- Lead our global social strategy across all major platforms.
- Define how Dropbox shows up in culture—rooted in insight, storytelling, and originality.
- Shape what “on-brand” means in the context of social: smart, creative, timely, and a little unexpected.
- Develop programs that speak directly to creators, freelancers, designers, writers, musicians, and other imaginative thinkers.
- Tap into niche communities, emerging platforms, and aesthetic trends that matter to our most expressive users.
- Collaborate with our Brand Studio and external creators to elevate creative storytelling through social-first content.
- Lead real-time cultural engagement—memes, newsjacking, platform-specific trends.
- Spot and act on the cultural moments that make Dropbox feel present, relevant, and human.
- Build a POV on how and when we participate in broader social discourse.
- Manage and grow a team of social strategists, creators, and analysts.
- Partner with agencies and creators to execute and scale content.
- Foster a creative, agile, and high-trust team culture.
- Define platform-specific KPIs and track what moves the needle—engagement, sentiment, share of voice, and beyond.
- Turn insights into action: share performance learnings, optimize creative, and inform future strategy.
- 10+ years of experience in social media, brand marketing, or digital communications.
- Proven track record building standout brand presence and engagement across platforms.
- Deep understanding of internet culture, creators, and what makes content click.
- Strategic thinker with a sharp creative instinct—and a bias toward action.
- Experience leading teams, managing agencies, and working cross-functionally.
- Bonus: experience in tech, design tools, or the creator economy.
- Shape how a globally loved brand evolves across the most expressive medium of our time.
- Work with a team that values clarity, bold thinking, and humanity.
- Help millions of creative people around the world do their best work
US Zone 1
This role is not available in Zone 1
Top Skills
What the Team is Saying
What We Do
We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox—and with it the future of work. Our Virtual First model combines the flexibility of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you’re meant to be. Here, you can own your impact to make work more intuitive, joyful, and human—for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries—and yourself—Dropbox is ready for you.
Why Work With Us
We believe people do their best work when empowered with autonomy and harmony, and we understand there’s no substitute for human connection. Our Virtual First model combines the flexibility of remote work with the power of in-person collaboration to create the best of both worlds: a distributed workplace, anchored in community.
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Dropbox Offices
Remote Workspace
Employees work remotely.
While remote work is the primary experience for our employees, we also prioritize opportunities for quarterly in-person collaboration knowing that connection is vital to a thriving workforce. We focus on how we work, not where we work.
