Programmatic Strategist

Who we are:

Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.

We support 100% remote work for this role!

We’d love to hear from you if:

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

As the Programmatic Strategist you will own the following responsibilities:

• Working in conjunction to provide strategic media plans, holistic recommendations and top quality services to some of Tinuiti’s largest clients

• Responsible for day-to-day planning, execution, optimization, and project management of digital media plans

• Supporting and training junior team members on managing campaigns within DSPs and buying platforms

• Assist in preparing & auditing all client facing reporting and insights 

• Learn & gather information on industry trends & competitive reporting

• Nurture & maintain strong relationships with clients

• Collaborate internally with Cross Channel Account Managers, ranging from Paid Search to Paid Social, to create cohesive recommendations and holistic digital performance results for clients as one team 

• Assist senior leadership and Business Development team in planning of new business and maintaining

Professional Qualifications: 

• 5+ years of digital media planning & buying experience with a focus on direct response marketing goals

• 3-5 years of hands-on-keyboard experience in a DSPs (demand-side-platform) such as but not limited to The Trade Desk and/or DV360,  Google Ads experience a bonus 

• Interest in being a part of a dynamic division with hands on approach to all phases of the media process

• Experienced with DSPs, Networks and Site Direct Buys

• Experience managing campaigns with GDN

• Proficient PowerPoint and Excel skills a must

• High level of comfort with quantitative concepts and solid understanding of incrementality testing, in-channel and cross-channel measurement solutions and best practices (ex: MMM, ghost bidding, conversion lift)

The hiring salary range for this role is $80,000 - $90,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus. 

Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq.

FLSA Classification: Exempt

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Benefits:

Unlimited PTO: At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. When you take time for yourselves, you’re able to bring your best self to work. That’s why we prioritize flexibility, a fully remote environment, and offer unlimited paid time off.

Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts

Retirement: Match up to 4% of your contributions at 100% with immediate vesting

Perks and Wellness: Fringe, Forma, Thankful giving, Equity

Learning and Development: Mentor program and more

Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.