In this role, you'll help shape how current and future colleagues experience Hunkemöller as an employer, and drive candidate attraction. You'll create engaging content, support employer branding campaigns, strengthen the candidate journey, and work closely with Recruitment, HR, and Marketing teams to strengthen our talent attraction efforts across multiple markets.
What you'll do
Own and evolve Hunkemöller's employer branding strategy, ensuring alignment with business goals and hiring priorities.
Translate our Employee Value Proposition (EVP) into impactful campaigns, content, and talent attraction initiatives across key talent segments.
Lead employer branding and recruitment marketing campaigns that increase awareness, engagement, and application conversion.
Own and optimize the careersite and candidate journey to deliver a compelling candidate experience.
Create engaging content including employee stories, social media campaigns, videos, blogs, and recruitment marketing materials.
Partner closely with Recruitment, HR, Marketing, Internal Communications, and business leaders to strengthen our employer brand.
Manage relationships with external agencies and partners to amplify Hunkemöller's employer brand presence.
Track and analyse employer branding performance, using data and insights to continuously improve results.
Stay ahead of market trends, competitor activity, and emerging employer branding best practices.
What you'll bring
Around 5 years of experience in Employer Branding, Recruitment Marketing, Talent Attraction, Marketing, Communications, or a related field.
Experience developing and executing employer branding strategies and campaigns for European markets.
Strong understanding of candidate behaviour, talent attraction trends, and recruitment marketing.
Hands-on experience with social media, careers sites, digital campaigns, SEO, and analytics tools.
Strong content creation, storytelling, and communication skills.
Excellent stakeholder management skills with the ability to influence and collaborate across teams.
Strong project management and organisational skills, with the ability to manage multiple priorities.
Data-driven mindset with a focus on measuring impact and continuously improving results.
A proactive, hands-on approach combined with strong strategic thinking.
What we offer
- 25 days of annual leave, with the option to buy or sell up to 4 additional days
- Hybrid work model, combining office and remote working
- Possibility to work from abroad for up to 2 weeks per year
- An international work environment, working with teams across different countries
- Travel allowance to support commuting costs
- Access to the Hunkemöller Academy for professional development
- 25% employee discount on all Hunkemöller products
Please note: We take care of our recruitment directly at Hunkemöller. For this reason, we kindly ask agencies not to reach out, and applications sent by email cannot be considered. If you’re interested in this role, we’d love to receive your application via our official career channels.
At Hunkemöller, we're on a journey to become the world's most loved lingerie brand. To help us attract and engage the talent that drives our success, we're looking for an Employer Branding Specialist who is passionate about storytelling, candidate experience, digital marketing, and bringing our employer brand to life.Skills Required
- Around 5 years of experience in Employer Branding, Recruitment Marketing, Talent Attraction, Marketing, Communications, or a related field.
- Experience developing and executing employer branding strategies and campaigns for European markets.
- Strong understanding of candidate behaviour, talent attraction trends, and recruitment marketing.
- Hands-on experience with social media, careers sites, digital campaigns, SEO, and analytics tools.
- Strong content creation, storytelling, and communication skills.
- Excellent stakeholder management skills with the ability to influence and collaborate across teams.
- Strong project management and organisational skills, with the ability to manage multiple priorities.
- Data-driven mindset with a focus on measuring impact and continuously improving results.
- Proactive, hands-on approach combined with strong strategic thinking.
- Ability to manage relationships with external agencies and partners.
What We Do
Hunkemöller is committed to being a much-loved, social, and inclusive brand. We take pride in creating an environment where people not only love to work but also become true brand ambassadors. Our purpose and values have undergone a transformation, our purpose is to inspire and empower women to be their most beautiful and authentic selves, together we lift each other up! Our values emphasize what we hold as fundamental to our brand identity: Empowering, Playful, In-touch, Inclusive, Inspiring, and Responsible. With these principles we are shaping our culture, steering our actions and aligning with our expanding dedication to setting industry benchmarks in inclusivity and responsibility through innovative and sustainable initiatives. With a robust presence spanning over 900 stores across 15 countries, we are on a trajectory of continuous growth. Our commitment to World-Class service is not just a promise but a reflection of our ethos, extending seamlessly across channels and locations, including our upcoming opening of our state-of-the-art Distribution Center in Almere, aimed at stream-lining productivity, and boosting efficiency for our customers. Hunkemöller proudly holds the prestigious title of TOP EMPLOYER in the Netherlands for 2024, marking seven consecutive years of winning, while Germany maintains a 5-year streak. In Denmark, we are back-to-back winners for the 2nd year, a testament to our unwavering commitment to our people and the utmost care we invest in our employees
