Director Technical Product Marketing

HealthPlanOne's mission is to help people find the right health insurance at the right price, so they live healthier lives. We are committed to making the shopping process simpler. Our mission has never been more important than it is today.

The Director ,Technical Product will serve as the technical product leader for our multiple websites, landing pages, and marketing technology. The ideal candidate will have a background in managing a team of Product Owners with a focus in digital marketing and marketing technologies. This position will be responsible for guiding product planning and prioritization leveraging Scaled Agile frameworks.

Supervisory Responsibilities: Product Marketing Manager, Product Manager: Mobile Application & Member Portal

Duties/Responsibilities:

• Guide product planning and prioritization across marketing and technology teams
• Develop product roadmaps and milestones spanning multiple products and initiatives
• Drive continuous improvement of our customer-facing sites and internal tools to ensure optimal member experience
• Plan and execute successful product launches and ongoing marketing campaigns
• Ability to clearly write, communicate, direct project requirements for our development teams
• Manage and mentor a team of Product Owners
• Drive data-driven decisions and prioritization of initiatives
• Continuously monitor site(s) performance
• Leverage A/B testing capabilities to incrementally drive site optimization and exceed KPI goals
• Conduct ongoing focus groups and user studies to continually improve the order entry and online enrollment experiences
• Ability to analyze reporting and data to make informed product decisions and recommendations
• Performs other related duties as assigned

Required Skills/Abilities:

• Bachelor’s degree in relevant field; Computer Science degree preferred but not required
• 10+ years of technical product management experience
• Experience working cross-functionally across product, marketing, sales, and technology teams to define and implement requirements
• Experience building an end user product
• Experience with lean/ agile methodologies
•  Ability to dive deep and become a problem solver in complex areas
• Outstanding written communication skills with the ability to translate complex concepts and technology into simple, engaging, and intuitive messaging.
• Proactive self-starter
• Approach all projects with a data-driven mindset
• Strong excel and data analysis skills

Preferred Skills/Abilities:

• Experience working in the Medicare and/or Healthcare industries beneficial, but not required

Physical Requirements:

• Must be able to remain in a stationary position (e.g., sitting or standing) for extended periods of time, typically in a cubicle environment (constant noise, fluorescent overhead lighting)
• Frequent use of a computer, dual monitors, keyboard, mouse, and other standard office equipment such as a telephone, copier, and printer.
• Must be able to communicate effectively, including exchanging information in person, in writing, by telephone, email or video conferencing.
• Visual and auditory acuity required to perform job duties effectively, including reading, writing, and interpreting information on screens or in print.
• Hand dexterity, fine motor skills needed to operate a keyboard and mouse efficiently
• Reach with hands and arms occasionally

For Hybrid Roles:

• Must be able to commute to an office setting as required, which may include walking short distances and navigating an office environment.
• Occasionally moves about the office to access files, office machinery, and meet with others.

Equal Employment Opportunity (EEO) is a fundamental principle at HealthPlanOne, where employment is based upon personal capabilities and qualifications. HealthPlanOne does not discriminate because of actual or perceived sex, sexual orientation or preference, gender identity, gender, transgender, race, color, religion, national origin, creed, citizenship status, ancestry, age, marital status, pregnancy, childbirth or related medical conditions, medical conditions including genetic characteristics, mental or physical disability, military and veteran status, or any other protected characteristic as established by law. HealthPlanOne requires the necessary drug testing and background checks as part of our pre-employment practices. If you need assistance or an accommodation due to a disability, please contact us to request accommodation at [email protected]