The Role
Lead creative and editorial development for content across multiple formats, ensuring alignment with brand voice and strategy while collaborating with various teams.
Summary Generated by Built In
Sword Health is on a mission to free two billion people from pain.
With 67% of members achieving a pain-free life and a 70% reduction in surgery intent, at Sword, we are using AI Care to change lives, and save millions for our 25,000+ enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $400 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures.
Recognized as a Forbes Best Startup Employer in 2025, this award highlights our focus on being a destination for the best and brightest talent. Not only have we experienced unprecedented growth since our market debut in 2020, but we’ve also created a remarkable mission and value-driven environment that is loved by our growing team. With a recent valuation of $4 billion, we are in a phase of hyper growth and expansion, and we’re looking for individuals with passion, commitment, and energy to help us scale our global impact.
Joining Sword means committing to a set of core values, chief amongst them to “do it for the patients” every day, and to always “deliver more than expected” on behalf of our members and clients.
This is an opportunity for you to make a significant difference on a massive scale as you work alongside 1000+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a pain-free world, powered by AI, enhanced by people — accessible to all.
Introduction:
Sword Health is looking for a bold and imaginative content leader to join our Website & Content team. This is a role for someone who can write exceptional content, but also think strategically, generate ideas that stand out, and shape editorial direction across a fast-moving business.
You will help shape the voice of a brand that blends clinical credibility with emotional storytelling. You will craft content that resonates deeply with real people, including HR leaders, healthcare buyers, and members seeking relief.
This role blends editorial direction with creative execution. You will be our go-to for big ideas, from feature stories and research reports to campaign concepts and brand guides. You will also roll up your sleeves to bring these ideas to life by writing and refining content across formats. You will collaborate closely with design, campaign, and growth teams to create work that inspires and performs.
If you are a strong writer with a passion for storytelling, creative strategy, and original thinking, this is your opportunity to lead content at a mission-driven company that’s changing the future of healthcare.
What you'll be doing:
- Creative Ideation & Editorial Leadership:
- Lead creative and editorial development across formats, including web, blog, campaigns, guides, reports, and brand content
- Pitch and develop bold content concepts that differentiate Sword Health and create emotional resonance with our audiences
- Shape our brand voice, storytelling style, and editorial standards to increase impact, engagement, and recall
- Strategy & Execution
- Own and evolve the editorial content strategy in alignment with business and brand priorities
- Write and edit outstanding content that delivers clarity, originality, and value across a range of formats
- Maintain a high-performing editorial calendar that supports launches, campaigns, and long-term growth
- Cross-Functional Collaboration
- Partner with designers, producers, and marketers to bring your ideas to life
- Ensure alignment between creative concepts, messaging, and visual design
- Collaborate constructively across teams while staying anchored in the priorities of the growth team
What you need to have:
- 5–7 years of experience in content marketing, editorial strategy, or creative leadership
- A portfolio that shows originality, strong writing, and an ability to execute ideas across platformsExcellent storytelling, editing, and writing skills with a flexible voice and strong editorial judgment
- Experience evolving or managing brand voice and messaging in a high-growth or fast-paced environment
- Ability to move between strategy and execution with comfort and confidence
- Strong collaboration and communication skills across disciplines and teams
What we would love to see:
- A background that includes both brand storytelling and performance marketing
- Experience in a high-growth startup, especially in health, tech, or B2B industries
- Entrepreneurial spirit with a desire to push creative boundaries and try new approaches
- Familiarity with AI tools for content creation and workflows (not required, but a bonus)
US - Sword Benefits & Perks:
• Comprehensive health, dental and vision insurance*
• Equity shares*
• Discretionary PTO plan*
• Parental leave*
• 401(k)
• Flexible working hours
• Remote-first company
• Paid company holidays
• Free digital therapist for you and your family
*Eligibility: Full-time employees regularly working 25+ hours per week
Portugal - Sword Benefits & Perks:
• Health, dental and vision insurance
• Meal allowance
• Equity shares
• Remote work allowance
• Flexible working hours
• Work from home
• Discretionary vacation
• Snacks and beverages
• English class
*US Applicants Only: Applicants must have a legal right to work in the United States, and immigration or work visa sponsorship will not be provided.
*Please note that this position does not offer relocation assistance. If in Portugal, candidates must possess a valid EU visa and be based in Portugal.
Sword Health complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.
Top Skills
Ai Tools For Content Creation
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
SWORD Health is the world’s fastest growing virtual musculoskeletal (MSK) care provider, on a mission to free two billion people from chronic and post-surgical pain. The company’s clinical-grade virtual therapy platform pairs expert physical therapists with FDA-listed wearable technology to deliver a personalized treatment plan that is more effective, easier and less expensive than traditional physical therapy. SWORD Health believes in the power of people to recover at home, without resorting to imaging, surgeries or opioids. Since launching in 2015, SWORD Health has worked with insurers, health systems and employers in the U.S, Europe and Australia to make quality physical therapy more accessible to everyone.
.png)
