Equipment Specialist

Precision Automotive Equipment is a national leader in supplying, installing, and servicing world‑class automotive workshop equipment. We keep Australia’s most modern workshops moving — and now we’re looking for a skilled professional to join our growing service team.

The Equipment Sales Specialist drives the regional delivery of profitable equipment sales.
This activity is undertaken personally, through directly actioning the end to end sales process and indirectly where the Equipment Sales Specialist coaches and supports the activities of Store managers and Reps.

Key Accountabilities

Health and Safety
Lead and role model a culture of zero harm through effective risk management and consultation with yourteam regarding all health and safety matters (for people leaders)
Ensure your safety and the safety of those around you by complying with all safe work practices, policies,procedures and instructions (for all roles)

Sales Process
Uses all applicable tools provided by the Company
Prospecting
Lead generation
Lead qualification
Quoting
Demonstrations and informed technical advice
Closing the sale
Deliver, installation and training
Post sales service

Client Relationships & Business Development
Exhibit and support Burson’s commitment to customer service excellence.
Plan, participate and drive in promotions and sales focussed events.
Understand levels of customer satisfaction and target actions to meet/exceed expectations.
Plan and participate in sales focussed events.
Peer Relationships
Proactive communication and relationship development with Reps and Managers

Technical Advice
High level of knowledge and experience to build customer credibility
Support, coaching and expert advice to Managers and Reps.

Peer Relationships
 Create the ‘want to sell’ culture for equipment sales
 Coaching of inexperienced staff

Team Culture
 Support the team in a distributed work environment.
 Participate in team effectiveness by providing regular feedback of plans and changing trends.
 Working as an advocate for Precision and Burson Equipment (ONE TEAM)

Key challenges of the position
Working with demanding store network, having to mediate between parties around lead generation and the sales process. Warranty and aftersales support. Juggling multiple demands.

Qualifications: Strong technical background or former mechanic
Experience: Experience in sales in trade based business or demonstrated willingness to
learn

Behaviours and personal attributes:

• Demonstrated willingness for self-development – seeking out supplier
• training
• Ability and willingness to deliver financial results
• Have an objective mindset and good flexibility to adjust to changes and
• deadlines.
• Ability to work independently and prioritise workload/actions
• Capability to build customer & trade relations

Why join Bapcor?

At Bapcor, we focus on what matters most for our customers, team members and the communities we serve. We go the extra mile to get the job done and always live our values.

In joining our team, you can access:

• Diverse career opportunities within the Bapcor Group
• Discounts across Bapcor products and services, including our Retail and Trade brands
• Industry leading policies to support your work/ life balance (gender neutral parental leave, purchase leave, volunteer leave etc…)
• Paid birthday leave
• Wellbeing support
• Novated leasing and more

We pride ourselves on our inclusive work environment, and encourage applications from people of all ages, cultures, gender identity, abilities and backgrounds, providing a recruitment experience that’s fair, free from bias and accessible. If you need to inquire about reasonable accommodation for the application process, please email [email protected]

While we understand that recruitment agencies would love to offer their support, we kindly request all agencies to refrain from contacting us regarding this job posting. All applications should be submitted directly by candidates.