The Distributor Partner Manager (DPM) plays a key role in helping Red Bull grow and succeed through strong partnerships with our distributor network. This role works closely with distributor partners to support business planning, drive execution in the market, and bring Red Bull’s sales, marketing, and key account strategies to life.
As a field-based position, the DPM is highly connected to the local distributor community, providing guidance, building relationships, and helping ensure programs and initiatives are executed successfully. Through collaboration and a hands-on approach, the DPM helps support Red Bull’s goal of building the strongest distribution network in North America.
Job DescriptionYEAR ROUND BUSINESS PLANNING
Lead the annual Business Planning (BP) process with the Distributor Partner(s) (DP) in to ensure alignment with RBNA BP priorities
Manage annual volume plan and allocate independent trade funds and Point of Sale (POS) resources
Conduct 30/60/90 monthly and quarterly planning reviews to deliver against quantitative targets & KPIs
Actively & regularly participate in DP sales meetings, and conduct weekly market visits to assess in-store conditions and action plan against opportunities
MARKET EXECUTION
Full accountability for DP performance, inclusive of volume and in store execution. (i.e. independence excellence, winning vs. competition, volume achievement etc.)
SELLING & INFLUENCE
Analyze market & distributor performance data to generate insights (i.e. IRI Data, MPR dashboards, consumer insights) that support tactics in market
Develop DP network through implementation of RBNA’s distributor selling model (power platform, PIITCHER, Skill Pills, etc.)
Manage all Point of Sale (POS) orders to ensure timely delivery of assets in store
Maintain volume, pricing and promotional information in Customer Profitability Management (CPM) system for assigned DPs
Utilize tactical budget around initiatives and incentives that maximize ROI
Manage Independent trade program (VIP) & work with local distributor managed Key Accounts (Tier II)
KEY ACCOUNT EXECUTION
Successfully prioritize and implement regional & national Key Account (KA) programs by securing additional resources (trade funds, POS etc.) as needed to support local market opportunities
Ensure maximum focus on the volume growth and in store execution in the DPs top Key Accounts
Communicate regularly with Key Account Managers to ensure execution of KA priorities at regional and national chain levels
ACTIVATE MARKETING RESOURCES (SALES & MARKETING ALIGNMENT)
Bring RBNA’s marketing mix to life by engaging the DP sales force and leveraging all available assets (i.e. local & regional events)
Execute rollout of RBNA brand initiatives and tentpoles
Bringing brand & key account solutions to solve issues at the market level
Ensure the DP fully understands and is executing against Red Bull in-store brand standards and merchandising guidelines (i.e. planogram, POS, pricing)
Qualifications- 5+ years demonstrated track record of success working within Consumer Packaged Goods industry (beverage strongly preferred)
- Experience within a Direct Store Delivery distribution environment strongly preferred
- Teach, develop, and coach others to sell effectively in the Off Premise channel
- Ability to influence distributor decision makers and key stakeholders
- Works in a fast-paced complex environment with multiple stakeholders
- Analyzes & leverages data to drive insights to action
- Excellent communication and presentation skills
- Proficient in Microsoft Excel and PowerPoint
- Valid Driver’s License
- Bachelor‘s Degree preferred
- Must be fluent in English, additional language skills an advantage
The base salary range for this position is $105,800 - 158,700 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location) Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.
Skills Required
- 5+ years experience in Consumer Packaged Goods industry (beverage preferred).
- Experience within a Direct Store Delivery distribution environment.
- Teach, develop, and coach others to sell effectively in the Off Premise channel.
- Ability to influence distributor decision makers and key stakeholders.
- Work effectively in a fast-paced complex environment with multiple stakeholders.
- Analyze and leverage data to drive insights to action.
- Excellent communication and presentation skills.
- Proficient in Microsoft Excel and PowerPoint.
- Valid Driver's License.
- Bachelor's Degree.
- Fluent in English.
- Additional language skills.
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
Red Bull Insights
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
