Email Campaign Specialist

Reposted 23 Days Ago
Easy Apply
Be an Early Applicant
Boston, MA, USA
In-Office
110K-164K Annually
Mid level
Information Technology • Machine Learning • Natural Language Processing • Security • Software • Analytics • Cybersecurity
Securing our world with Intelligence
The Role
The Email Campaign Specialist will design, execute, and optimize email campaigns, analyzing performance metrics, and collaborating with teams to enhance customer engagement.
Summary Generated by Built In

With 1,000+ intelligence professionals serving over 1,900 clients worldwide, Recorded Future is the world’s most advanced, and largest, intelligence company!

Recorded Future is seeking an Email Campaign Specialist to enable and empower our user base. This individual will build email programs: designing templates, set program logic, and defining segments and criteria for various stages of the customer journey. You will be hyper-focused on metrics to judge the performance of each email campaign and the program as a whole. You will set ambitious but realistic goals for every campaign and formulate a plan to hit or surpass them. You will work with leadership to intimately understand our clients’ needs and own an arm of the client communication strategy, working with other teams to deconflict schedules and ensure alignment of messaging. 

What You'll Do:
  • Plan, execute, and optimize automated email campaigns (such as newsletters, new user welcome flows, reactivation campaigns, etc.) focused on driving adoption and retention
  • Cultivate intimate familiarity with the client journey and understand client wants and needs throughout the lifecycle 
  • Deliver eye-catching email templates in line with brand guidelines
  • Work across teams to gather requirements, develop strategy, and craft messaging that drive engagement and retention 
  • Define clear and powerful segments with strategies and tailored messaging for each
  • Optimize program and other content performance through multivariate testing
  • Maintain an email calendar and share details around timing, audience, and desired outcomes
What You'll Bring:
  • 3-4 years in email marketing or digital communications
  • Adept with CSS, HTML, and email testing 
  • Data-driven and analytical mindset 
  • Skilled communicator across different media and audiences with an eye for detail
  • Experience creating and managing email campaigns in email marketing platforms (Hubspot, Eloqua, Pardot, Marketo, ConstantContact, etc.)
  • Very nice-to-have: Experience working with GainSight

The base salary range for this full-time position is $109,500-$164,000. Our salary ranges are determined by role, level, and location. The salary displayed reflects the range for new hire salaries for the position across all US locations. Within the range, individual pay is determined by state, work location and additional factors, including job-related skills, experience, and relevant education or training. This position may be eligible for incentive compensation, equity, and medical, dental, vision, life insurance and 401K. Your recruiter can share more about the specific details of the compensation and benefit package during the hiring process.

#LI-Remote

Why should you join Recorded Future?
Recorded Future employees (or “Futurists”), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.6-star user rating on G2 and more than 50% of Fortune 100 companies as customers.

Want more info? 
Blog & Podcast: Learn everything you want to know (and maybe some things you’d rather not know) about the world of cyber threat intelligence
Linkedin, Instagram & Twitter: What’s happening at Recorded Future
The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field
Timeline: History of Recorded Future
Recognition: Check out our awards and announcements

We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles.  By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day.
If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at [email protected] 

Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race, religion, color, national origin, gender including pregnancy, sexual orientation, gender identity, age, marital status, veteran status, disability or any other characteristic protected by law.
Recorded Future will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant.

Recorded Future does not administer a lie detector test as a condition of employment or continued employment. This is in compliance with the law of the Commonwealth of Massachusetts, and in alignment with our hiring practices across all jurisdictions.

Recorded Future maintains a drug-free workplace.

Notice to Agency and Search Firm Representatives:
Recorded Future will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Recorded Future, including those sent to our employees or through our website, will become the property of Recorded Future. Recorded Future will not be liable for any fees related to unsolicited resumes.

Agencies must have a valid written agreement in place with Recorded Future's recruitment team and must receive written authorization before submitting resumes. Submissions made without such agreements and authorization will not be accepted and no fees will be paid.
Note: Our interview process for all final-round candidates requires a mandatory in-person interview or a live, scheduled video conference with the hiring manager.
We do not conduct interviews via instant messaging or text. All communications during the application process will come from individuals within our HR department via their Recorded Future email address.

Top Skills

Constantcontact
CSS
Eloqua
HTML
Hubspot
Marketo
Pardot
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The Company
HQ: Somerville, MA
1,000 Employees
Year Founded: 2009

What We Do

Headquartered in Boston with offices and 1000 employees around the world, Recorded Future works with over 1,800 businesses and government organizations across more than 75 countries to provide real-time, unbiased and actionable intelligence. Recorded Future is the world’s largest threat intelligence company. Recorded Future’s Intelligence Cloud provides end-to-end intelligence across adversaries, infrastructure, and targets. Indexing the internet across the open web, dark web, and technical sources, Recorded Future provides real-time visibility into an expanding attack surface and threat landscape, empowering clients to act with speed and confidence to reduce risk and securely drive business forward.

Why Work With Us

Recorded Future is dedicated to creating an inclusive and safe environment for all employees. Our Employee Resource Groups (Black Empowerment Support Group, Women@RF, Out@RF, Ohana, Veterans@RF), and culture team work very closely to foster an environment where employees can thrive and be themselves.

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