Marketing Manager EMEA – Public Safety

Reposted 16 Hours Ago
Be an Early Applicant
2 Locations
Remote
Senior level
Healthtech • Software
The Role
The Marketing Manager will lead regional marketing strategies for ZOLL's Public Safety/AED business, drive demand generation, manage marketing collaborations with distributors, and optimize marketing programs to enhance growth in Eastern Europe and the Middle East.
Summary Generated by Built In
Acute Care Technology

The Acute Care Technology division of ZOLL Medical Corporation develops and delivers innovative lifesaving products and software solutions to EMS, hospital, public safety, and military customers globally. Products include AEDs, trauma kits, ventilators, temperature management solutions, and more. Our dedicated employees take pride in their commitment to improving patient outcomes while delivering world-class customer service.

Marketing Manager – EMEA Public Safety
Contract: 12 month Fixed Term
Travel: Up to 30% (primarily tradeshows, distributor meetings, and internal training)

Reports: None (Individual Contributor)

Experience: demonstrated experience working with indirect sales models and distribution partners.

Role Overview

We are seeking an experienced Marketing Manager to join ZOLL on a 12‑month fixed‑term basis, supporting our Public Safety / AED business across Eastern Europe, the Nordics and the Middle East.

In this role, you will act as the regional marketing lead, working closely with ZOLL Territory Managers and a diverse network of distribution partners to drive demand, accelerate growth, and strengthen brand presence across multiple markets. This is a hands‑on, execution‑focused role with high visibility and impact, operating within a matrixed international organisation.

Key Responsibilities
  • Lead and deliver regional marketing strategies, programs, and tactics aligned to ZOLL’s Public Safety growth objectives across Eastern Europe and the Middle East.
  • Act as the primary marketing partner to ZOLL Territory Managers, supporting distributor‑led sales models and enabling effective local market execution.
  • Build, influence, and manage marketing collaboration with distributor partners, ensuring consistency, quality, and measurable impact.
  • Plan, execute, and optimise channel marketing programs and promotions to accelerate AED market penetration and public adoption.
  • Drive lead generation campaigns to support sales objectives, including the creation of promotional materials such as flyers, newsletters, direct mail, and email campaigns—often within tight timelines.
  • Coordinate the development and localisation of marketing assets including sales tools, literature, presentations, translations, website content, social media activity, and publicity materials.
  • Support and manage marketing activity around tradeshows, congresses, and events, working cross‑functionally with sales and global marketing teams.
  • Monitor, measure, and report on distributor marketing performance, providing insights, analytics, and recommendations for continuous improvement.
  • Track regional market trends, competitive activity, and customer insights to identify opportunities and inform marketing priorities.
  • Manage the regional marketing budget responsibly to maximise brand impact and return on investment.
Skills, Experience & Qualifications
  • Bachelor’s degree in Marketing or a related discipline.
  • 7+ years of marketing experience, ideally within B2B, medical devices, healthcare, or technology‑led environments.
  • Proven track record of delivering successful lead generation and demand‑driven marketing campaigns.
  • Experience working with CRM systems and campaign performance analytics.
  • Strong project management skills with the ability to manage multiple priorities simultaneously in a matrix organisation.
  • Excellent written and verbal communication skills, including strong copywriting and presentation capabilities.
  • Self‑starter mindset with the ability to work independently, manage own workload, and deliver against objectives within deadlines and budget.

#LI-AK1

Skills Required

  • Bachelor's degree in Marketing or a related discipline
  • 7+ years of marketing experience in B2B, medical devices, healthcare, or technology environments
  • Experience with indirect sales models and distribution partners
  • Track record of successful lead generation and demand-driven marketing campaigns
  • Experience with CRM systems and campaign performance analytics
  • Strong project management skills
  • Excellent written and verbal communication skills
  • Self-starter mindset able to manage own workload

ZOLL Medical Corporation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ZOLL Medical Corporation and has not been reviewed or approved by ZOLL Medical Corporation.

  • Healthcare Strength Medical, dental, and vision coverage includes in‑network preventive care at 100% along with behavioral health/EAP and virtual therapy options. These features are often regarded as solid to good components of the package.
  • Parental & Family Support Paid parental leave provides 12 weeks at full pay for the birthing parent and 6 weeks for the non‑birthing parent after eligibility is met. This policy is frequently highlighted as a standout element.
  • Wellbeing & Lifestyle Benefits Wellness programs offer incentives and are complemented by multiple external well‑being recognitions. These programs add perceived value to total rewards.

ZOLL Medical Corporation Insights

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The Company
HQ: Chelmsford, MA
30,000 Employees

What We Do

ZOLL Medical Corporation, an Asahi Kasei Group Company, develops and markets medical devices and software solutions that help advance emergency care and save lives, while increasing clinical and operational efficiencies. With products for defibrillation and monitoring, circulation and CPR feedback, data management, therapeutic temperature management, and ventilation, ZOLL provides a comprehensive set of technologies that help clinicians, EMS and fire professionals, and lay rescuers treat victims needing resuscitation and acute critical care. The Asahi Kasei Group is a diversified group of companies led by holding company Asahi Kasei Corp., with operations in the material, homes, and health care business sectors. Its health care operations include devices and systems for acute critical care, dialysis, therapeutic apheresis, transfusion, and manufacture of biotherapeutics, as well as pharmaceuticals and diagnostic reagents. With more than 30,000 employees around the world, the Asahi Kasei Group serves customers in more than 100 countries.

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