ECommerce Manager

Posted 2 Days Ago
Be an Early Applicant
New York, NY
80K-100K Annually
Mid level
Beauty • Manufacturing
The Role
The Ecommerce Manager will manage the ecommerce channel, focusing on D2C website performance, improving user experience, and increasing sales. Responsibilities include managing product detail pages, analyzing website performance, leading ecommerce initiatives, collaborating with various teams, and overseeing reporting and data analysis.
Summary Generated by Built In

About Westman Atelier

A new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that ‘luxury’, ‘efficacy’ and ‘clean’ can be synonymous with exceptional makeup.

  • A skincare approach to high performance make-up formulated with clean ingredients and no-compromise integrity
  • Balancing perfect shades and buttery textures that melt into the skin with plant-based actives and cutting-edge science

About Our Founder

Gucci Westman has more than 20 years of professional experience as a major editorial makeup artist, contributing to publications like Vogue and Harper’s Bazaar. Gucci is known for creating dewy, supernaturally glowy looks and her highly coveted “second-skin approach” to makeup, resulting in naturally beautiful, radiantly amplified skin.

Position Summary

We are looking for an Ecommerce Manager to execute the day to day needs of the ecommerce channel. This role will focus on overseeing D2C website performance and merchandising, sales acceleration, improving UX, and bolstering brand content. The Ecommerce Manager will report to the Sr. Director of Ecommerce and work beside the wider Digital Team, as well as regularly collaborate across Content, Education, and Operations teams

Responsibilities:

  • Creation and ongoing management of all PDPs, PLPs, and landing pages; Manage and strategize weekly homepage refreshes
  • Regularly monitor website performance with Google Analytics and action improvements.
  • Assist with regular content refreshes and merchandising updates according to marketing focuses.
  • Serve as main POC for sales planning support and new product forecasting
  • Utilize Shopify Plus and track sales performance against ecommerce KPIs and business goals; own weekly + monthly recaps 
  • Identify new ecommerce sales opportunities and lead each initiative to fruition. Partner with Senior Director on digital roadmap and priorities. 
  • Liaise with the development agency to QA website deployments and project manage website enhancements.
  • Own relationships with third-party partners ensuring that all marketing opportunities are utilized and each tool is optimized for best practices.
  • Own ecommerce reporting and data within our BI tool
  • Work closely with Operations and Customer Care teams to monitor inventory levels and order fulfillment.
  • Work collaboratively across teams to innovate on website features, community engagement, and brand initiatives.

Requirements:

  • Bachelor in Business, Graphic Design or related field
  • 4+ years of experience in ecommerce, DTC space, preferably in the start-up, beauty or personal care product industry
  • Demonstrated experience working with outsourced development teams
  • Strong proficiency in Google Analytics and Microsoft Excel; Shopify, Looker, HTML/CSS, Zendesk, Klaviyo, Asana, and Glew.io experience, a plus
  • Strong experience interpreting data and making actionable recommendations
  • Strong verbal and written communication skills
  • Exceptional project management and organizational skills
  • Agile and detail-oriented individual with a knack for data and a customer-first mindset
  • Ability to thrive in a fast paced environment

Westman Atelier offers a holistic total compensation package designed to support employees in all aspects of life, including a robust suite of health benefits, wellness perks, 401k, and paid parental leave. The base salary for this position will range from $80,000 - $100,000. Exact compensation may vary based on job related skills, experience, and location.
*this is a remote position*

Top Skills

CSS
Google Analytics
HTML
Looker
Excel
Shopify
The Company
HQ: New York, New York
116 Employees
On-site Workplace
Year Founded: 2018

What We Do

Founded in 2018 by professional makeup artist Gucci Westman. For Westman, there are three vital signs of modern beauty: luxury, efficacy, and clean, consciously-crafted ingredients. For her first makeup line, she combines supremely buttery, rich textures with the best plant-based active ingredients. The ultimate naturally beautiful complexion — now available to everyone.

We are creating a new standard in luxury that we like to call consciously crafted beauty. Consciously crafted beauty means a transparent and thoughtful approach to innovation that recognizes modern needs, balancing ethical beauty standards with science, technology and product performance. It means we are always evolving and learning. And it means we are passionately committed to products formulated with integrity.

We believe makeup should do more than enhance — it should calm, nourish and balance. Westman Atelier ingredients are thoroughly and thoughtfully curated by both artist and chemist so you can enjoy skin-benefiting, non-toxic makeup that performs at the highest possible standard.

Our commitment is to constantly review, research and reassess our ingredients as fresh information comes to light — in the meantime, we’ll always be completely transparent about our formulations, which meet the European Union’s rigorous standards for clean beauty. And we promise never to use, parabens, PEGs, phthalates and many other harmful chemicals. Feel good about your skin from the inside out.

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