Email Marketing Coordinator

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Columbus, OH
In-Office
Professional Services
The Role

The Email Marketing Coordinator supports the client’s Business Development, and Marketing teams.  Primarily responsible for the formatting and distribution via email of the firm's client alerts, news and event invitations.

Shift: Monday - Friday; 5AM - 2PM EST

Pay: $27 - 28/hour

Job qualifications

   Associate’s or bachelor’s degree in marketing, communications or business preferred. An equivalent combination of education and/or experience may be considered in lieu of the degree when the experience has been directly related

■   Three years’ experience in a professional service organization required.  3 – 5 years’ experience preferred; law firm experience and pitch/proposal experience a plus

   Advanced MS Office skills with understanding of Word formatting

   Excellent organizational skills, time management and ability to multitask

   Excellent Attention to detail with emphasis on accuracy and quality

   Familiarity with Microsoft Dynamics. Familiarity with other CRM applications a plus

   HTML knowledge required

   Strong verbal and written communications skills

   Ability to build strong relationships with clients

 

Supervision

·    Received: Marketing Supervisor

 

Job relationships

·    Internal: This position works closely with the Marketing Supervisor/Senior Account Manager and various other WL staff

·    External: Client’s Marketing team and external vendors

 

Job duties

(* denotes an “essential function”)

   *Layout, test and circulate HTML email drafts with Business Development teams, partners and others, making changes as needed.

   *Assist in building distribution lists and segmenting contacts in the CRM database across multiple criteria for mailings.

   *Send emails using the email merge tools.

   *Help to enforce the firm's data protection and anti-spam policies related to this work.

   *Make HTML email templates and change existing templates to support business needs.

   *Configure, test and set up email layout and web response forms to support global Business Development email campaign tracking, and event registration and management.

   *Create InterAction folders and fields to support events.

   *Produce follow-up reports and metrics for email campaigns and events.

   *Help support global team on consistent email marketing system usage.

   *Suggest improvements to the business processes and to reports generated by the system.

   *Perform data stewarding duties to assist in the maintenance and administration of client and contact data in the firm's Client Relationship Management system.

   *Troubleshoot bugs, broken links and other problems.

   Performs other responsibilities and ad hoc tasks as assigned.

Who we are: In a rapidly changing world, the ability to innovate and break new ground drives progress. Williams Lea has harnessed this ability for more than 200 years.

Our 5,200+ talented employees worldwide are experts in delivering efficient business processes in complex and highly regulated environments.

We’re always progressing. Connecting technology with expertise and strong processes to transform support services. As we enter our third century, we continue helping businesses thrive in a future driven by digitization and virtualization.

It is the policy of Williams Lea to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity of expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law.

Williams Lea is a drug-free workplace and performs pre-employment substance abuse testing.

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The Company
HQ: New York, New York
3,739 Employees
Year Founded: 1820

What We Do

Williams Lea is the global provider of tech-enabled skilled business-critical support services to financial, legal and professional services firms, connecting people, processes and technology to streamline key business and administrative functions and helping companies adapt to a more virtual and digital workplace.

Built on a strong heritage, great client relationships and a talented team, Williams Lea is the trusted global outsourcing provider to clients in highly regulated environments.

Williams Lea serves clients in 20 countries across four continents and has 7,000 employees worldwide. Williams Lea is backed by Advent International, one of the largest and most experienced global private equity investors.

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