Event Marketing Specialist

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line.

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:

·  Runner First  

We act in the best interest of the runner

· Word is Bond

We do what we say we’ll do

· Champion Heart  

We give our all in everything we do

·  There is no “I” in Run

We stay generous with our humanity

· Keep Moving

We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there.

Your Responsibilities:

• Work cross-functionally with internal Brooks teams to build and execute fully integrated programs that drive product trial, purchase, and customer data acquisition
• Support the partner-level strategy for brand activations and execute Brooks brand moments and marketing campaigns at events and activations in North America
• Develop project plans identifying tasks, deliverables, milestones, resources, and budget to ensure successful brand activations
• Plan and execute up to 12 events per year, communicating closely with key partners on design/setup/teardown of Brooks’ booths and displays
• Plan, present, and activate seasonal marketing support for key consumer events
• Act as the point person for marketing requests from Event Partners that extend beyond seasonal programs (including Guru/Sales Rep support, social media campaigns, content partnerships) and determine if Brooks can support requests, as well as build plans for approved requests and ensure execution
• Responsible for retail partnerships, and all Sale rep/Guru communication for in-market support at events
• Initiate and oversee cross-functional collaboration with Creative, Product and Sales to ensure effective merchandising plans for events and activations where applicable
• Manage production and brief process for creative assets associated with events and activations
• Identify, secure, and execute local race activations that provide high visibility within the Seattle community, fostering brand awareness and engagement. Build and nurture partnerships with local organizations and running communities, negotiating opportunities to activate at key races and events throughout the year to expand reach and connect with local runners.
• Other duties as assigned 

Qualifications:

• Bachelor's degree in marketing or a related field, required or equivalent combination of education and experience
• 1+ years of hands-on experience in events
• Experience in multi-tasking and working effectively in a fast-paced team environment
• Demonstrated initiative and organizational skills with an eye for detail
• Project management skills and ability to prioritize multiple concurrent deadlines
• Experience collaborating with cross-functional teams is a plus
• Ability to create detailed project plans
• Ability to work professionally and efficiently with company partners and internal stakeholders
• Computer proficiency required with MS Office
• A passion for the running enthusiast and active lifestyle
• Ability to travel 30% of the time to national events

Compensation: The pay range for this position, based out of the Brooks Seattle HQ, is $28.01 - $39.24 per year. Base pay offered will vary depending on job-related knowledge, skills, and experience.

Other:

Brooks is proud to offer a robust benefits package to our employees and their families!

At Brooks, we celebrate diversity & equity. We are committed to creating an inclusive environment, and encourage people of all backgrounds, perspectives, experiences, and skills to apply. Brooks is proud to be an equal employment opportunity employer. All employment decisions are made without regard to race, religion, creed, color, national origin, age, sex, gender, gender identity or expression, two-spirit identity, sexual orientation, genetic information, the presence of a physical, mental, or sensory disability, marital status, pregnancy (including childbirth and related conditions), caste, citizenship or immigration status, honorably discharged veteran or military status, actual or perceived victims of domestic violence, harassment, sexual assault or stalking, HIV or Hepatitis C infection, political ideology, use of a trained service animal by a person with a disability, or on any other basis protected by federal, state, or local law, or any other non-merit based factors.