Grassroots Analytics (“GA”) is a political tech company dedicated to breaking down barriers in fundraising for progressive campaigns and causes. To facilitate that work, GA maintains a detailed database on more than 20 million active, left-leaning American donors, including data on net worth, ideological preferences, political donation history, non-profit donation history, demographics, and contact information. Our overall mission is to use that data to amplify forward-thinking voices, causes, and people.
Job Description
The new Events and Marketing Coordinator role is designed for someone passionate about good leadership, great events, and a better future for all. The right person for this job will bring those passions together to elevate GA’s in-house expertise, diving into a brand-new training event while also supporting external marketing efforts. We are specifically looking for someone with professional experience in both event coordination and marketing, and who understands the nuances of our varied client pool. This is a brand-new role with a lot of opportunity for creative ownership, but no marketer is an island – we’re excited to welcome a new member to truly join our team as it grows!
Responsibilities
- Event Coordination and Promotion (80%)
- Own the creation, execution, and marketing of at least one large-scale annual training event for Democratic political campaign professionals
- Including logistics, venue, invites and attendance, run-of-show, presenter management and guidance, onsite coordination, and follow-up
- Develop and project-manage other campaign trainings and professional development opportunities to be led by our in-house experts
- Collaborate with marketing, product, sales, and operations leadership across GA to best plan and leverage staff event attendance
- Marketing Strategy (20%)
- Social Media Content Strategy
- Ideate, create, and edit social media content, including audio and video content, for multiple channels
- Curate, post, and analyze performance of social media and other marketing content
- GA Product Marketing Strategy and Support
- Contribute to one-pagers, conference resources, and other offline marketing materials for sales support
- Maintain awareness of relevant industries, competitors, and partners
- Understand the core function and unique selling points of all GA products to inform marketing and sales support
- GA Brand Marketing Strategy and Support
- Contribute to thought leadership promotion across online and conference spaces
- Collaborate with the Design team to maintain a consistent image of GA materials
- Understand the core function of all GA teams to inform marketing of our work and expertise
- Support internal marketing efforts and feedback flows
Required Qualifications
- Demonstrated professional event planning experience with an emphasis on logistics
- 2-5 years’ experience in marketing, sales, or a comparable field you can speak to in a cover letter
- Strong professional writing skills with demonstrated experience adapting to multiple voices and audiences
- Engagement in politics and a working knowledge of current events and leaders
- Exceptional attention to detail and passion for quality assurance
- Comfort and facility with data tracking and analytics
- Curiosity, comfort asking questions, and willingness to be wrong
Preferred but not Required Qualifications
- Experience in:
- Software/SaaS marketing and product markets
- Paid media outside of social media
- Political campaigns or in-house nonprofit work, particularly in campaign advance work
- Administrative work or executive support
- Experience with professional social media strategy
- Comfort with video editing tools (eg CapCut, Premier Pro, DaVinci)
- Educational background or coursework in business marketing
The salary range for this position is $65,000 – $75,000 plus benefits, with the possibility of signing and performance bonuses. This is a full-time, in-office position based in our office in the Chinatown neighborhood of Washington, D.C. Candidates must be willing to work in-office.
We offer 33 days of PTO + two days for every year with GA; 11 federal holidays; and full office closure between Christmas and New Years. Additional benefits include healthcare, dental, and vision insurance; paid parental leave; mental health and sick days; 401K with employer match; profit sharing; and more.
Applicants should provide a resume, a one-page cover letter that describes their qualifications for this specific role, and a marketing portfolio or sample of social media content (video strongly preferred) they have created.
Grassroots Analytics is an equal opportunity employer, committed to providing a diverse, inclusive, and welcoming environment where everyone is empowered to do their best work. Grassroots Analytics does not discriminate on the basis of race, color, religion, gender, gender expression, age, national origin, disability, marital status, sexual orientation, or military status.
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What We Do
Grassroots Analytics operates a high-end consumer database of left-leaning Americans. We lead our industry in quality contact information, political preference analysis, biographical details, and net worth data. Founded in 2017, Grassroots Analytics began as a political data company. By 2019, Grassroots Analytics held a majority political data market share, and began exploring other consumer data markets. Grassroots Analytics now jointly owns and operates several innovative consumer data companies: GA Campaigns, GA Capital Raise, and GA Non-Profit.
