Director of Smart Tracking & AdTech Integration (Ho Chi Minh City, Vietnam)

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Hồ Chí Minh, VNM
In-Office
AdTech • Marketing Tech
The Role

Director of Smart Tracking & AdTech Integration

DFO Global Performance Commerce (GPC) – Ho Chi Minh City, Vietnam
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Own the Data. Master the Tech. Drive Global Growth.
Step into a high-impact role where your coding skills, data mindset, and tracking mastery directly power $100M+ in digital performance revenue. Join GPC and become the backbone of attribution for the world’s top-performing eCommerce funnels.

About GPC

DFO Global Performance Commerce (GPC) is a global leader in digital advertising infrastructure. We partner with brands and entrepreneurs to launch, scale, and dominate in e-commerce using data, speed, and world-class tech. With teams across North America, Europe, and Asia, we’re now hiring in Vietnam for a strategic role that bridges programming, data, and marketing.

Your Mission

As the Director of Smart Tracking & AdTech Integration, you'll lead the engineering and optimization of our performance tracking systems. You’ll be the point person for all things Everflow, attribution, and data infrastructure. Your job: make sure every click, lead, and sale is tracked, validated, and visualized—with zero gaps.

What You’ll Do

- Lead Everflow Strategy: Implement and maintain Everflow tracking across campaigns, partners, and platforms—configuring postbacks, click URLs, and S2S integrations.

- Code Clean Funnels: Write, test, and deploy tracking logic across HTML/CSS/JavaScript landing pages and Shopify checkouts.

- Build Integrations: Connect Shopify, CTRwow, Klaviyo, and payment CRMs using Python, REST APIs, and webhook flows.

- Diagnose Fast: Spot data breaks, troubleshoot partner errors, and resolve tracking issues in real time.

- Create Systems: Build tagging standards, documentation, and reusable tracking modules for rapid deployment.

- Support Growth: Collaborate with media buyers, analysts, and developers to ensure all campaigns track cleanly and scale predictably.

Tech Stack You’ll Use

- Everflow (Postbacks, partner setup, container tags)
- JavaScript (Custom events, click logic, error debugging)
- Python (Backend tracking and API integrations)
- HTML5/CSS3 (Pixel and event embedding on-page)
- SQL (Attribution queries, data validation)
- Shopify (Custom checkout scripts, API hooks)
- Google Tag Manager (Container builds, triggers, variables)
- REST APIs (CRM, analytics, and marketing platform integrations)

What You Bring

- Deep experience with Everflow or similar tracking platforms (e.g. TUNE, HasOffers, Impact)

- Strong front-end coding skills: HTML, CSS, JavaScript

- Backend scripting and automation with Python and APIs

- A meticulous approach to data accuracy and tracking hygiene

- Excellent troubleshooting instincts and problem-solving speed

- Confidence leading technical projects, documenting processes, and mentoring others

- Strong English communication and ability to explain tech to non-tech teams

Why Work with GPC in Vietnam?

- Prestige + Performance: Be the tracking lead for one of the world’s most advanced performance marketing teams.

- Ownership & Autonomy: You won’t just maintain systems—you’ll design and own them.

- Global Team, Local Power: Collaborate with experts across continents while driving local innovation.

- Career Fast-Track: Get international exposure and level up quickly in a performance-first, results-driven environment.

Ready to be the tech mind behind every winning campaign?
Apply now and turn precision tracking into GPC’s next competitive edge.

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The Company
HQ: New York, NY
158 Employees
Year Founded: 2013

What We Do

Marketing Built To Perform We're using media, technology, machine learning, and more to generate billions of global eCommerce sales

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