Job Description:
MKTG S+E is a global agency that harnesses the power of sports and entertainment for brands. For over 20 years, we've ignited fandom and innovated activation in the world of sports and entertainment to create something worth noticing, engaging with, liking, sharing, and remembering. We leverage deep insights and our network of seasoned and creative team members to create impact between properties, fans, and brands. MKTG S+E is part of the broader dentsu Sports International network.
MKTG Sports + Entertainment is looking for an experienced Director, Sponsorship Consulting to join our team and help drive client satisfaction and growth across a global brand client, with a focus on Formula 1. You will work with clients and partner with teammates to implement global sponsorship marketing strategy, activations, asset management, and measurement. Successful candidates will have direct experience leading integrated teams delivering high-profile brand partnerships and activations on either the brand, agency, or rightsholder side. You will report to the Vice President, Sponsorship Consulting and play a lead role across international agency account teams.
Responsibilities:
Manage global execution of a client’s international sponsorship portfolio, ensuring full use of all available assets
Drive partnership strategy, leveraging an in-depth understanding of the property landscape to identify areas of opportunity and optimization for clients
Collaborate with an international agency team delivering regional brand programs to support global partnerships
Communicate with senior clients to ensure ongoing satisfaction and collaboration
Oversee relationships with sanctioning bodies and rightsholders to help develop outstanding marketing partnerships
Manage teams developing key documents, including activation plans and POVs, to client-ready status
Demonstrate knowledge of the full marketing mix, including social media, content marketing, influencer strategies, and promotional campaigns
Lead full-service activation campaigns and events from end to end
Maintain oversight of all activation programming, including annual and per-event budgeting, in line with internal guidelines
Support negotiations with local, national, and global rightsholders on behalf of clients, securing win-win agreements that exceed expectations
Travel as required, including some weekends and possibly holidays, depending on client assignments
Qualifications
7+ years of experience in sponsorship consulting, sports marketing, or brand partnerships
Direct experience working with Formula One, motorsports, or comparable global sports properties (e.g., Olympics, golf)
Experience advising brands, agencies, or teams on sponsorship strategy and activation
Proven experience creating and presenting strategic decks to senior client stakeholders
Experience leading and mentoring junior team members
Bachelor’s degree or equivalent professional experience
Skills & Competencies:
Sponsorship strategy and consulting
Knowledge of the Formula One ecosystem and rightsholders
Client communication and presentation
Strategic storytelling and deck development
Cross-functional collaboration
Team leadership and coaching
The annual base salary range for this position is $94,875-$126,500. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
At dentsu, we believe great work happens when we’re connected. Our hybrid way of working combines remote flexibility with regular in-person collaboration to spark ideas and
strengthen our teams. Many of our employees who live within commuting distance (90 minutes) from one of our Headquarter or Hub Offices (New York, Chicago, Detroit, Los Angeles) are required to work in the office 2-3 days per week including one Team Day. The minimum number of days may vary by office and role. Dentsu may designate other HQ or Hub offices at any time. Those who do not live near an office may be designated as a remote employee, depending on the role and business needs. Regardless of your work location, we expect you to be flexible to meet the needs of our Company and clients, which may include attendance in an office from time to time.
#LI-MKTG #LI-CP1
Location:
New YorkBrand:
Time Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
Skills Required
- 7+ years in sponsorship consulting, sports marketing, or brand partnerships
- Direct experience working with Formula One, motorsports, or comparable global sports properties
- Experience advising brands, agencies, or teams on sponsorship strategy and activation
- Proven experience creating and presenting strategic decks to senior client stakeholders
- Experience leading and mentoring junior team members
- Bachelor's degree or equivalent professional experience
- Knowledge of the full marketing mix including social, content, influencer strategies, and promotional campaigns
- Ability to manage activation budgets, develop activation plans and client-ready POVs
- Willingness to travel as required, including some weekends and possibly holidays
dentsu Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.
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Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
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Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
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Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.
dentsu Insights
What We Do
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next
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