At Just Global we live and breathe B2B and believe in igniting B2B relationships. Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work. We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive recurring revenue. We are the heart of B2B.
What you are accountable for:
The Director, Strategy will lead the global strategic development of integrated marketing programs that drive meaningful business outcomes for our clients, leveraging expertise in
marketing strategy, B2B marketing, ABM and brand-to-demand. Reporting into the VP, Strategy, the Director, Strategy will serve as a senior strategic partner, collaborating with
cross-functional teams to develop and deliver integrated go-to-market strategies and elevate the strategic value Just Global delivers across the marketing spectrum.
What you are responsible for:
• Lead strategic direction across enterprise accounts from discovery to performance optimization.
• Build trusted relationships with senior clients, aligning marketing strategies to commercial goals.
• Drive integrated strategy development across ABM, demand generation, brand and lifecycle marketing.
• Identify and champion opportunities for innovation, insight-led planning, and transformation.
• Develop audience and market intelligence frameworks to inform targeting, messaging, and channel strategy.
• Convert market and behavioral insights into clear, actionable strategic plans.
• Collaborate cross-functionally with analytics and media teams to define KPIs and measurement frameworks.
• Develop insight-driven, differentiated value propositions rooted in audience, market, and competitive understanding.
• Collaborate with creative teams to bring propositions to life across campaigns and sales enablement.
• Design and oversee ABM strategies across one-one, one-to-few and one-to-many programs.
• Define Ideal Customer Profiles (ICPs), Target Account Lists (TALs), engagement strategies and messaging strategies.
• Act as a regional thought leader for ABM strategy, contributing to global ABM centerof excellence efforts.
• Develop full-funnel marketing strategies connecting brand awareness, demand generation and sales enablement.
• Design programs that accelerate pipeline development and deepen customer engagement.
• Guide campaign planning through storytelling, content journeys and channel alignment.
• Collaborate with cross-functional teams to deliver cohesive and effective strategic solutions
• Lead client workshops and strategic presentations to drive alignment and excellence
• Mentor junior teammates and contribute to the growth of strategic capabilities across the agency.
Experience
• 8+ years experience in B2B marketing specifically within an agency of consultancy setting.
• 4+ years of experience managing teams
• Track record in collaborating across internal agency, external partner, and client teams to deliver best-in-class marketing solutions.
The Trilliad Agreement
Our Leadership PrinciplesThese principles guide how we show up for each other, our customers, and the work — because at Trilliad, how we do things matters just as much as what we do.
For our business, our clients, and ourselves.
Good is the enemy of great. Better never stops. Be a Difference-Maker.
Humor and laughter deepen bonds.
Be direct and empathetic. Speak the truth, kindly. Feedback is a gift.
Cultivate relationships. Make space for connection. Care about each other.
Stay curious—seek to understand. Share context—seek to be understood.
Focus, discipline, and rigor count.
Make recognizing greatness a habit.
Hope is not a strategy. Vision matters—so does execution.
Meaningful work takes time. Be patient. Think: the next 90 days and the next 10 years.
Be accountable. Take action. Go the distance.
Prioritize what’s best for the business, the team, and the journey.
No lone wolves. Have each other’s backs and help each other out.
Become irreplaceable.
We don’t sweep things under the rug. Symptoms signal deeper causes. Find the root.
The Trilliad Agreement
If you want to be part of building a truly great growth company—and if you want to help cultivate a culture that is differentiated and that creates value for customers and colleagues alike—then you might be a fit for Trilliad.
Accepting that invitation means more than bringing your skills, knowledge, and experience to bear in your role. It also means working in alignment with our Leadership Principles, which guide how we show-up for each other, our customers, and the work. Because at Trilliad, how we do things matters just as much as what we do.
When you show up in this way—bringing your best and living our Leadership Principles—you can expect Trilliad to uphold its side of The Trilliad Agreement: a workplace in which we grow, connect, and thrive.
A workplace where we grow:
- You’ll stretch your skills and shape your career through work that pushes boundaries and raises the bar.
- You’ll have access to world-class training and development.
- You’ll have the clarity and tools to deliver results that matter.
A workplace where we connect:
- You’ll be guided by leaders who are worth following.
- You’ll build relationships that go beyond the job.
- You’ll be invited to offer thoughtful feedback, and when you do your voice will be heard.
A workplace where we thrive:
- Great results will be recognized and celebrated.
- You’ll work in an environment with teammates who have your back.
- You’ll receive competitive pay and benefits that recognize your impact and support you inside and outside of work.
About Trilliad
Trilliad, a market-leading Growth Services Provider (GSP), solves challenges and drives results for Growth Leaders across Sales, Marketing and Customer Success. Trilliad’s full-service solutions deliver competitive advantage for the brands it works with by optimizing their sales and marketing strategies, processes, skills, and technology. Trilliad drives efficiency and predictability at the intersection of Sales, Marketing, and Customer Success to increase seller productivity, lower cost per lead, decrease cost per sale, accelerate time to close, and drive customer lifetime value.
At Trilliad, culture is our backbone. It shapes how we think, behave, and treat one another, and it defines how our clients, partners, and communities experience us. Every company has a culture, and at Trilliad, we make ours intentional—anchored in our Leadership Principles. These principles guide every decision and interaction: putting the company first, obsessing over growth, remembering that business is personal, and ensuring strategy turns into execution. We succeed by being one team, striving for greatness, speaking the truth, and holding ourselves accountable. We lighten up with humor, stay patient and disciplined, run towards problems, celebrate results, and never accept confusion as an option. This is the culture you step into at Trilliad—purposeful, lived, and continually developed.
What We Do
Just Global is an integrated marketing agency built to service the world’s most impactful brands at a time of global digital transformation. Media, insights and creative services work together to create data-driven business outcomes for brands by delivering the right stories, within the right experiences at the right times. With a workforce distributed across North America, Europe and Asia Pacific, Just Global provides the world’s leading global companies with a frictionless service experience that creates richer connections between brands and their customers. The independent agency transforms ‘marketing as usual' by activating relationships with people in wildly inventive and genuinely authentic ways.
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