Fan Insights College Associate

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

Live Nation Entertainment’s Media & Sponsorship Division is seeking a highly resourceful team player to bring their passion for live music and interest in research methodologies and data.

Within Media & Sponsorship, the Fan & Partner Insights team is tasked with empowering the overall organization—specifically the sales team and our clients—with thought-provoking insights that can help inspire creative partnerships and drive competitive advantage. As “the voice of the fan,” our goal is to uncover powerful insights about our audience to help both Live Nation and our brand partners develop meaningful cultural connections with their consumers. In an age where it’s harder than ever to reach Millennials/Gen Z using traditional methods, our knowledge of our audience differentiates us in the landscape of media & entertainment.

Live Nation Media & Sponsorship designs, sells, and manages the company’s national corporate sponsorship programs with the world’s most recognizable brands. It is an exciting, fast-paced team that collaborates with all facets of Live Nation’s business including venues, festivals, ticketing, artists, content, media (digital, social, mobile), promotions, and concert production.

• To learn more about our division, check out: https://livenationforbrands.com/.

• To learn more about the Fan & Partner Insights team, check out recent work here: https://itsbetterlive.livenationforbrands.com/category/fan-insights/

Program Dates: May 28 – August 8, 2025

WHAT THIS ROLE WILL DO

• Support entire lifecycle of market research projects; includes collaborating on questionnaires, programming and launching surveys, monitoring fieldwork, identifying key audiences, and generating crosstabs

• Help to manage and launch custom quantitative surveys in Sound Board, our proprietary panel of 10,000 live music fans for quantitative surveys and community of 500 more for qualitative insights

• Distill and organize information from vast data sets for partner deliverables

• Organize fan research projects and deliverables to help democratize insights across organization

• Provide support to manager creating story-driven presentations for partners

• Partner with Fan Insights team to elevate communication and organization of deliverables and data

• Partner as needed with Measurement team to synthesize and report on Post-Festival survey data and Brand Reports

WHAT THIS PERSON WILL BRING

• Must be a current student enrolled in a Bachelor's/Master's program at an accredited college or university or a recent graduate 

• Eagerness to learn qualitative and quantitative research methodologies

• Must be proficient in data analysis with strong skills in Excel (e.g., advanced formulas, pivot tables, VLOOKUP). Experience with Tableau, SPSS or other data manipulation & visualization tools are a plus.

• Must be comfortable working in PowerPoint; familiarity with Keynote and/or other design tools are a plus

• Familiarity with social listening tools and syndicated data sources such as YouGov

• A creative problem solver who embraces new challenges

• Strong organizational, attention to detail, and communication skills

• Willingness to learn and master new research and analysis platforms

• Passionate about live music, media, and culture

• Excitement for data storytelling and a drive to learn about consumer behavior

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa

Live Nation’s policy regarding vaccinations and masking related to a pandemic or other infectious disease control measures, acts of God, health and safety mandates and/or restrictions imposed by applicable local, state or federal governments has evolved over time. Currently, we strongly encourage employees to be fully vaccinated from such infectious diseases for which vaccinations are available. You are expected to follow Live Nation’s health and safety protocols and policies as they change from time to time.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. 

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance, and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

New York City Hiring Rate*: $20/ hour

**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the New York Salary Transparency in Job Advertisements Law. It is estimated based on what a successful New York applicant might be paid. It assumes that the successful candidate will be in New York or perform the position in New York. Similar positions located outside of New York will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the NY Law, a potential new employee’s salary history will not be used in compensation decisions.