EbizON || Senior Email Marketing Specialist (Dotdigital) || Dehradun

Reposted 7 Days Ago
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Dehradun, Uttarakhand, IND
In-Office
Senior level
eCommerce • Information Technology • Consulting
The Role
The Senior Email Marketing Specialist will build and optimize email lifecycle campaigns using Dotdigital, collaborating with teams to enhance B2C and B2B brand strategies, analyze performance metrics, and mentor junior staff.
Summary Generated by Built In
We are seeking a Senior Email Marketing Specialist with 4 + years of experience and at least 2 years of strong, hands-on expertise in Dotdigital. The role involves building and optimizing lifecycle campaigns, automation programs, omnichannel journeys, segmentation, and reporting for B2C & B2B brands. You will drive revenue through data-led email strategies and deep platform integrations. Experience with Klaviyo, Mailchimp, or HubSpot is a plus, but Dotdigital expertise is mandatory.
 
Key Responsibilities:
  • Lead end-to-end migration to HubSpot (data mapping, imports, workflows, pipelines)
  • Build and optimize lifecycle journeys (lead nurturing, onboarding, retention, re-engagement)
  • Set up and manage workflows, emails, landing pages, forms, and lead scoring
  • Structure and maintain HubSpot CRM (contacts, deals, pipelines, properties)
  • Manage integrations (Shopify, Salesforce, APIs, etc.)
  • Track performance (CTR, CVR, pipeline, ROI) and optimize campaigns
  • Collaborate with internal teams and lead client communication
kills & Requirements
Must-Have
  • 5–6 years in marketing automation / CRM
  • 2–3 years hands-on HubSpot experience
  • Proven experience in HubSpot migration projects
  • Strong in workflows, segmentation, and CRM structuring
  • Understanding of B2B/eCommerce journeys
  • Basic HTML/email editing + analytics skills
Nice-to-Have
  • Experience with Salesforce, Zoho, Klaviyo, Mailchimp, Dotdigital
  • API/Zapier integrations
  • HubSpot certifications

About us:
We’re an international team who specialise in building technology products & then helping brands grow with multi-channel demand generation marketing. We have in-house experience working for Fortune companies, e-commerce brands, technology SaaS companies & VC-funded startups.
We have assisted over a dozen billion dollar companies with consulting, technology, operations, and digital agency capabilities in managing their unique brand online.
We have a fun and friendly work culture that also encourages employees personally and professionally.
EbizON has many values that are important to our success as a company: integrity, creativity, innovation, mindfulness and teamwork. We thrive on the idea of making life better for people by providing them with peace of mind.
The people here love what they do because everyone from management all way down understands how much it means living up close-to someones' ideals which allows every day feel less stressful knowing each person has somebody cheering him.
Equal Opportunity Employer:
EbizON is committed to providing equal opportunity for all employees, and we will consider any qualified applicant without regard to race or other prohibited characteristics.
Flexible Timings:
Flexible working hours are the new normal.
We at EbizON believe giving employees freedom to choose when to work, how to work. It helps them thrive and also balance their life better.
Global Clients Exposure:
Our goal is to provide excellent customer service and we want our employees to work closely with clients from around the world. That's why you'll find us working closely with clients from around the world through Microsoft Teams, Zoom and other video conferencing tools.
Retreats & Celebrations:
With annual retreats, quarterly town halls and festive celebrations we have a lot of opportunities to get together.
 

Top Skills

APIs
Bigcommerce
CRM
Dotdigital
Hubspot
Klaviyo
Magento
Mailchimp
Shopify
Am I A Good Fit?
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The Company
Altadena, CA
345 Employees
Year Founded: 2007

What We Do

Ebizon is the leading e-commerce and digital activation agency for brands and retailers globally. We have assisted over a dozen billion dollar companies with consulting, technology, operations, and digital marketing capabilities in managing their unique brand online. We work with global online retailers, publishers, CSR groups, non-profits, and government institutions. * Headquartered in New Delhi, Ebizon's growing client list includes Intel, Tesco, DSM, Wieden+Kennedy, Future Group, DDB Mudra, Rediffusion Y&R, VSNL, Tata Motors, Jagran Prakashan Group, DSM and others. * We take pride in serving our Fortune 500 customers as well as product start-ups in the Education & Non-Profit verticals. * Ebizon is also the premier provider of Enterprise class Drupal Scaling Solutions. Ebizon is founded by ex-IITians whose management & advisory team has the experience of working at Internet companies like Yahoo & TribalFusion. Ebizon management / advisory have educational degrees from world-class institutions like IIT, Stanford and Haas, School of Business, Berkley

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