The FESCO Group: Design Specialist for B2B Salesforce

Posted 2 Days Ago
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Brooklyn, NY, USA
In-Office
Mid level
Other
The Role
Design retail displays, fixtures, kiosks, and point-of-sale solutions for consumer electronics brands. Create 2D and 3D renderings, CAD drawings, prototypes, production specifications, and retailer-optimized display systems. Develop persuasive B2B sales presentations, transforming product, market, pricing, competitive, and sales data into clear visual stories, charts, and graphics. Collaborate with sales, marketing, leadership, product management, retailers, and manufacturing partners.
Summary Generated by Built In
The FESCO Group (a leading international manufacturer, distributor and e-commerce business for consumer electronic products) has over 3,000 products within 17 nationally recognized brands (like Body Glove, House of Harlow, Car & Driver, Epilady, Perry Ellis, COBY and ChargeWorx).
www.thefescogroup.com
Position Summary
We are seeking an experienced Design Specialist to directly support our B2B Sales team.  This individual will:

 
  • Lead the development of innovative retail display solutions that increase brand visibility, shopper engagement, and sales performance across national consumer electronics retail channels
  • Be responsible for transforming sales strategies, product information, customer data, and business concepts into professional, persuasive, and visually compelling presentations

The ideal candidate:
 
  • Combines visual merchandising, shopper marketing, industrial design and retail fixture engineering expertise to create impactful in-store experiences for products such as charging devices, audio equipment, personal care / beauty tools, and other consumer electronics
  • Combines strong graphic and presentation design skills with an understanding of B2B sales and consumer products. This person should be able to take complex or unstructured information and turn it into a clear, concise story that helps the sales team communicate value and win business

The role requires close collaboration with senior leadership, sales, marketing, product management, retailers, and manufacturing partners to develop displays and presentations that are visually compelling, cost-effective, durable, and compliant with retailer requirements
This is a full-time position, fully on-site at our Brooklyn headquarters’ location
 

Key Responsibilities
 
  • Design permanent and temporary point-of-sale displays, endcaps, kiosks, countertop units, and freestanding display fixtures.
  • Develop creative concepts that showcase consumer electronics products while reinforcing brand identity.
  • Produce 2D and 3D renderings, CAD drawings, prototypes, and production specifications
  • Create display systems optimized for retailer environments and varying store footprints
  • Ensure displays effectively highlight product features, demonstrations, and interactive experiences
  • Develop compelling presentations for new business pitches, customer meetings, product introductions, line reviews, annual business reviews, and strategic account presentations
  • Partner directly with sales executives to understand the objective of each presentation and translate their ideas into a clear and persuasive visual story
  • Transform product specifications, sales data, market information, pricing, competitive analysis, and other business information into easy-to-understand slides, charts, graphics, and infographics
  • Develop presentations showcasing the company's consumer product portfolio, product features, competitive advantages, pricing strategies, merchandising programs, and promotional opportunities
  • Customize sales presentations for individual customers, industries, retailers, distributors, corporate accounts, and other B2B channels
  • Develop templates and presentation standards that provide the sales organization with a consistent and professional brand image
  • Create visually compelling product comparison charts, sales performance graphics, market opportunity slides, timelines, organizational charts, and other presentation graphics
 

Required Qualifications
  • Bachelor's degree in Industrial Design, Graphic Design, Product Design, Visual Merchandising, Marketing, Architecture, or related field
  • 3-5 years of experience designing retail displays, POP/POS materials, or visual merchandising solutions
  • 2+ years of experience putting presentations together for sales pitches and new business development efforts
  • Experience within consumer electronics, technology products, or retail merchandising preferred
  • Strong portfolio demonstrating retail fixture / display design projects and business presentations
  • Proficient in using AI software as a tool to enhance performance, save time and improve overall quality of work
  • Proficiency in:
    • Microsoft PowerPoint, Adobe Creative Suite, SolidWorks, Rhino, SketchUp, or Fusion 360, AutoCAD, KeyShot or other rendering software 
  • Experience working with major retailers a plus (Best Buy, Walmart, Target, Costco, etc.).
  • Understanding of shopper marketing and retail merchandising principles

Skills Required

  • Bachelor’s degree in Industrial Design, Graphic Design, Product Design, Visual Merchandising, Marketing, Architecture, or a related field
  • 3–5 years of experience designing retail displays, POP/POS materials, or visual merchandising solutions
  • At least 2 years of experience creating presentations for sales pitches and new business development
  • Strong portfolio demonstrating retail fixture or display design projects and business presentations
  • Proficiency using AI software to enhance performance, efficiency, and work quality
  • Proficiency in Microsoft PowerPoint, Adobe Creative Suite, SolidWorks, Rhino, SketchUp, Fusion 360, AutoCAD, KeyShot, or comparable rendering software
  • Experience with consumer electronics, technology products, or retail merchandising
  • Experience working with major retailers such as Best Buy, Walmart, Target, or Costco
  • Understanding of shopper marketing and retail merchandising principles
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The Company
HQ: Brooklyn, NY
68 Employees
Year Founded: 1962

What We Do

Despite being in an industry where change is the rule rather than the exception, Fesco’s “Customers First/Integrity Always” mindset is as much a part of our DNA today as it was when we began as a lower Manhattan storefront over half a century ago. Recognized internationally as the “go to” for cutting-edge technology and day-to-day products and brands every savvy retailer needs, the Fesco brand is about being a source and a resource—in short, a name that truly means everything. Fesco not only manufactures trend-setting, first-to-market products, but is also a leading distributor of consumer goods. We are trusted by trailblazers like GE, Sony, Samsung, Garmin and many more. To ensure consumers’ needs are quickly met, we fill over 95% of orders within 24 hours. Our high satisfaction rate is also due to our knowledgeable sales staff operating in-house and on the road. Fesco is bringing the humanity back to shipping and manufacturing. We grew by forging close relationships with small businesses many of which we still work with today. The result? Fesco is a national force with a mom-and-pop mentality. By fostering open communication with both small businesses and big-box entities, we gain a unique understanding of our customers’ needs. It’s the only way we know how to do business.

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