DK Marketing & Communications - Marketing Executive (Living)

Posted 23 Days Ago
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London, Greater London, England, GBR
Hybrid
32K-32K Annually
Entry level
Digital Media • Marketing Tech
The Role
Supports and delivers consumer marketing campaigns for lifestyle books across digital, print, and social media. Responsibilities include managing promotional assets, paid advertising, brand partnerships, seasonal campaigns, budgets, approvals, timelines, and campaign reporting. The role collaborates with authors, agencies, Editorial, Sales, Publicity, and international teams to increase pre-orders, book sales, and audience engagement.
Summary Generated by Built In
Company Description

We’re looking for a Marketing Executive to help bring our books to readers everywhere, from mouth-watering cookbooks and inspiring gardening guides to captivating travel books and lifestyle titles. 

 

The Marketing Executive will play a key part in supporting campaigns that spark curiosity, build our brands, and connect with home cooks, gardeners, travelers, and lifestyle enthusiasts alike.

 

Working in a hands-on, fast-paced environment, the Marketing Executive (with managerial guidance,) will plan and deliver campaigns that make an impact. Collaboration is key, and the role will work closely with colleagues across Marketing, PR, Editorial, and Sales to make every campaign as creative and effective as possible, from initial concept through to results reporting.

 

Key responsibilities include:

  • Develop and deliver consumer marketing campaigns across digital print and social media

  • Work with authors, agents, and brand partners to maximise visibility and promotional opportunities

  • Support on high-profile campaigns, brand partnerships, and key project launches

  • Brief and manage the creation of promotional assets, from social media content and POS to catalogues and video

  • Collaborate with Head of Social & Digital and agencies to deliver paid advertising that drives pre-orders and book sales

  • Deliver seasonal and brand campaigns (for example, Christmas or retailer promotions) and smart backlist programmes that drive sustained sales

  • Regularly communicate campaign plans and results with key internal stakeholders including Editorial, Sales, Publicity and International teams

  • Review campaign results and share insights to help shape future activity

  • Manage budgets, approvals, and timelines with care and attention to detail

 

We’re looking for someone who is:

  • Experience in supporting marketing campaigns within publishing or a similar field
  • An interest in using audience insights and data to inform marketing strategies

  • A good understanding of social media platforms and how to engage audiences 

  • Creative and organised with a real enthusiasm for bringing ideas to life with guidance and support

  • Enjoys working with others, with good time management skills to juggle multiple projects at once

  • Commercially aware, interested in market trends, and thinking about how marketing can drive sales and engagement

  • Comfortable analysing campaign results and suggesting creative approaches for next time

  • A clear communicator who can quickly build strong relationships across internal teams and external stakeholders

  • Above all, passionate about travel books, cooking, gardening, and lifestyle publishing

 

In return, you’ll join a collaborative, supportive team where creativity is encouraged and no two days are the same. It’s a fantastic opportunity to build your skills, make your mark on some of DK’s most exciting lifestyle publishing, and grow your experience across every part of marketing.

 

Salary: Up to £32,000 plus bonus and benefits, depending on experience

Closing date for applications: Midnight on Sunday 6 September 2026

 

We have a range of benefits to reflect our commitment to our people, some of which are:

  • 25 days paid holiday entitlement in year one, plus bank holidays

  • Generous pension scheme

  • Volunteering policy and charity matching

  • Employee assistance programme

  • 60% discount on company books

  • Cycle to work scheme and discounted gym membership

  • Flex Fridays (1pm Finish*)

  • Shopping discounts

  • Up to 30 days remote working from abroad*

 

*Subject to certain criteria being met.

 

And we plant a tree for every new employee to our business.

 

DK is committed to building a diverse workforce that reflects the varied communities that read our books across the world. We encourage applications from all individuals, regardless of age, religion, gender, ethnicity, disability, sexuality or social background. DK is proud to announce that we have adopted The Halo Code.

 

DK is a member of the disability confident scheme. We guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.

 

DK supports flexible working and has introduced a new ‘smart-working’ policy with a hybrid approach of working weekly from home and in DK’s office. This is a hybrid role requiring a minimum of 3 days per week in our Pimlico office. As this is non-negotiable, please ensure you are within a reasonable commuting distance of London before applying.

 

The Book Trade Charity offers financial support to people looking to enter the book trade, but who may struggle to afford the costs of attending interviews or undertaking internships. For more information, visit www.booktradeentrysupport.org.

 

Additional Information

 

 

Disclosure requirements pertaining to the collection of your personal data:

Responsible for processing the information provided in your application is the company specified in the job advertisement, with its registered office as indicated. The company processes your data for the purpose of establishing an employment relationship on the basis of Art. 6 (1) b GDPR / Section 26 (1) sentence 1 BDSG.

The retention period for your data is determined by the statutory time limits applicable in the respective country, beginning upon completion of the recruitment process. You can find these here.

You can contact the company’s Data Protection Officer at the above-mentioned postal address. 

Further information on data protection and your rights can be found here.
 

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Skills Required

  • Experience supporting marketing campaigns within publishing or a similar field
  • Interest in using audience insights and data to inform marketing strategies
  • Good understanding of social media platforms and audience engagement
  • Creativity, organization, and enthusiasm for developing ideas with guidance and support
  • Ability to collaborate effectively and manage multiple projects and deadlines
  • Commercial awareness and interest in market trends, sales, and engagement
  • Comfort analyzing campaign results and suggesting future improvements
  • Clear communication and ability to build relationships with internal and external stakeholders
  • Passion for travel books, cooking, gardening, and lifestyle publishing
  • Ability to work at least three days per week from the Pimlico office and commute reasonably to London
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The Company
HQ: Gütersloh
16,426 Employees

What We Do

Bertelsmann is a media, services and education company that operates in about 50 countries around the world. It includes the entertainment group RTL Group, the trade book publisher Penguin Random House, the music company BMG, the service provider Arvato Group, Bertelsmann Marketing Services, the Bertelsmann Education Group and Bertelsmann Investments, an international network of funds. The company has 165,000 employees worldwide and generated revenues of €20.2 billion in the 2022 financial year. Bertelsmann stands for creativity and entrepreneurship. This combination promotes first-class media content and innovative service solutions that inspire customers around the world. Bertelsmann aspires to achieve climate neutrality by 2030.

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