Director of Strategy & BizOps

Freebird is a 9-figure, founder-led consumer brand that’s scaled fast through performance marketing, subscriptions, and relentless execution. With over 1 million customers and momentum across DTC, retail, marketplaces, and international expansion, we’ve proven product-market fit. But now, we’re building the systems, team, and operating discipline to scale into a global, omnichannel powerhouse.

We’re looking for a Director of Strategy & BizOps to help architect, organize, and operate that next chapter.

This person will be the right hand to the COO and a trusted partner to the CEO — a strategic operator who can organize chaos, solve complex problems, drive high-leverage execution, and build the machine that runs Freebird at scale.

If you're a former consultant turned startup operator who thrives on turning vision into clarity and systems into outcomes, this role was built for you.

• Architect the frameworks, systems, and rhythms that power execution across the business: scorecards, SOPs, dashboards, OKRs, cadences
• Own how the company operates — from meetings to metrics to execution flows
• Ensure we move fast and in sync — without burning out or breaking

• Partner with the CEO and COO to define quarterly and annual goals, prioritize initiatives, and resource strategic projects
• Shape the cross-functional roadmap across DTC, Amazon, retail, international, and new product launches
• Ensure the company’s strategy is actionable, aligned, and deeply understood across all teams

• Take key initiatives from idea to execution — with speed, structure, and measurable outcomes
• Own the playbook for getting things done across Freebird: clear project plans, aligned teams, tight feedback loops
• Step into ambiguous challenges, break them down, and drive forward progress

• Support the COO in managing priorities, aligning departments, and solving cross-functional blockers
• Drive clarity and accountability across all operational workstreams
• Amplify the COO’s impact by owning operational layers of the business — so they can focus on high-leverage leadership

• Keep teams aligned around what matters most — with clear context, roles, and responsibilities
• Ensure departments are synced, projects are tracked, and leaders are empowered to lead
• Act as the integrator that connects marketing, product, creative, ops, and more

• Own company-wide project tracking and visibility — no dropped balls, no black boxes
• Identify inefficiencies and bottlenecks, and redesign workflows to scale smoothly
• Make it easier for the team to execute — through better tools, documentation, and habits

• Help define org structure, identify hiring needs, and support recruitment for key roles
• Build fast, effective onboarding systems that help new hires ramp quickly
• Define role clarity, team charters, and performance standards across functions

• Catch visionary ideas from the CEO and COO, map out what success looks like, and ensure they’re executed cleanly
• Translate strategic goals into tactical action — and own follow-through
• Keep the business grounded, focused, and always moving forward

• Strategic problem-solver with a strong foundation in structured thinking — often gained through consulting, strategic operations, or chief-of-staff-style roles
• 3–7+ years of experience in a high-growth startup, scale-up, or entrepreneurial environment — ideally in DTC, CPG, or eCommerce
• Proven ability to build and implement systems that drive execution: scorecards, operating cadences, project workflows, SOPs, etc.
• Experience leading complex, cross-functional initiatives from strategy through execution — with a track record of creating clarity and driving results
• Strong project management and process improvement skills — you keep teams aligned, priorities clear, and execution moving
• Known for bringing structure to chaos — able to solve ambiguous, multi-dimensional problems across teams and functions
• High EQ and excellent communicator — comfortable working across all levels, from team leads to founders
• Operates with urgency, ownership, and a “figure it out” mentality — thrives in high-speed, high-autonomy environments
• Long-term leadership potential with the drive to grow into a COO-level role over time

• Experience in DTC, eCommerce, CPG, or subscription-based consumer businesses
• Exposure to performance marketing organizations or media-driven customer acquisition
• Supported omnichannel growth — including Amazon, retail, or international expansion
• Familiarity with EOS, OKRs, Asana, Notion, or other execution frameworks
• Experience with hiring, onboarding, and building lean, high-output teams
• Background in top-tier consulting (e.g., McKinsey, Bain, BCG) is a plus — especially when paired with startup operating experience

• Remote-first & flexible — Work from anywhere with autonomy and trust
• Competitive comp + performance bonus — Earn based on your impact
• Executive growth path — Built to scale into a COO-level role
• Medical, dental & vision insurance — Full health coverage for you and your family
• 401(k) with company match — Plan for the long term
• Unlimited PTO — Recharge when needed, no counting days
• Founder access — Work directly with the CEO & COO on high-impact initiatives
• No politics, just execution — Fast-moving, high-ownership, results-driven culture
• Make your mark — Help scale a 9-figure brand on the verge of global breakout