, Salesforce, wordpress
Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)
Bachelor’s Degree in Marketing, Communications, or similar field
General verbal and written communication skills
Proven success in managing field marketing programs and relationships with large enterprise sales organizations
Strong project management, time management, and execution skills
Embodies strong organizational skills, ability to anticipate the needs of sales
Ability to maintain an optimistic, approachable, and self-starter attitude
Demonstrates creative spark as expressed in ideas for messaging, creative design, etc.
Able to work independently and dedicate a minimum of 40 hours/week
Must be legally authorized to work in the United States without restriction
Willing to submit to a background investigation, including verification of your employment and criminal history
Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
Top Skills
What We Do
Snowflake powers the end-to-end data lifecycle – from ingesting and processing data to analyzing and modeling it, to building and sharing data and AI applications – helping engineers, analysts, and leaders innovate faster and achieve more with their data.
We're on a mission to empower every enterprise to achieve its full potential through data and AI.
Why Work With Us
Snowflake is where data does more, and so do you. More innovating, more growing, and more collaborating. Here, you’ll find the sweet spot between building big and moving fast, in technology and your career.
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