Digital Customer Success Campaign Manager

Reposted 3 Days Ago
Be an Early Applicant
Boston, MA, USA
In-Office
110K-164K Annually
Mid level
Information Technology • Machine Learning • Natural Language Processing • Security • Software • Analytics • Cybersecurity
Securing our world with Intelligence
The Role
The Email Campaign Specialist will design, execute, and optimize email campaigns, analyzing performance metrics, and collaborating with teams to enhance customer engagement.
Summary Generated by Built In

With 1,000+ intelligence professionals serving over 1,900 clients worldwide, Recorded Future is the world’s most advanced, and largest, intelligence company!

Recorded Future is seeking a Digital Customer Success Campaign Manager to own, design, and execute our scaled customer success communication engine. Your primary mission is to guide users seamlessly through the customer lifecycle, with a laser focus on helping them achieve immediate ROI and foundational success goals through product adoption.

You will own the end-to-end execution of automated customer journeys for our digital-led segment and the broader user base to help them achieve their goals. You will design, write, and build targeted communication that drives customers to complete critical onboarding milestones, fulfill product training requirements, earn certifications, and prepare for business reviews.

Your role blends customer success strategy and technical execution, including analyzing behavioral data, running continuous A/B tests, and optimizing campaigns to ensure every customer successfully unlocks the value of their investment. 

* Please note this role requires working from the Recorded Future Boston office at least 3 days per week.

What You'll Do:
  • Lifecycle journey execution: Design, build, and automate customer journeys within our customer success software (Gainsight) to systematically move users through the customer lifecycle.
  • Adoption and ROI campaign management: Write compelling copy and design clean templates that guide customers to hit critical milestones, such as onboarding completion, product training, earning certifications, and business reviews.
  • Data and segment definitions: Own audience segmentation and data source ingestion, ensuring precise targeting based on real-time user behavior, product entitlement, and lifecycle stages to deliver the right enablement material at the right time.
  • Continuous optimization: Run robust, ongoing multivariate and A/B tests on subject lines, copy, layouts, and behavioral triggers to ensure we are delivering the optimal messaging to drive user action.
  • Success metrics and analytics: Monitor, analyze, and report on performance against baseline campaign goals and longer term impact. Success in this role is measured in accordance with department-level objectives, including customer health scores, feature adoption rates, milestone completion, and retention.
  • Cross-team alignment: Coordinate closely with Product, Customer Success leadership, Marketing, Training, and relevant system owners to ensure campaign goal alignment, brand consistency, messaging, and deconflict schedules to deliver the best possible customer experience while advancing business goals. 
What You'll Bring:
  • 5-7 years in email marketing or digital communications
  • Adept with CSS, HTML, and email testing 
  • Data-driven and analytical mindset 
  • Skilled communicator across different media and audiences with an eye for detail
  • Experience creating, executing, and managing email campaigns using platforms such as HubSpot, Eloqua, Pardot, Marketo, or Constant Contact
  • Experience with Gainsight Journey Orchestrator is a plus

#LI-Hybrid

The base salary range for this full-time position is $109,500-$164,000. Our salary ranges are determined by role, level, and location. The salary displayed reflects the range for new hire salaries for the position across all US locations. Within the range, individual pay is determined by state, work location and additional factors, including job-related skills, experience, and relevant education or training. This position may be eligible for incentive compensation, equity, and medical, dental, vision, life insurance and 401K. Your recruiter can share more about the specific details of the compensation and benefit package during the hiring process.

Why should you join Recorded Future?
Recorded Future employees (or “Futurists”), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.6-star user rating on G2 and more than 50% of Fortune 100 companies as customers.

Want more info? 
Blog & Podcast: Learn everything you want to know (and maybe some things you’d rather not know) about the world of cyber threat intelligence
Linkedin, Instagram & Twitter: What’s happening at Recorded Future
The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field
Timeline: History of Recorded Future
Recognition: Check out our awards and announcements

We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles.  By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day.
If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at [email protected] 

Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race, religion, color, national origin, gender including pregnancy, sexual orientation, gender identity, age, marital status, veteran status, disability or any other characteristic protected by law.
Recorded Future will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant.

Recorded Future does not administer a lie detector test as a condition of employment or continued employment. This is in compliance with the law of the Commonwealth of Massachusetts, and in alignment with our hiring practices across all jurisdictions.

Recorded Future maintains a drug-free workplace.

Note: Our interview process for all final-round candidates requires a mandatory in-person interview or a live, scheduled video conference with the hiring manager. We do not conduct interviews via instant messaging or text. All communications during the application process will come from individuals within our HR department via their Recorded Future email address.

Notice to Agency and Search Firm Representatives: Recorded Future will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Recorded Future, including those sent to our employees or through our website, will become the property of Recorded Future. Recorded Future will not be liable for any fees related to unsolicited resumes.

Agencies must have a valid written agreement in place with Recorded Future's recruitment team and must receive written authorization before submitting resumes. Submissions made without such agreements and authorization will not be accepted and no fees will be paid.

Skills Required

  • 3-4 years in email marketing or digital communications
  • Adept with CSS, HTML, and email testing
  • Experience creating and managing email campaigns in email marketing platforms
  • Data-driven and analytical mindset
  • Skilled communicator across different media and audiences with an eye for detail
  • Experience working with GainSight
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The Company
HQ: Somerville, MA
1,000 Employees
Year Founded: 2009

What We Do

Headquartered in Boston with offices and 1000 employees around the world, Recorded Future works with over 1,800 businesses and government organizations across more than 75 countries to provide real-time, unbiased and actionable intelligence. Recorded Future is the world’s largest threat intelligence company. Recorded Future’s Intelligence Cloud provides end-to-end intelligence across adversaries, infrastructure, and targets. Indexing the internet across the open web, dark web, and technical sources, Recorded Future provides real-time visibility into an expanding attack surface and threat landscape, empowering clients to act with speed and confidence to reduce risk and securely drive business forward.

Why Work With Us

Recorded Future is dedicated to creating an inclusive and safe environment for all employees. Our Employee Resource Groups (Black Empowerment Support Group, Women@RF, Out@RF, Ohana, Veterans@RF), and culture team work very closely to foster an environment where employees can thrive and be themselves.

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