We’re hiring an EMEA GTM expert (IC) based in London to own Bright Data’s regional pipeline end-to-end.
In this high-impact, hands-on role, you’ll build and execute country-level GTM plans by segment and channel, run localized campaigns (paid, partners, affiliates, events, and experiments), and work closely with Sales/SDRs and Global Marketing to improve lead quality and conversion through every stage of the funnel.
You’ll be expected to diagnose what’s working (and what isn’t) by market, channel, and offer, iterate fast, and bring sharp market insight back to the business.
The ideal candidate will have B2D/devtools GTM experience, strong regional networks, and a hands-on execution mindset - with AI fluency as a major plus.
Responsibilities- Own EMEA pipeline targets across AI and non-AI offers - building and executing country-level plans by segment and channel
- Drive GTM plays by market, based on buying behavior, local channels, and competitive dynamics; diagnose why we win or lose
- Own full-funnel efficiency (MQL → SQL → pipeline) - identify leaks and fix them fast across messaging, targeting, routing, and channel mix
- Grow regional pipeline through paid, events, partnerships, affiliates, field marketing, and localized testing
- Build and execute 30/60/90 plans for underperforming markets
- Partner with SDRs, Sales, and Global Marketing to drive conversion
- Manage agencies and freelancers to clear, measurable outcomes
- 4–5 years in a similar GTM or growth marketing role at a B2D or DevTool company (selling to developers)
- Deep familiarity with EMEA markets - local buying behavior, channels, and competitive nuances
- Strong market research skills with the ability to turn insights into GTM action
- AI-native - you default to AI tools to move faster and produce better work
- Fluent English - spoken and written; additional languages a plus
- Self-starter with high ownership, creative thinking and strong execution skills
*This is a hybrid IC role, located in London (UK)
What We Do
Bright Data is the world’s #1 web data platform, supporting the public data needs of over 20,000 organizations in nearly every industry. Our solutions are leveraged to fuel AI as well as research, monitor, and analyze web data for smarter decisions. Bright Data offers a complete web data platform, from award-winning proxy networks and AI-powered web scraping tools, to dynamically refreshed datasets, an unparalleled retail and e-commerce data intelligence suite, and fully managed data services. Making public web data accessible is essential to keeping markets openly competitive and providing different data types to power LLMs. As an industry leader, we are committed to defending public web data. Bright Data has proven that ethical and transparent scraping practices for legitimate business use and social good initiatives are legally sound. We are very proud to lead innovation in web data, with +5,500 granted patent claims.
