Responsibilities
- Own new enterprise logo acquisition within an assigned territory, with a primary focus on outbound prospecting and pipeline generation.
- Drive net-new revenue by identifying, engaging, and converting prospective enterprise customers through structured outbound efforts, including targeted outreach and cold calling.
- Develop and execute territory and account strategies to build a strong pipeline of qualified enterprise opportunities.
- Lead the full sales cycle for new business opportunities, from initial prospecting through negotiation and close.
- Use HubSpot CRM to manage pipeline activity, forecast revenue accurately, and track progress against new business targets.
- Collaborate closely with Sales Engineering, Customer Success, and Product teams to position solutions effectively for complex enterprise buying environments.
- Conduct high-level discovery with senior stakeholders to understand operational challenges and position Tractian’s solutions as long-term strategic investments.
- Negotiate and close complex enterprise agreements, balancing short-term wins with sustainable, long-term customer value.
Requirements
- Bachelor’s degree in Business, Engineering, or a related field, or equivalent professional experience.
- 5+ years of experience in enterprise B2B sales, with a demonstrated track record of net-new customer acquisition and revenue growth.
- Proven ability to build pipeline through outbound prospecting, including cold outreach, strategic targeting, and multi-stakeholder engagement.
- Strong understanding of complex B2B sales cycles, enterprise buying processes, and consultative selling methodologies.
- Experience using CRM tools (e.g., HubSpot) to manage pipeline, forecast revenue, and track sales activity with discipline and accuracy.
- Excellent negotiation, communication, and stakeholder-management skills, including engagement with senior decision-makers.
- Strategic, results-driven mindset with the ability to operate independently in a high-growth, target-oriented environment.
- Ability to manage multiple opportunities simultaneously while maintaining strong attention to detail and execution quality.
Top Skills
What We Do
Tractian is a machine intelligence company that offers industrial monitoring systems. Tractian builds streamlined hardware-software solutions to give maintenance technicians and industrial decision-makers comprehensive oversight of their operations. It is democratizing access to sophisticated real-time monitoring and asset operations tools. Tractian's solutions are used in environments that address a combined total of 5% of global industrial output. The company’s broad market reach is evidenced in its customer base from various industries, such as John Deere, Procter & Gamble, Caterpillar, Goodyear, Carrier, Johnson Controls, and Bimbo, the owner of the brands Little Bites and Thomas Bagels. Tractian's customers see a 6-12x ROI with savings of $6,000 per monitored machine annually on average. In a major milestone and a first for the industry, Tractian launched the AI-Assisted Maintenance category in the industrial sector. In this new paradigm, artificial intelligence identifies machine problems and suggests preventive actions to be taken, giving invaluable insight and support to maintenance professionals. It is important to highlight that the intent of Assisted Maintenance is firmly rooted in augmenting maintenance professionals to provide more assertive diagnosis with human-in-the-loop feedback. Tractian's mission is to elevate this category of workers in a highly impactful way. The Assisted Maintenance category will provide unimaginable support for maintenance professionals. By combining shop floor expertise with our technology, maintainers will be able to anticipate and address issues with unprecedented accuracy and speed
