Ecommerce Advertising Specialist

Join our team as an Ecommerce Advertising Specialist and take part in driving the growth of UFP Retail’s online presence. As the subject matter expert, you will be responsible for creating and executing advertising strategies that align with our brand goals and maximize effectiveness.

Here are some reasons why this job is amazing:

• Strategy Development: You will have the opportunity to develop and implement comprehensive advertising strategies by ecommerce channel, while working closely with brand teams to understand their strategic goals.

• Channel-based Advertising: You will use various channel-based tools and portals to create, manage, optimize, and analyze brand- and channel-specific advertising campaigns.

• Analytics and Reporting: You will generate campaign reports and dashboards to quantify results and communicate insights to internal stakeholders, as well as ensuring campaigns deliver against defined KPIs and providing analysis of campaigns with recommendations to improve.

• Collaboration: You will collaborate with internal and customer teams to identify any new advertising opportunities by channel and work closely with channel merchandisers to understand channel opportunities.

• Industry Knowledge: You will stay on top of the ever-evolving ecommerce industry and bring ideas and solutions to the table to drive growth.

Qualifications we are looking for:

• Digital Advertising and Ecommerce Experience: You should have at least 5 years of experience in digital advertising and ecommerce, including setting strategy and implementation.

• Channel-Based Advertising Platforms: You should have prior experience using various channel-based advertising platforms such as Retail Media+ (HomeDepot.com), LORMN / One Roof Media (Lowes.com), Amazon, Walmart, and Wayfair.

• Analytical Skills: You should have experience in analyzing data, developing reports/dashboards, and presenting to stakeholders.

• Organizational Skills: You should be a detail-oriented self-starter with excellent organizational skills and the ability to prioritize, multi-task, and manage deadlines.

• Passion and Ambition: You should be passionate about ecommerce and ambitious, with a self-starter mentality focused on driving and growing sales.

Join our team and be part of a fast-paced and exciting environment that will challenge you to grow and achieve your full potential. Apply now to become our next Ecommerce Advertising Specialist!