eCommerce Marketing Specialist

Posted 3 Days Ago
7 Locations
In-Office or Remote
55K-62K Annually
Mid level
Food • Software • Hospitality
PAR Tech offers a complete suite of front- and back-office products to serve the enterprise needs of restaurants.
The Role
The eCommerce Marketing Specialist will manage the Shopify Plus storefront, handle customer inquiries, troubleshoot issues, and collaborate cross-functionally to enhance the user experience.
Summary Generated by Built In

For over four decades, PAR Technology Corporation (NYSE: PAR) has been a leader in restaurant technology, empowering brands worldwide to create lasting connections with their guests. Our innovative solutions and commitment to excellence provide comprehensive software and hardware that enable seamless experiences and drive growth for over 100,000 restaurants in more than 110 countries. Embracing our "Better Together" ethos, we offer Unified Customer Experience solutions, combining point-of-sale, digital ordering, loyalty and back-office software solutions as well as industry-leading hardware and drive-thru offerings. To learn more, visit partech.com or connect with us on LinkedIn, X (formerly Twitter), Facebook, and Instagram.

Position Description

PAR is looking for an eCommerce Marketing Specialist to support the day-to-day operations, merchandising, and customer experience of our Shopify Plus storefronts — where franchise operators and restaurant groups shop for PAR hardware and technology solutions.

This is a great opportunity for a marketer with solid eCommerce fundamentals who wants to deepen their experience in a complex B2B environment. You don't need to be a developer — you need to be a clear communicator, a creative problem solver, and someone who can hold a conversation with both a franchisee operator and an internal IT team. You'll work alongside Demand Generation, Sales, IT, Data & Systems, and Operations, and serve as the primary point of contact for storefront questions inside and outside the company.

 

Position Location Remote · Reports to: Senior Manager, Growth Marketing

 

Unleash your potential: What you will be doing and owning:

Storefront Operations & Merchandising

  • Maintain and update PAR's Shopify Plus storefronts — adding new products, updating listings, and keeping content current based on input from Product and Operations teams

  • Support the ongoing modernization of existing storefronts, including UI improvements and experience audits

  • Create and update storefront assets — banners, product imagery, and page layouts — using Canva and similar tools

Customer & Internal Support

  • Serve as the primary point of contact for franchisee operators and internal teams on storefront access, login issues, and purchasing questions

  • Troubleshoot issues on behalf of franchisees — diagnosing why something isn't working on their end and coordinating with IT or platform support to resolve it

  • Manage user access and account setup for enterprise customer groups

Creative Problem Solving & Cross-Functional Collaboration

  • Translate unique operator or operational needs into practical storefront solutions — you don't need to build them yourself, but you need to understand what's needed, communicate it clearly to the right internal teams, and know when it's working correctly

  • Act as the connective tissue between what franchisees need, what operations requires, and what IT can build — communication and organizational skills are the most important thing you bring to this work

What We're Looking For

  • 2–4 years of experience in marketing, eCommerce, or digital operations

  • Hands-on Shopify experience; Shopify Plus familiarity a plus

  • Comfortable navigating platform settings, third-party apps, and basic storefront configurations — without needing to write custom code

  • Highly professional and confident communicating with enterprise customers and internal stakeholders at all levels

  • Strong organizational skills and ability to manage multiple requests simultaneously

Additional Skills:

  • Exposure to B2B eCommerce or enterprise purchasing environments

  • Familiarity with Salesforce, ERP platforms, or middleware tools

  • Experience working alongside implementation partners, IT teams, or app vendors

  • Understanding of UX/UI best practices and front-end performance basics

Interview Process

  • Interview 1: Phone screen with Talent Acquisition

  • Interview 2: Video interview with Hiring Manager (MS Teams)

  • Interview 3: Video interview with the Team (MS Teams)

PAR is proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. We also provide reasonable accommodations to individuals with disabilities in accordance with applicable laws. If you require reasonable accommodation to complete a job application, pre-employment testing, a job interview or to otherwise participate in the hiring process, or for your role at PAR, please contact [email protected]. If you’d like more information about your EEO rights as an applicant, please visit the US Department of Labor's website. 

Skills Required

  • 2-4 years of experience in marketing, eCommerce, or digital operations
  • Hands-on Shopify experience; Shopify Plus familiarity a plus
  • Ability to navigate platform settings, third-party apps, and basic storefront configurations
  • Professional communication with enterprise customers and internal stakeholders
  • Strong organizational skills

PAR Technology Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PAR Technology and has not been reviewed or approved by PAR Technology.

  • Leave & Time Off Breadth Policies highlight unlimited PTO for many roles, paid holidays and sick time, and generous parental and family leave. Time-off flexibility is emphasized alongside hybrid/remote options.
  • Retirement Support Offerings include a 401(k) with company matching and access to retirement-oriented savings programs. Financial benefits are presented as part of a comprehensive total rewards package.
  • Wellbeing & Lifestyle Benefits The benefits suite includes medical, dental, and vision coverage, mental health support through an EAP, wellness days, and fitness/wellness reimbursements. Additional perks such as stipends, snacks, and flexible work arrangements support day-to-day wellbeing.

PAR Technology Insights

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The Company
HQ: New Hartford, NY
2,000 Employees
Year Founded: 1968

What We Do

PAR is a leading global provider of software, systems, and service solutions to the restaurant and retail industries. Today, with 50+ years of experience and point of sale systems in nearly 100,000 restaurants and more than 110 countries, PAR is redefining the point of sale through cloud software and bringing technological innovation to all corners of the enterprise. PAR Technology Corporation's stock is traded on the New York Stock Exchange under the symbol PAR. For more information, visit www.partech.com. PAR Technology was founded in 1968 and its current CEO is Savneet Singh. Since its inception 55 years ago, PAR Technology has grown to 1500 employees.

Why Work With Us

At PAR, we believe we’ll win or lose through the culture we build. Our culture is built on 4 values: Speed, Ownership, Focus and Winning Together. For PAR to win, we need our customers, our employees, our suppliers, our shareholders, and our community to succeed. We believe by committing to these values in all our endeavors.

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