The Role
Lead planning and execution of brand activations, launches, pop-ups, and experiential events. Manage timelines, budgets, vendors, talent, venues, and production partners. Coordinate with Marketing and Creative to ensure brand alignment, oversee on-site execution, and troubleshoot real-time issues to deliver seamless, high-impact experiences.
Summary Generated by Built In
We are looking to hire a full-time Events Planner for DNAM Brands.
In this role, you will lead the planning and execution of brand activations, launches, pop-ups, and experiential events for our iconic brands. Working closely with Marketing and Creative teams, you will manage timelines, budgets, vendors, venues, talent, and production partners to deliver seamless, high-impact experiences. This role requires strong project management skills, sharp creative instincts, and the ability to thrive in fast-paced, live environments where attention to detail and real-time problem-solving are essential.
The Events Planner plays a key role in bringing each brand to life physically—ensuring every activation is strategically aligned, culturally relevant, and executed to the highest standard.
You must be based in or willing to commute to our office to be considered for this position.
- Plan and execute brand events, launches, pop-ups, and experiential activations
- Manage event timelines, budgets, vendors, and logistics
- Coordinate talent, influencers, venues, and production partners
- Collaborate with marketing and creative teams to ensure brand alignment
- Oversee on-site execution and troubleshoot in real time
- 3+ years of experience in event planning or experiential marketing
- Strong project management and organizational skills
- Experience managing budgets and external vendors
- Excellent communication and interpersonal skills
- Ability to thrive in fast-paced, live environments
Skills Required
- 3+ years of experience in event planning or experiential marketing
- Strong project management and organizational skills
- Experience managing budgets and external vendors
- Excellent communication and interpersonal skills
- Ability to thrive in fast-paced, live environments and troubleshoot in real time
- Based in or willing to commute to the office
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The Company
What We Do
Silhouette America is a leading manufacturer of arts and crafts products, focusing primarily on personal desktop cutting systems. The company empowers creativity for crafters and makers through the production of electronic cutting machines, such as the Cameo and Portrait series, and accompanying intuitive design software, providing precision and control for a wide variety of creative projects.

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