Hootsuite works with companies around the world helping them to champion the power of human connection through social media. We’ve also recently acquired the world’s leading social listening platform, Talkwalker. Talkwalker gathers data from the conversations that happen around brands - online, in the media, and within companies themselves - to uncover, understand, and actionable consumer insights. We’re seeking a Sales Development Representative (SDR) to help us expand Hootsuite’s and Talkwalker’s customer base. You’ll use outbound prospecting strategies to identify and target prospects, and initiate the first outreach to identify sales opportunities. Your goal is to help book meetings and fill the pipelines for the enterprise sales team. This is a hybrid role open to candidates in Toronto or Vancouver and will report into the Manager, Sales Development.
WHAT YOU’LL DO:
- Work closely and collaboratively with Enterprise Account Executives to develop and implement appropriate prospecting strategies
- Maintain strong relationships with the marketing team, leveraging campaigns to aid in outbound reach out
- Use technology such as Linkedin Sales Navigator and 6Sense to build pipeline
- Connect with Enterprise prospects and qualify opportunities through calls, emails, social media, and other channels
- Partner with account executives to gain access to key stakeholders in target accounts using a combination of cold outreach techniques
- Identify the needs and challenges of the prospective customer
- Determine the prospect's interest in Hootsuite/Talkwalker’s products and services
- Schedule meetings for sales representatives with key contacts in prospective accounts
- Achieve and exceed pipeline contribution and activity goals as set out by your manager
- Perform related duties as assigned
WHAT YOU’LL NEED:
- Some practical experience in a customer service, inbound sales or sales development position, ideally in a similar business development or sales environment
- Self-starter who desires to learn, grow, and excel in their role and enjoys being measured by targets
- Interest in social media, social listening and digital marketing
- Attention to detail and ability to perform administrative tasks/update CRM; ability to strategically research and develop accounts for prospecting
- Comfort with, and desire to, cold calling and outreach (email, social, video, direct mail etc)
- Comfort in front of the camera and on the phone
- Excited to thrive in a dynamic environment
- Strong business acumen, and/or an educational background in business
- Collaboration and Teamwork: works with others to deliver results, meaningfully contributing to the team and prioritizing group needs over individual needs
- Open Communication: Clearly conveys thoughts, both written and verbally, listening attentively and asking questions for clarification and understanding
- Commitment to Results: Consistently achieves results, demonstrating high performance, and challenging self and others to deliver results
- Customer Focus: Demonstrates a desire to proactively help and serve internal/external customers to meet their needs
- Negotiation: Successfully obtains commitment to a solution or idea, while maintaining integrity and relationships
- Priority Setting: Focuses time/energy on the most important issues/opportunities. Clearly understand how to assess the importance of tasks and decisions
WHO YOU ARE:
- Solution seeker. You’re focused on tackling new challenges, solving problems, and moving the business forward—and you don’t wait to be asked.
- Lifelong learner. You have a growth mindset – you’re here to learn, experiment, seek, apply, and provide feedback, share what works with your team, and move on from what doesn’t.
- Resilient adapter. In the face of change and challenges, you bring a thoughtful, calm approach, and a focus on finding the new opportunity.
- Intentional collaborator. You build positive working relationships across the business, bringing people together to foster new opportunities and to facilitate the efficient flow of information.
- Critical challenger. You have the trust in your team to ask difficult questions in order to get to the best end result.
- Active communicator. You listen actively and communicate ideas and information clearly, inclusively, and proactively.
- Integrated thinker. You look beyond your role and responsibilities to understand how your team’s work drives broader organizational goals.
- Accountable owner. You take pride in the work you’re responsible for with a mindset of ultimate accountability and reliability for the outcomes.
- Bar-raiser. You step up to help your team grow and succeed, even when that means going beyond what might be expected.
In all we do, our six guiding principles light the way:
Step Up: Show the world what it looks like to live and work by these guiding principles. #StepUp
One Team: Make Hootsuite a place where everyone feels safe, welcome, valued, and empowered to do their best work without compromising who they are. #OneTeam #FreeToBeMe
Customer Obsessed: Focus relentlessly on helping our customers succeed. #CustomerObsessed
Go Fast, Be Agile: Widen our competitive advantage by committing to speed and simplicity over perfection and complexity. #GoFastBeAgile
Play to Win: Commit to building an incredible, profitable company for our customers, our employees, and our stakeholders. #PlayToWin #NoExcuses
Neighbours & Allies: Give back to our communities and be an ally. #SocialForGood #Allies
Hootsuite is committed to providing transparent cash compensation, equity and benefits. The compensation offered for these roles will be based on multiple factors such as location, role’s scope and complexity, and the candidate's experience and expertise, and may vary from the range provided. For a full list of benefits, please continue scrolling below.
Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.
This posting is for a current vacancy for which we are actively hiring.
#LI-IA1 #LI-Remote
Note. The below pay range represents the base pay for this position.
Variable Pay. In addition, the role is eligible for Hootsuite’s Sales Compensation Program. Candidates who advance will receive further details during the interview process.
Use of AI in Hiring
Hootsuite uses artificial intelligence (AI) to support our recruitment process. These tools may assist with screening and assessing applicants and / or summarizing interview feedback. All final hiring decisions are made by human decision-makers who use their professional judgement to review and evaluate relevant candidate information in addition to AI outputs. For more information about how we use AI and your rights, please see our Careers Privacy Policy.
Top Skills
What We Do
Hootsuite has been on the pulse of how people use social media for over a decade. As the global leader and world’s first social media management platform, we put social to work in every corner of every organization, from the smallest business to the largest enterprise. We are committed to helping customers harness the power of social media to ignite their brand and business.
How? Over time, we’ve adapted our software to help businesses reach their customers more efficiently across multiple platforms, improve their customer service and gain deeper analytics and consumer insights. Through our deep expertise in social media management, social insights, employee advocacy, and social customer care, we empower organizations to strategically grow their brands, businesses, and customer relationships – while guiding them through the wild world of social media.
Put simply, we help our customers with:
Social media marketing: Create, schedule, publish, and manage content and ad campaigns across social networks from a single dashboard. We help maximize the impact of social marketing by providing real-time insights, so customers can focus on other areas of their business.
Social care: By combining the power of conversational AI with the human touch of our customers’ team(s), our customer messaging platform delivers exceptional customer experiences at scale.
Social customer care: We help our customers meet their customers where they are at. Using Hootsuite, businesses can view and manage all of their customer conversations in one dashboard, providing service that’s seamless and personal.
Why Work With Us
As the creators of social media management, Hootsuite has been on the pulse of this dynamic and ever-changing space since our inception. Working at Hootsuite means being at the forefront of social innovation, tapping into courageous creativity to guide customers through the wild world of social, and helping to define what it means to ‘be social.’
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